As soon as it is time to wear a down jacket, it becomes an "internet celebrity", which seems to have become the custom of Bosideng every winter.
This winter is even more significant for Bosideng, Bosideng's world-first "windbreaker down jacket" turned out to be a screen on major social networks, and Chinese manufacturing finally has an international style.
Many people still seem to retain the stereotype of "earthy taste" for Bosideng, and this down jacket brand, which has always been considered to be worn by "grandparents", has also successfully counterattacked in the past two years.
Going to the International Fashion Week, cooperating with the famous designer Gauthier, inviting celebrity endorsements, etc., whether in terms of product design or marketing methods, they have not lost the international big names.
When it comes to product design, Bosideng's progress is there for all to see.
From the fashionable warm down jacket to the world's first "windbreaker down jacket" series released this time, Burberry former designer Russell also participated in its design, which makes people can't help but want to give a thumbs up and praise for the domestic Bosideng.
<h1 class="pgc-h-arrow-right" > Bosideng's world-first "trench coat down jacket"</h1>
There is a kind of windbreaker called Bosideng down jacket, which can be said to be the heart-warming work of Bosideng this winter. Looking at the collection, you will find that it is impeccable in terms of fit, cut, style and practicality.
01, the integration of Eastern and Western fashion aesthetics
As we all know, trench coats originated in the West, and down jackets meet the warm needs of Orientals.
Bosideng's "windbreaker down jacket" combines the fashion shape of the trench coat and the functionality of the down jacket, perfectly integrating the aesthetics of Eastern and Western fashion, which not only produces a chemical reaction, but also collides with a different fashion spark.
The ergonomic 3D three-dimensional cut design is more in line with the needs of Asian figures, while also retaining the iconic elements of the trench coat, double-breasted, belt, epaulettes, windshields, etc., the original British style shape.
And in the color matching also follows the "minimalist aesthetics", the classic khaki, black; the elements are mainly checked and dark patterns, and will not be designed too fiercely in order to pursue fashion.
02, to achieve the combination of "warm" and "type"
Looking at the fashionable version and the style design in line with the public's aesthetics, many people will question the warm attributes of the Bosideng trench coat down jacket, after all, there are some "windbreaker down jackets" on the market that do not meet the standard of down jackets, that is, to increase a "down layer" to achieve a warm effect, but Bosideng will never cut corners.
The integrated design "seamlessly" connects the windbreaker and the down jacket, taking into account the appearance and warmth, and does not wear bloated.
800+ high fluffiness, coupled with high quality goose down filling, note that it is goose down! Compared with the ordinary duck down jacket on the market, it is much warmer; and it retains the "windproof and rainproof" characteristics of the windbreaker, which further improves the cold protection effect.
03, really achieve good quality and low price
It is worth mentioning that the Bosideng trench coat down jacket also increases the anti-wrinkle function and wear resistance, for business people, directly eliminate the trouble of taking care of clothes, save time and do not affect the overall aesthetic effect.
In terms of price, I think many people will think: such an excellent trench coat down jacket, must be sold very expensive, right?
On the contrary, the "Bosideng trench coat down jacket" men's price is 3599 yuan (women's 3299 yuan), which can be said to be "the price of the couture design selling ordinary models", which feels more conscientious than the average price of 1500 yuan Bosideng down jacket.
When it comes to the "unconventional" design of the down jacket, it can't help but remind people of the famous Canada Goose Parker coat down jacket, and the comparison between the two will find that in front of Bosideng's "windbreaker down jacket", the Canada Goose Parker coat down jacket is really nothing!
<h1 class="pgc-h-arrow-right" data-track="6" > Canada Goose 2021 Fall/Winter Co-Capsule Series</h1>
- Parker coat down jacket
At the same time, Canada Goose also launched the 2021 autumn-winter joint capsule series, but just look at the appearance and have little desire to buy.
Co-created with designer Angel Chen, inspired by the autumn of the northern country, it integrates the aesthetic design of the East and the West, but uses a large number of high-saturation colors to create a strong sense of visual, but slightly tacky.
The original tough and handsome Parker coat down jacket, combined with bright and bright colors, full of violation, not as good as the black and white classic model, and not versatile, always gives people a "design too strong" feeling, it is difficult to wear a sense of fashion.
The same "unconventional" design of down jackets, the same Eastern and Western fashion aesthetics, Bosideng "windbreaker down jacket" is obviously better.
epilogue:
For 45 years, Bosideng has always insisted on "made in China", both good-looking leather bags and excellent quality, I believe that "windbreaker down jacket" will definitely become a hit this winter, let us wait and see~
(The image comes from the Internet, if there is infringement, it will be deleted immediately)