Since the collection of IP image design of Qingyun Road Pedestrian Street in Nanming District, Guiyang City
Attracted a lot of small partners
Responsive and enthusiastic engagement
Everyone contributed inspiration and creativity
One word: Absolutely!
After fierce competition
A total of 22 outstanding works entered the final voting process
Who exactly can make a C debut
Please cast your precious vote
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Let's take a look at the works that participated in the voting!

No. 1: Qingyun Deer - Xiao Bing
Design Description:
With the lively and cute deer as the prototype, the concept is ingenious, the connotation is rich, the meaning is profound, people can see at a glance, the memory is profound, the small step is crowned with a green cloud pattern, wearing a red cloth pocket with a green cloud pattern, there is an auspicious meaning of red fire and flat step Qingyun, the overall image is simple and atmospheric, fully embodying the regional characteristics, humanistic spirit and cultural essence of Guiyang City, easy to understand, easy to remember, easy to identify, and has a strong visual impact and intuitive overall beauty, while having a distinct atmosphere of the times and artistic appeal.
No. 2: Qingyunwa - Yang Hengshan
With the Qingyun Road Pedestrian Street in Nanming District, Guiyang City as the element, the creative elements of the cartoon allegory anthropomorphic shape are integrated, and the cute, cute, affinity and joyful "Qingyun Road Pedestrian Street IP image of Qingyun Road Pedestrian Street in Nanming District, Guiyang City" is called "QingyunWa"; the IP image is called "Qingyunwa". "Qingyunwa" is the endorsement of Qingyun Road Pedestrian Street in Nanming District, Guiyang City, and is also the nickname of Qingyun Road Pedestrian Street people to girls. "Qingyunwa" is characterized by "Qingyun", symbolizing Qingyun's head embellished with colorful rainbows, dressed in Qingyun color costumes, opening warm hands, welcoming guests from all over the world; Qingyun blue symbolizes the dazzling charm of Qingyun Road Pedestrian Street.
Work No. 3: Rainbow Treasure - Zhu Yi
The IP image is named "Yunbao" (YUNBAO), representing the meaning of "treasure of Qingyun Road", in order to reflect its regional attributes; Qingyun Road is located on the banks of the Nanming River, Rainbow's modeling creativity comes from the water waves of the Nanming River, while "water" is the main "wealth", implying that the pedestrian street boosts consumption and promotes the significance of regional economic development; the "cloud" element on the forehead refers to "Qingyun Road", which also fits the status of Guiyang as a big data cloud computing center; Yunbao holds shopping bags with both hands to point out the commercial attributes of pedestrian streets. The jumping posture has vitality, the outstretched thumb indicates the excellent consumption experience brought by the pedestrian street to the citizens, and the happy smile gives people affinity; blue represents "refreshing Guiyang", and gold represents enthusiasm and wealth, which is in line with the image positioning of Qingyun Road Pedestrian Street.
No. 4: Qingqing - Deng Yuyun
No. 5: Xiao Qingyun - Liang Xiaohua
With the "Nanming River Water" and "Qingyun" design becoming the IP image mascot of Qingyun Road Pedestrian Street in Nanming District, fully embodying the regional characteristics, humanistic spirit and cultural essence of Guiyang City, "green ecology" reflects the concept of Nanming District adhering to the concept of creating a clean, beautiful, civilized and harmonious urban living environment, creating a livable, business-friendly and tourist-friendly provincial-level characteristic demonstration pedestrian street, deeply promoting the economic and night-time economic development of Nanming Business Circle, promoting commercial prosperity, and helping the construction of "Three Senses Community", making it a display of Guiyang's history, humanities, A new window of business and artistic charm, a new landmark of the city.
No. 6: Yang Minglong - Chen Quan
No. 7: Nannan - Xu Qingfeng
Qingyun Road was originally called Henan Road, because it was located on the south bank of the Nanming River. With the "Nanming River" and "Qingyun" design as the IP image mascot of Qingyun Road Pedestrian Street in Nanming District, fully embodying the regional characteristics, humanistic spirit and cultural essence of Guiyang City, the mascot stepping on "Qingyun", implying that Qingyun Road Pedestrian Street is flat and qingyun, reflecting the construction of Qingyun Road Pedestrian Street Transformation Project, adhering to the concept of creating a clean, beautiful, civilized and harmonious urban living environment, taking the consolidation and upgrading of civilized cities across the country as an opportunity, and deeply promoting the improvement of the urban appearance environment of Qingyun Road and surrounding roads (streets and alleys), Make every effort to build a provincial-level demonstration pedestrian street that is livable, business-friendly and tourist-friendly, deeply promote the economic and night-time economic development of the Nanming commercial circle, promote the prosperity of commerce and trade, and help the construction of the "three senses community", making it a new window to display the historical, humanistic, commercial and artistic charm of Guiyang.
No. 8 work: Qing Xiaoyun - Suzhou Weiyun Creative Culture Communication Co., Ltd
Guiyang Nanming District Qingyun Road Pedestrian Street IP to Guizhou characteristics "Qianjin Monkey" as the main image of the design, reflecting the regional characteristics, humanistic spirit and cultural essence of Guiyang City, the IP image named "Qing Xiaoyun", reflecting the name and characteristics of Qingyun Road Pedestrian Street, "Qing Xiaoyun" raised his hand to smile and make a welcome gesture, welcome guests at home and abroad to visit Qingyun Road Pedestrian Street, feel the charm of Qingyun Road Pedestrian Street.
No. 9: Qingyun Deer - Huang Xiaoqian
The image IP of Qingyun Road Pedestrian Street is based on the "road" of Qingyun Road, so the IP designer this time is based on the fawn, the main colors are cyan and green, echoing the green water and green mountains of Guizhou, combined with the design of Xiangyun, echoing the "Qingyun" of Qingyun Road, thus giving birth to the image of "Qingyun Deer". This image IP design, based on the aesthetic trend of contemporary young people, with relatively simple elements and cute image design, with smooth lines to outline the image of the deer, the application of multiple monochrome blocks to give the deer a new look; to create the reputation of Guiyang Treasure Pedestrian Street, Qingyun Deer has good ductility in the later stage, and can be used for a variety of peripheral designs, as well as publicity design.
Work No. 10: Qingqing - Yang Yang
Guiyang Nanming District collected Qingyun Road Pedestrian Street IP image named "Qingqing", the name highlights the name of Qingyun Road, "Qingqing" the main shape is Qingyun, fully reflects the regional characteristics, humanistic spirit and cultural essence of Guiyang City, "Qingqing" while walking while making please action, expressing the characteristics of the pedestrian street, showing the commercial format of Qingyun Road and surrounding streets.
Work No. 11: Qingyunbao - Xu Xueqian
Nanming District of Guiyang City collected the IP image of Qingyun Road Pedestrian Street named "Qingyunbao", and the overall image of "Qingyunbao" takes the cloud as the design element, highlights the brand name of Qingyun Road, enriches the connotation of the culture and art of Qingyun Road Pedestrian Street, and improves the popularity, reputation and influence of the culture and art of Qingyun Road Pedestrian Street.
Work No. 12: Qingqing - Liu Zhuchang
The mascot takes Guiyang's city flower "orchid" as the main element for cartoon design, thus reflecting the regional characteristics and cultural connotation of Guiyang, and the noble and fashionable orchid also highlights the basic positioning of Qingyun Road Pedestrian Street; the mascot's open arm running shape is full of youth and vitality, reflecting the qingyun road pedestrian street welcomes the arrival of friends, while reflecting the future of Qingyun Road pedestrian street is full of vitality and vitality; the mascot is named - Qingqing, the overall structure is simple and generous, the color is vivid, full of artistic conception, vivid and lively, The unique brushwork shape makes the mascot have a strong Chinese classical charm, and there is no lack of passion in the stability, with strong appeal.
Work No. 13: Nan Baobao - Han Pengfei
Work No. 14: Qingqing - Sun Zheng
Work No. 15: Rainbow - Zhao Chang'an
Work No. 16: Yunyun - Zhao Chang'an
Work No. 17: Qing Yunwa - Xu Huiming
The word "Qingyun" is a metaphor for high-ranking officials and dignitaries, and it is also a metaphor for high morality and prestige. The IP image mascot of Qingyun Road Pedestrian Street takes "Qingyun" as the prototype, uses an anthropomorphic form of expression, creates a lively and cute, vibrant, joyful and auspicious cartoon image, named "Qingyunwa", fully embodies the concept of Nanming District adhering to the concept of creating a clean, beautiful, civilized and harmonious urban living environment, making every effort to create a livable, business-friendly and tourist-friendly provincial-level characteristic demonstration pedestrian street, deeply promoting the economic and night-time economic development of the Nanming business district, promoting the prosperity of commerce and trade, and helping the construction of the "three sense community". Make Qingyun Road a new window and a new landmark of the city to show the history, humanities, commerce and artistic charm of Guiyang.
Work No. 18: Yun Yun & Qingqing - Zhang Chun
This time, the IP image of Qingyun Road Pedestrian Street in Nanming District, Guiyang City - Qingqing and Yunyun, Qingqing is designed with cute little frogs as the image prototype, and Yunyun is designed with the cute little mi monkey as the image prototype. Qingqing as a whole is green, representing the green ecology of Guiyang, the image is round and lovely, unique and generous. The whole cloud is orange, and the monkey represents the biological resources of Guiyang, and the image is round and lovely, unique and generous. Integrated into the three-view design, it shows the character and characteristics of the IP image of Qingyun Road Pedestrian Street in Nanming District, Guiyang City, which makes people impressed.
No. 19: Striving to Be the First - Shanghai Yuyuan Investment Management Co., Ltd
Qianjin snub-nosed monkey is a unique wild animal in Guizhou Province, starting from the Qianjin Snub-nosed Monkey to know and understand Guizhou, which is a good entry point for the public. Two golden snub-nosed monkeys are working together to ride a boat and break the waves. The work restores the hair and cheek color of the Golden Snub-nosed Monkey, with rich layers and distinct species characteristics, so that the audience can recognize at a glance that they are Qianjin Snub-nosed Monkeys from Guizhou, and the collision of bright colors brings the audience unlimited imagination of space and pleasure visually. The undulating greenery is inspired by the rolling hills of Guizhou, where the mountains are also frozen waves, representing the tides of the times. Two golden snub-nosed monkeys work together to paddle and ride a boat, with imagination and innovation, to welcome a new chapter in the city. The image of the Qianjin Snub-nosed Monkey in the work, which is high-spirited, courageous and full of strength, fully reflects the temperament of the Southern Ming Dynasty and carries the urban spirit of Guiyang.
Work No. 20: Peng Aihua
Work No. 21: Xiao Qingyun - Zeng Yuangui
Work No. 22: Come and Come – Peng Anhui
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Voting Rules:
(1) Voting time: from now until 23:59 on October 22.
(2) Each WeChat ID can cast five different works per day.
(3) All improper ticket brushing is strictly prohibited, and once verified, the qualification for participation will be cancelled.
Results announced:
The winners will be announced on October 25, 2021 through the "Jia Xiu Nanming" WeChat public account.
Poll link QR code
Text: District Bureau of Commerce All-media reporter Wang Lixia