The movie "Red Fox Scholar" starring Li Xian and Chen Linong was released for 2 days, and 30,000 people on Douban rated 5.3 points, and Maoyan 80,000 people rated 7.8 points. This is the standard score of "Costume Bad Film".
Fortunately, another competitor "If the Voice Doesn't Remember" released at the same time, Douban 4.1 points, Cat's Eye 8.0 points, is actually a vicious love bad film: so the rookie chickens peck each other, so that this film is still barely worthy of the scheduling ratio: the first day of the film is 34.5%, the box office ratio is 36.7%. The next day, the film was scheduled for 28%, and the box office ratio was 27.2%.
Based on the box office performance of the first two days and the quality of the film itself, Maoyan platform quickly lowered its forecast for the total box office. A week of time slowly grind tens of millions, until December 18, "Wonder Woman" and "Emergency Rescue" two large-scale commercial films, "Red Fox Shusheng" was directly cut off by the waist, and finally the box office was 180 million. So that the theater was only half a month after the release, it was on the video website, relying on the charging point of view to make up for the loss, and it was also a small record of Chinese films in recent years.
Thanks to the blessing of these films in the same period, "Crackdown" that has been released for half a month has broken 500 million, and the children's animation "Crazy Primitives", which has been released for 1 week, has broken 300 million. Even rural literary films such as "One Second" eventually increased from 130 million at the box office.
You know, "Crackdown" itself, just a Douban 6.5 points, cat's eye 8.7 points, with obvious defects, the quality of barely passed the commercial genre film, the first day of only 50 million box office, if it is in the best film gathering period, the final box office is 200 million. In this period, I met a group of more unbearable opponents, and actually walked out of the excellent commercial film of 9 points of Cat's Eye more than 10 times the stamina, which can be said: Thank you pig opponents for assisting.
As for the "Red Fox Student" movie itself, there is nothing to evaluate, it belongs to the 5-point commercial film that can barely be watched if you don't think about the plot without a brain, and if you have a special time.
The double male protagonist of the red fox and the book student, the problem is that the "book student" is awkward throughout the whole process, it is said that the actor is acting for the first time, and it is obvious that there is no acting talent, and even the "red fox" is biased, and many fragments are also embarrassed...
Look at the producer of the film, that is, the Hong Kong company that produced the "To Catch the Demon" series, so many Taiwanese actors who appear in this film, in the costume film, the obvious Taiwanese accent, especially let people play from time to time. ——The author has never had a regional bias, but can I ask these Hong Kong and Taiwan actors to either try to learn standard Mandarin or simply use dubbing? Just like Zhong Hanliang, who played the boss in "To Catch a Demon 1".
Just as British actors, Canadian actors, Australian actors, and even Germans, Italians, and Eastern Europeans who work in Hollywood must learn English with an American accent.
Now that the mainland market and mainland audiences are in an era when the commercial success or failure of a Chinese film is decided, we certainly have reason to demand that all Chinese filmmakers who star in a film either learn and use mandarin with a standard accent like mainland filmmakers, or simply use dubbing, which is a responsible attitude towards the audience's basic perception.
Many years have passed since the era when Hong Kong and Taiwan actors dominated the Chinese film industry, and it is not the turn of any filmmaker who cannot keep up with the pace of the times to reminisce about the past.
Remember that "To Catch a Demon 1" was originally scheduled to let Taiwanese actor Ke Zhendong be a male protagonist, which was a film in which the Hong Kong and Taiwan film circles joined forces to support their own people, but it was not expected that after the incident of this person taking drugs in the East Window, he had to be replaced by a replacement for the film, and he could not find a Hong Kong and Taiwan student of similar height to him, and had to use the mainland young male star Jing Bairan to replace it, (Bai Baihe + Jing Bairan) The combination of mainland male and female actors won 2.4 billion box office, creating a historical box office record at that time, and painstakingly became a marriage for people, which indeed made the Hong Kong and Taiwan film circles grumpy.
Therefore, in 2018, the Spring Festival file was released, the production cost was 600 million + the publicity cost was 300 million, and the target box office was more than 4 billion yuan, "To Catch the Demon 2", in order not to let the mainland actors sit on such box office results, they did not hesitate to parachute a predecessor Hong Kong star such as a film emperor award, occupying the position of a starring role, squeezing the original mainland heroine Bai Baihe to the second time, and squeezing the original two mainland male protagonist Jing Bairan to three times.
The result is that the side line is noisy, the audience of the previous work does not buy it, the final box office is 2.23 billion, the minute box office is 826 million, the net loss is more than 60 million, so that a series of big IP worth billions of box office has been stranded so far, and the original plan of "To Catch a Demon 3" and the sequel movie are still far away.
Even with this painful lesson, the other side is still the same old way, another large-scale costume fantasy movie, "Red Fox Shusheng", has to try to support a Taiwanese xiaosheng who has not acted in a play, but also proved that he can not act at all, as the first male protagonist "Shusheng", so that Li Xian, a new mainland student with good acting skills and good looks, plays the second male protagonist "Red Fox" to lift the car, in fact, the publicity and promotion of this film and even the "control comment", most of which are fans of the erfan male protagonist, which is also a clear fact.
In fact, the current film market, well-known common sense, this kind of large-scale production of films, the reason why they will choose popular traffic stars as the main actor, not only for these stars to bring their own tens of millions, hundreds of millions of "fans" box office, in fact, is still secondary, more critical reason, is to use the traffic star's fanatical fans to be a free water army, the whole network everywhere to publicize, that is, the so-called "control evaluation", but such "control evaluation", first of all, must be based on the quality of the work at least qualified, so that most audiences are interested in watching as the premise.
Obviously, "Red Fox Shusheng", a film that allows serious science actors to carry a car to idol Love Bean and is of unqualified quality, does not have such value at all. No matter how hard fans try to publicize it, it is both futile and married.
In fact, Li Xian's debut work is a classic work that can be forever inscribed in the history of Chinese film, and the actors with solid acting skills can become popular and become a small student of traffic, which is rare and valuable in itself, and it is also the most expected in the mainstream industry.
Therefore, although just a few rounds of trailers for "Red Fox Shusheng", the author has not been optimistic at all, and I am extremely disgusted with this operation method of using young actors from the mainland to praise Taiwanese idols, but I still watched this film at him and understood the helplessness of being an actor, but the quality of the film is not good, or look forward to the follow-up of the real mainstream works.
Whether it is the movie "Antiques Bureau Central Bureau" (partner Lei Jiayin, Ge You, Xin Zhilei, Ma Boyong's original work, Guo Zijian's director), "Love Song 1980" (directed by Mei Feng, shortlisted for the main competition unit of the Tokyo Film Festival, a male protagonist), or the era epic drama "If Life Is Like the First Sight" (written by Jiang Qitao), it is a mainstream resource that is much more reliable and of much greater significance to its career prospects.
The resources and coffee positions of the actors have been so gratifyingly improved, and the fans should also keep pace with the times.
From Europe and the United States to Hong Kong and Taiwan to the mainland, there has never been a superstar who has not made a bad film, has not experienced box office failure, and as soon as possible to clear the relationship with the bad film, Quan Dang has not filmed it. Only in this way will the loss of one's future star path be minimized.
Before the release of "Red Fox Shusheng", the producer pressed the draft, saying that it was "the largest investment after the "To Catch the Demon" series" and "the target box office is more than 1 billion", harry potter's special effects team, his background music, executive producer, screenwriter, art director, action director, music director, these behind-the-scenes teams are also first-class in the industry, in addition to the cast is definitely not as good as the stars of "To Catch a Demon", other configurations. They are all compared to "To Catch a Demon".
The original investment cost of "To Catch a Demon 1" was 280 million, because the original male protagonist Ke Zhendong took drugs and changed the male protagonist to remake, spending 70 million yuan more, targeting more than 1 billion at the box office, and finally the box office exploded 2.4 billion, which was an unexpected surprise.
Even if the inflation of these 5 years is not considered at all, and the original cost of "Catch the Demon 1" is only 280 million, then the final box office of "Red Fox Shusheng" is 180 million, and the sub-account box office is 64 million, which is also a major box office failure with a net loss of more than 200 million, which is definitely far worse than the loss of "Catch the Demon 2".
Finally, no matter how "Fight Against The Riots", the mainland film emperor, hong Kong Zhongsheng's second film, the box office exceeded 500 million, "Red Fox Shusheng", Taiwan's love beans, the mainland's popular Xiaosheng's two-time movie, the box office of 200 million, is enough to prove: must go against the market and the trend of the times, can you not be defeated?