First, the overall situation of the domestic mobile phone market
In September 2021, the domestic market mobile phone shipments were 21.440 million units, down 8.1% year-on-year, of which 5G mobile phones were 15.118 million units, an increase of 8.1% year-on-year, accounting for 70.5% of mobile phone shipments in the same period.
In the third quarter of 2021, the overall shipment of mobile phones in the domestic market totaled 74.422 million units, an increase of 2.6% year-on-year, of which 5G mobile phone shipments were 55.640 million units, an increase of 26.3% year-on-year, accounting for 74.8% of mobile phone shipments in the same period.
From January to September 2021, the overall shipment of mobile phones in the domestic market totaled 249 million units, an increase of 10.2% year-on-year, of which 5G mobile phone shipments were 183 million units, an increase of 70.4% year-on-year, accounting for 73.8% of mobile phone shipments in the same period.
Figure 1 Domestic mobile phone market shipments and 5G mobile phones accounted for
In September 2021, 58 new models of domestic mobile phones were listed, down 3.3% year-on-year, of which 24 were 5G mobile phones, down 14.3% year-on-year, accounting for 41.4% of the number of new models listed in mobile phones in the same period.
In the third quarter of 2021, 141 new models of domestic mobile phones were listed, an increase of 0.7% year-on-year, of which 62 were 5G mobile phones, an increase of 1.6% year-on-year, accounting for 44.0% of the number of new mobile phone models listed in the same period.
From January to September 2021, a total of 354 new models were listed, unchanged from the same period last year, of which 172 were 5G mobile phones, an increase of 1.8% year-on-year, accounting for 48.6% of the number of new models listed in mobile phones in the same period.
Figure 2 The number of new models of domestic mobile phones listed and the proportion of 5G mobile phones
Second, the composition of domestic and foreign brands in the domestic mobile phone market
In September 2021, domestic brand mobile phone shipments were 20.268 million units, down 6.0% year-on-year, accounting for 94.5% of mobile phone shipments in the same period; 54 new models were listed, an increase of 10.2% year-on-year, accounting for 93.1% of the number of new mobile phone models listed in the same period.
In the third quarter of 2021, domestic brand mobile phone shipments were 68.962 million units, an increase of 3.4% year-on-year, accounting for 92.7% of mobile phone shipments in the same period; 126 new models were listed, an increase of 3.3% year-on-year, accounting for 89.4% of the number of new mobile phone models listed in the same period.
From January to September 2021, the shipment volume of domestic brand mobile phones totaled 224 million units, an increase of 8.9% year-on-year, accounting for 90.3% of mobile phone shipments in the same period; the total number of new models listed on the market was 320, an increase of 0.6% year-on-year, accounting for 90.4% of the number of new mobile phone models listed in the same period.
Figure 3 Domestic brand mobile phone shipments and proportion
Third, the development of domestic smart phones
In September 2021, smartphone shipments were 20.811 million units, down 5.4% year-on-year, accounting for 97.1% of mobile phone shipments in the same period. In the third quarter of 2021, smartphone shipments were 71.658 million units, an increase of 4.0% year-on-year, accounting for 96.3% of mobile phone shipments in the same period. From January to September 2021, smartphone shipments were 243 million units, an increase of 11.4% year-on-year, accounting for 97.6% of mobile phone shipments in the same period.
Figure 4 Domestic smartphone shipments and proportion
In September 2021, 53 new models of smartphones were listed, an increase of 23.3% year-on-year, accounting for 91.4% of the number of new models listed on mobile phones in the same period. In the third quarter of 2021, 125 new models of smartphones were listed, an increase of 21.4% year-on-year, accounting for 88.7% of the number of new models listed on mobile phones in the same period. From January to September 2021, a total of 300 new models were listed on the market of smart phones, an increase of 11.5% year-on-year, accounting for 84.7% of the number of new models listed in the same period.
Guiding unit: Information and Communication Administration of the Ministry of Industry and Information Technology
Report completed by: China Academy of Information and Communications Technology
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Contact: Wang Weihua
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