Text\Liu Xin
<h1 class="pgc-h-arrow-right" data-track="2" > achieve a new breakthrough with high standards</h1>
Since its establishment in 2010, Zunhe Rice has continued to cultivate in the agricultural field for decades, and the brand is based on health and green to create an integrated platform for diversified development. After years of development, the company has gradually formed an agricultural industry platform with intellectual property rights and a number of national patented technologies, whether it is in the cultivation of rice, green planting, the use of organic fertilizer is the industry's leading level, real-time monitoring of the planting and production process, layer by layer check, so that the source of the product can be traced, over the years won a number of awards in the domestic agricultural industry. The company operates a wide range of categories, based on Heilongjiang radiation throughout the country, hundreds of cooperative enterprises, safety, health, quality is the foundation of the long-term development of Zunhe rice industry.
Zunhe Rice has established a whole industrial chain, diversified and three-dimensional comprehensive operation and development model in the fields of rice breeding, base planting, harvesting and warehousing, production and processing, marketing services, cloud warehousing, e-commerce, new retail, etc., and is committed to the optimization of the five permanent rice industries, fully excavating and realizing the efficient coordination of the industrial chain, value chain and supply chain, bringing green, healthy, safe and nutritious food into thousands of households, building healthy agriculture, and promoting the prosperity of China's rice industry. Closely focusing on the three-year action of special rectification of safe production, we will carry out the publicity of "special rectification and concentrated battle", answer the safety production problems that employees are concerned about, and sing the "theme song" of safe production. Focusing on the theme of "implementing safety responsibilities and promoting safe development", we should do a good job in safety knowledge and skills education and training, guide employees to use and maintain labor protection equipment and supplies, enhance employees' safety awareness, and create a "concerto" for safe production. Zunhe rice industry refers to the national organic standard planting mode according to GB/T19630, and the order farmers, under the guidance of senior agronomists, ensure that the rice flower fragrance does not use chemically synthesized pesticides, fertilizers, production regulators, and genetically engineered organisms and their products in the whole process of planting, but follows the laws of nature, maintains the original characteristics of the biological chain, coordinates the planting and breeding industry, and maintains the healthy rice production of the rice planting mode of the agricultural ecosystem. This ensures that rice is rich in amino acids, proteins, vitamins and other nutrients without any pesticide chemical pollution. The fat content of Wuchang rice is very small, and the fat in rice is mainly concentrated in rice bran, and the linoleic acid content contained in its fat is higher, generally accounting for 34% of all fats, which is 2-5 times more than that of lai seed oil and tea oil. Therefore, eating rice bran oil has a good physiological function.
In recent years, Zunhe Rice industry makes full use of local climate advantages, resource advantages, combined with market demand, relying on quality, vigorously adjust the industrial structure, while paying attention to the creation of brand culture, focusing on building a brand, in the company's green rice planting base throughout the establishment of raw material supply, production and processing, circulation and sales of each link of the quality and safety mark identification system and traceability system, the establishment of agricultural products "one thing one code" "one product one code" super ID card, enhance consumers' credibility of the brand. At the same time, relying on the company's online cold black soil preferred mall and Suihua 365 sales platform, we will develop the "Internet + Agriculture" sales system, and with the help of the e-commerce network live broadcast sales platform, promote the construction of the live broadcast system, create its own "net red anchor", and drive farmers to increase their income and become rich through live streaming with sales, brands, and images.
<h1 class="pgc-h-arrow-right" data-track="16" > leads the times with high technology</h1>
Zunhe Rice Industry conforms to the development of the times and optimizes the reform of industrial structure. Over the years, according to the development goals of Zunhe Rice Industry and the actual situation of scientific research and production, we have comprehensively built an independent green agricultural ecological cycle industrial chain. At present, Zunhe Rice has established a perfect and efficient market sales network and logistics distribution system covering the whole country, which has greatly improved the logistics efficiency and product quality control capabilities.
In recent years, Zunhe Rice has built a large marketing pattern with more categories, a wider range and updated models, led by offline physical marketing. At the same time, focus on the development of e-commerce, provide better quality and safer green food for the whole people, fully meet the diversified needs of the masses, fulfill the brand building and marketing system construction, and help enterprises develop with high quality with "sincerity". Since the full resumption of production and work, Zunhe Rice has been fully operational, non-stop, orders have been accelerated and flexible, ensuring that products arrive at the first time, supplying partners, and ensuring the rice demand of local consumers. Zunhe Rice Industry has an independent planting base and farmers' cooperative orders, abundant raw grain storage, strong production and processing capacity, complete logistics and transportation network, can control the current market demand for rice soaring state, price guarantee supply, keep the people's rice bowl, so that the table emits more of the aroma of high-end rice in the northeast, both to eat full, but also to eat well.
Consumption levels have spawned branded rice. As early as the mid-1990s, residents could only go to grain stores to buy rationed bulk rice or indica rice. Later, the quality of rice in the main producing areas could not meet the needs of residents' tastes, so a number of new rice industries appeared one after another. With the enrichment of food supply, Wuchang Rice has continuously gained consumer recognition with the help of traditional brand influence and its own excellent product strength. Zunhe Rice Industry continues the excellent quality of honest rice, rice products not only select high-quality wuchang rice seeds, and integrate the comprehensive advantages of the local ecological environment, traditional planting methods, its nutrition is extremely rich, especially calcium, magnesium, iron, zinc, lithium, selenium and other minerals and vitamins and amino acids content is much higher than other rice. Zunhe Rice Industry as a pure operation of wuchang organic rice enterprises, in strict accordance with the national standard selection of high-quality rice planting, its long growth cycle, superior light conditions, river clean artesian irrigation and other entire production process and are in strict accordance with the national organic standard planting mode, the quality of the rice produced is first-class, from the "hue" can be seen at a glance unique. Since its inception, Zunhe Rice Industry has been adhering to the goal of "basing itself on the locality and radiating the whole country", advocating seamless docking from the field to the table, advocating healthy food culture, taking integrity as the foundation, adhering to the brand road, and committed to the development of ecological agriculture. In today's surging green food industry, Zunhe Rice Will take a more mature, professional attitude, strictly control the quality, continue to bring more high-quality fine rice to consumers, and contribute to the prosperity and development of the green food industry.
<h1 class="pgc-h-arrow-right" data-track="17" > empower enterprise development with quality services</h1>
The perfect product often stands the test of time. At present, the categories put into the market by Zunhe Rice Industry are well received by customers, and in the future, Zunhe Rice Industry will continue to innovate, bring more high-quality products to customers, and become the promoter of healthy diet for the whole people. Enterprises want to build a brand, not only to grasp the product, quality, production, but also pay more attention to brand building and brand marketing. Zunhe Rice Industry Co., Ltd. understands this truth. They run through the brand operation mode of Internet thinking, adjust the company's products, make every effort to build a brand, integrate farmers, funds and resources, from rice and wheat breeding, planting, processing, to brand packaging, promotion, sales as one of the brand strategies, fully in accordance with the principle of strengthening the overall brand impact and combining single brand in-depth marketing.
New team, new ideas, new strategies. Wuchang Zunhe Rice Industry Co., Ltd. grandly launched the pure Wuchang rice flower fragrance brand as its main brand, giving the brand a new concept of "red age, green food generation", "ecological circle, organic land, planting rice" and so on, and fully participated in the market competition. Adhering to the legacy of guoshi and cherishing every grain, Zunhe rice industry not only has the dream of cooling under the grass, but also has the determination and confidence to strive for excellence in the deep cultivation of the agricultural industry!
Relying on scientific management, Zunhe Rice has established a fully ecological organic planting base and is committed to growing all-ecological organic good rice. Zunhe Rice Industry preferably grinds rice in the current season and feels the greeting from the black earth. Zunhe Rice has established a whole industrial chain, diversified and three-dimensional comprehensive operation and development model in the fields of rice breeding, base planting, harvesting and warehousing, production and processing, marketing services, cloud warehousing, e-commerce, new retail, etc., and is committed to the optimization of the five permanent rice industries, fully excavating and realizing the efficient coordination of the industrial chain, value chain and supply chain, bringing green, healthy, safe and nutritious food into thousands of households, building healthy agriculture, and promoting the prosperity of China's rice industry.
Zunhe Rice Industry adhering to the cooperation, integration, innovation, professional business philosophy, to create China's organic rice industry first integrity brand as the enterprise goal, after ten years of wind and rain, won more than 100 awards and honors, including: China Quality Miles "consumer's preferred brand unit", high-quality brand Japonica rice, gold medal rice, Heilongjiang Province to serve the people's livelihood advanced units, China International Food Ingredients Gold Medal Supplier, AAA quality integrity consumer (user) trustworthy unit, agricultural industrialization provincial key leading enterprises, National assured grain and oil demonstration project demonstration processing enterprises, Heilongjiang Province farmer entrepreneurship demonstration base, etc.
From "Yugong Rice" to "Chinese Famous Brand", the success of Wuchang Zunhe Rice comes from the irrigation that has always been careful. "A meal of five permanent rice, forget the aroma of wine and meat." It is a nostalgic admiration for the deep black earth, a rare miss of escaping from the chaos and returning to nature in the noise. Mountains without water, water without mountains! The fertile soil and the moisture of the distant mountains and beautiful waters are good evidence of the "green food" and "organic food" of Wuchang Zunhe rice!