Text | Hua Shang Tao Strategy Qu Ying
Du Hua is not just cannon fodder who is scolded, but a fierce character who is even more cruel than his sisters.
"Sister Riding the Wind and Waves" became popular all the way, and although the sisters brought their own heat, they were still robbed of the limelight by Du Hua many times.
On the day of the premiere of the show, Du Hua gave Ding Dang a low score on the grounds that Ding Dang's singing skills were too good to form a group; Jinsha, who subsequently appeared, was also given a low score because there was no outstanding point in various singing and dancing abilities.
Even the audience could not watch it anymore, and even questioned the judging criteria of this show.
After understanding the reason for the low score, Ding Dang also directly tore it on Weibo, and said that he quickly eliminated it with a question mark on his face. The program group with a strong desire to survive also added the big words "only represents Ms. Du Hua's personal girl group standards" in the later stage.
In the face of overwhelming scolding, Du Hua also cried in the show, revealing that his mentality was a bit broken.
But the comments of netizens are still the same as "you deserve to be scolded", "Didn't you do it yourself", "Don't sell it miserably".
Why is Du Hua so annoying?
The most conspicuous and well-known of Du Hua's many titles is the founder of Lehua Entertainment.
Lehua Entertainment was founded in 2009, the current main business is divided into music, brokerage, film and television, variety show four parts, is the domestic covering the entire industry chain of the largest entertainment companies.
It has cultivated popular stars such as Han Geng, Huang Zheng, and Wang Xi, and has also launched well-known idol groups such as UNIQ, Cosmic Girl, and Lehua Seven Sons NEXT.
In many talent shows, there are also many artists under Lehua, such as Jin Zihan, Huang Minghao, Chen Xinwei and so on.
Before founding Lehua, Du Hua worked for 8848, China's first e-commerce network, and later jumped to Huayou Century, the largest content provider of digital music in China at that time, as a marketing director.
When I was working hard, my life was difficult, I lived in the basement and ate instant noodles that didn't stop eating.
In 2009, after Huayou Century was acquired, Du Hua chose the path of entrepreneurship and established Lehua Entertainment.
At the beginning of the business, the impoverished Du Hua chose to use the company's equity to sign artists, and stars such as Zhou Bichang and Xie Na indirectly held the shares of Lehua through subsidiaries, and they were also the first wave of stars signed by Lehua.
It is said that it took only 2 minutes to sign Xie Na.
Photo note: Du Hua and Han Geng
With the impact of the trend of Europe, America, Japan and South Korea, Lehua's situation is becoming more and more dangerous.
Just when he was about to go bankrupt, Du Hua met Han Geng, who returned to China to develop.
At that time, Han Geng had debuted in South Korea as the captain of the well-known boy band Super Junior-M, and Du Hua also made full use of Han Geng's popularity to sign variety shows, concerts and film and television drama scripts.
With the help of Han Geng's resources, in terms of the cultivation of artists, Lehua also imitated the star-making system of S.M, a well-known agency in South Korea, and sent its artists to South Korea as trainees for four or five years of training.
Photo note: Wang Yibo, an artist under Lehua Entertainment
Some people also say that Lehua Entertainment is the only company in China that can be compared with Korean entertainment companies. But unfortunately, Lehua has never created an artist who can resist South Korea.
South Korean agencies will spend several years on the packaging and training of artists, and then invite high-quality producers to guide them, and then market according to the characteristics of artists, and finally receive scripts, advertisements, variety shows and other activities for artists, which can be called "one-stop service".
However, Lehua Entertainment's "high open low go" seems to be closely related to its year-on-year decline in performance.
The most expensive thing about cultivating artists is money in addition to time.
It is understood that Lehua's net profit attributable to the mother in 2016 was only 64.4839 million yuan, and half of the target performance. By the first half of 2017, the company's revenue was only 79.6752 million yuan, down 71.18% year-on-year; the net profit attributable to the mother was 18.7335 million, down 66.55% year-on-year. Its liabilities have also shown a rapid growth trend, reaching 384 million yuan in the first half of 2017 alone.
In the face of stronger shocks from foreign markets, the rise of domestic entertainment companies, and the increasingly rapid turnover of popular stars, the Korean model that Lehua Entertainment emulates does not seem to be 00.
Can Lehua, which has attracted much attention, realize Du Hua's ideal of receiving a lifetime achievement award when he retires?
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The pictures are from the Internet
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