The longest three minutes in the world could not be greater
After boiling water on the noodles
Wait for that torment of three minutes
The method of use on instant noodle packaging is always recommended to boil with water
Or brew in hot water and serve in just 3 minutes.
So, why do you have to wait 3 minutes to eat instant noodles?
Some noodles are clearly soaked for 5 minutes or longer
The taste is also very good, and the noodles are still smooth.
Have we been fooled for years?
In fact, the so-called "3 minutes"
It was determined by the founder who invented instant noodles.
In 1958
Momofuku Ando invented instant noodles in Ikeda City, Osaka Prefecture
He continued to experiment with products in the process of promoting products
Established the industry standard for 3 minutes.
3 minutes is a psychological trick.
When people are faced with food, they wait for 3 minutes
The aroma of the noodles is stimulated by waiting, which will make people's appetite better,
It's much happier to eat and it feels delicious.
If it exceeds 3 minutes, what about waiting for 5 minutes?
People are a little impatient, and their expectations are weakened,
The sense of psychological pleasure that is going to be received will decrease,
Instantly it didn't taste so good.
And the stimulation of the nasal cavity by the food breath has also begun to get a little used to it
It will feel a little numb.
So
Momofuku Ando uses yes
A psychology common to people all over the world
It's when people are faced with food
Wait 3 minutes
At this time, the psychological expectation value is the highest.
Source: Popular Science China