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On August 22, the air in Guanhu Village, which was sunny after the rain, was very fresh. "Ten years ago, I began to explore the construction of the 'No. 1 Urban and Rural Co-construction Affluent Experimental Base' in the village, and you see, today it has finally begun to take shape." Chen Sheng, a pork guy from Peking University, stood on the top of the hill at the entrance of the village, pointed to the rows of villas with red top beige walls and the pig pens with blue tops and white walls, and said that his happiness was very simple, that is, to lead the villagers to get rich and achieve common prosperity.
Chen Sheng, a pork guy at Peking University, talked about the original intention of donating to build a village: rich people should build villas for villagers
Recently, the tenth meeting of the Central Financial and Economic Commission was held, emphasizing the need to promote the common prosperity of all the people as the focus of seeking happiness for the people, and topics such as "common prosperity", "rural revitalization" and "three distributions" have aroused attention. This made Chen Sheng extremely excited, felt the motivation to lead the villagers to achieve common prosperity and continue to move forward, and opened his heart to talk about his ten years of exploration in Guanhu Village.
"Let's live a good life together"
Guanhu Village, a remote small mountain village with a history of more than 400 years, backed by Wusnake Ridge, surrounded by the Xixi River and surrounded by lakes on three sides, although it is only a 40-kilometer drive from Zhanjiang City, has not fundamentally changed the face of poverty for many years due to poor roads, poor industries and lack of natural resources.

Peking University Pork Guy Chen Sheng
Talking about the original intention of donating to build villages, he said: "I planned this urban and rural co-construction of a wealth experimental base about ten years ago, and the initial construction began in 2014, because I was born here, read books, and enjoyed the policy dividends brought by reform and opening up. I started a business to make money, returned to my hometown to see that the villagers have been poor for so many years, the place where they live is in tatters, my classmates, uncles and uncles, and brothers still carry buckets of dung, pour so much food, and the daily income is only so much or twenty yuan. ”
Chen Sheng said that Guanhu Village was once a famous "single stick village", and the villagers' houses were all dilapidated mud and tile houses, and one-third of the people in the village could not get a daughter-in-law. In the 1980s, when he was poor and needed to take a train to Beijing when he was admitted to Peking University, the fare of more than 20 yuan was still raised by the whole village, and more than 270 villagers in the village and more than 1,500 people lived in mud houses and planted a little vegetable under the mountain for generations, or planted eucalyptus trees with low output value on the mountain to sell money, and the village was still a provincial-level poor village before 2013.
Guanhu Villa
Returning to the village to donate funds to build bridges and roads, develop agriculture, in order to prevent villagers from being poor due to buying a house, he took out more than 200 million yuan of the company's net profit of nearly the whole year to build villas and ecological support for the villagers for free, which required courage at that time. He said: "It's not that I realized early, there is no such thing, it's just that I have money and take out a part to let everyone live a good life together." ”
Industrial revitalization drives rural revitalization and promotes common prosperity
The villa was built in two phases, and in a few years, after the completion of more than 120 villas in the first phase, they were donated to hundreds of villagers in the village free of charge. In order to let the villagers have work and get rich together, Chen Sheng also invested 250 million yuan to build a large-scale digital ecological pig farm in the village, and invested 5 million yuan to reclaim and level the 1,000 mu of forest land that has been contracted to others and plant lychee trees with higher economic value. On average, each household has a villa, two and a half stories high, each household lives in 275 square meters, and farmers who do not want to raise pigs are assigned about 5 acres of lychee trees per household, "villa + pig raising + planting + rural tourism" constitutes the basic content of "No. 1 urban and rural construction of wealth experimental base".
"I think common prosperity is a long-term complication." Chen Sheng believes that in order to promote common prosperity in high-quality development, it is necessary to have a forward-looking vision, to truly understand the meaning of "common prosperity", and not to over-interpret it, in order to understand the long-term trend and follow the trend. What is the underlying logic of this "potential"? He said: "I am from the economic background, under the marginal utility of money, one hundred million yuan, two hundred million yuan for some of us entrepreneurs are just the numbers on the account, the marginal utility is decreasing." For more than 1,000 people in the village, the social benefits of making fundamental changes in their lives and making the countryside continue to revitalize are enormous. Without affecting the current development of the enterprise, entrepreneurs take out a little money to help people who have not yet become rich, which is not only the need of corporate social responsibility, but also the trend of social civilization. ”
Aerial view of the Guanhu Lake breeding base
The introduction of industries such as pig raising and planting has delivered "living water" for rural revitalization, and "digitalization + industrial revitalization" has ensured a more solid foundation for common prosperity. Whether it is the layout of the "No. 1 urban and rural co-construction of a wealthy experimental base" ten years ago, or the prediction of pork price fluctuations at the beginning of this year to persuade farmers to reduce pig raising, or the strengthening of the construction of the national breeding pig genetic bank in advance, Chen Sheng's forward-looking layout always has unexpected gains.
The changes are enormous. The old village yard and the river beach have risen to the villa group, the former "poor village" and "single stick village" have become "beautiful village" and "industrial village", the rows of beige facades, red roofs of the three-story villas are uniform, the distant mountains are planted with fruit trees, every household has a small garden in front of the door, and many villagers are bulging. In 2020, the per capita disposable income of the villagers in Guanhu Village exceeded 26,000 yuan, playing a rural revitalization march of ecological development, industrial revitalization and common prosperity.
In the evening breeze blowing over the mountain, Chen Sheng stood on the edge of the lychee forest, looked at the villa new village and pig pen in the distance, and began to ponder again...
【Author】 Zhao Binghui
Southern Charity+
Source: South+ - Create more value