荣耀Magic V4爆料太猛了

On the evening of February 17, the official Weibo of Honor Mobile Phone threw out a bombshell news: Honor's new alpha strategy will be released globally at MWC 2025.

This is Zhao Ming's first press conference after leaving the company on January 17. According to the news, this press conference will be hosted by Li Jian, the new CEO of Honor, and the biggest protagonist is Honor's new alpha strategy, which is closely related to AI from the perspective of publicity. At the hardware level, we will see the latest news on the Honor Magic V4 folding screen phone.

Following the on-site reporting MWC2024, Lei Technology will also send a reporting team to Barcelona to report on MWC 2025, and bring you the news of the Honor conference and Honor Magic V4 on the spot for the first time.

(Source: Honor Mobile Official Weibo)

In the first half of 2025, Honor will still launch new products according to the product rhythm previously formulated by Zhao Ming (after all, the physical cycle of mobile phone research and development is there, and it is not realistic to temporarily change the product strategy and rhythm), such as Honor 400 series, Honor Magic V4, Magic V Flip 2, etc. Among them, the highly anticipated is naturally the true flagship product in this basket of new products - Honor Magic V4.

As the first flagship product after Zhao Ming left, will the Honor Magic V4 become a milestone and let Honor continue to be "Glory"?

Betting on battery life and thinness, the MagicV4 does have a lot of highlights

As one of the brands that attaches the most importance to the folding screen category among Chinese mobile phone manufacturers, Honor's folding screen models can be regarded as the epitome of the development of folding screen mobile phones. For example, the ultra-thin suspended waterdrop hinge debuted by Magic V solves the problem of flatness and creases of folding screen mobile phones; Magic V3 sets a record for the thinnest and lightest folding screen phone; Magic Vs is the first to create a cost-effective folding screen mobile phone at a price of 7K.

So, what black technologies will Honor Magic V4 have?

The first thing Magic V4 needs to solve is the battery life problem. Although the Magic V3's 5150mAh battery has performed quite well, and it is also a model with a large battery capacity in a large folding screen mobile phone, with the increase in computing needs such as SoC, AI, and imaging, the battery capacity in the early 5000s seems to be a bit unbearable.

According to the news, Honor is planning to design a 6000mAh ultra-large capacity battery for the Magic V4, with the goal of being the strongest folding screen mobile phone so far. In fact, although foldable phones are larger than regular straight phones, they usually need to be as thin and light as possible while maintaining the right capacity in order not to affect the feel in the folded state.

Honor's current third-generation Qinghai Lake battery has a silicon content of 10%, and the overall thickness is 4.4% less than that of the previous generation, with an average thickness of about 2.6 mm. Given that this battery was first launched on the Magic V3, then we guess that the Magic V4 will most likely debut the fourth-generation Qinghai Lake battery, which has a higher silicon content and more aggressive thickness control.

(Source: Glory)

In the case of increased battery capacity, Xiaolei believes that the Honor Magic V4 is likely not to continue to compress the thickness of the body, after all, 9.2mm is already the thinnest one in the current folding screen mobile phone. However, according to rumors, the OPPO Find N5 has broken this thickness record, and if the Magic V4 wants to continue the topic of extreme thinness, it cannot be ruled out that the plan of continuing to "slim down" cannot be ruled out.

In addition to the two parts of thinness and battery life, the Honor Magic V4 will also follow the standard configuration of current flagship mobile phones in terms of hardware. For example, the Snapdragon 8 Ultra Edition, if nothing else, the Magic V4 will be the first large-scale folding screen phone equipped with the full-blooded Snapdragon 8 Ultra Edition.

In terms of imaging, the previous generation Magic V3 is equipped with a triple camera solution, with a 50-megapixel 1/1.56-inch sensor for the main camera, a 50-megapixel 1/2.51-inch sensor for telephoto, and a 40-megapixel ultra-wide-angle lens. At present, the overall trend of folding screen mobile phones this year is to pay attention to the feel, thinness and use experience, so the improvement of the hardware part of the image may be relatively limited. However, the King image unveiled at Honor's Magic 7 Porsche Design Conference earlier this year should bring a lot of surprises to the Magic V4's imaging capabilities.

Judging from the current revelations alone, the biggest surprise in the hardware part of the Magic V4 is still the long battery life and thin body, which are the upgrade highlights that folding screen users are most concerned about. As for the software experience part, Xiao Lei guessed that several blockbuster features should be thrown at the Honor MWC 2025 press conference, and the Lei Technology MWC 2025 reporting team will also be on the scene to bring you first-hand reports, so stay tuned.

Will the strategy of glory change and re-betting on folding screen mobile phones change?

With the departure of Zhao Ming and Li Jian taking over as CEO of Honor, the attention of the outside world has also turned to whether Li Jian can continue the successful trajectory of Honor, especially the folding screen mobile phone, which is currently the most competitive category of Honor in the mobile phone market.

Previously, Zhao Ming said in an interview that Honor's folding screen mobile phones mainly focus on technological innovation and form differentiated competition with friends through differentiation strategies. For example, Honor is currently the only brand other than Huawei that has three different forms of folding screen mobile phones: horizontal outer folding screen, horizontal inner folding screen, and vertical folding screen.

Technological innovation can be called Honor's biggest bargaining chip for folding screen mobile phones. Take the Honor Magic V2 as an example, this product refreshed the thinnest record for an inward-folded folding screen phone with a body thickness of 9.9mm, and then the Magic V3 broke its own record again with a body thickness of 9.1mm. The folding screen mobile phone wants to be thin, which is reflected in the hinge, body structure, battery, screen and other aspects, which can continue to refresh the industry record, which itself represents the brand's innovation in material application and mobile phone design.

The Honor Magic V series has formed a "thin and light" impression for consumers in the market, and the next Magic V4 and Magic Vs new models should not give up the thin and light route, but will use this as a differentiated way to continue to upgrade other peripheral hardware configurations.

On the other hand, the product layout of Honor folding screen mobile phones is also more reasonable among mobile phone manufacturers. The Honor Magic V3 series is priced from 8999 yuan, and the Magic Vs3 series starts at 6999 yuan, which covers high-end users and mid-to-high-end user groups; The Magic V Purse and Magic V Flip, which focus on fashion and women's tracks, are also designed in the style of handbags and vanity cases. It can be said that Honor's folding screen mobile phones have radiated to almost every consumer segment.

And this trick did work: in 2024, Honor's share of the global folding screen mobile phone market will steadily increase, of which in the Chinese market, Honor's folding screen mobile phone share will reach 21%, and it will also rank among the top five in the high-end market above $600. In the Western European market, Honor surpassed Samsung for the first time and became the leader of folding screen mobile phones, occupying the first position in the Western European market.

(Source: Glory)

Back to the Honor Magic V4, as a new work of Honor's flagship folding screen mobile phone, it will naturally continue its previous advantages, such as AI, long battery life, and thinness.

First, Magic V4 will add AI images and AI agents. Folding screen mobile phones are limited by the space of the fuselage, and the imaging hardware is difficult to compare with the traditional straight phone, and under the limited hardware, how to optimize the imaging quality has become a big problem. The King image released by Honor at the beginning of the year reduces the pressure on hardware through two-way processing of local model + cloud model. And the AI agent is also the part that Honor is best at, last year's AI coffee ordering, AI game check-in, etc., the strength is quite amazing. Magic V4 is likely to debut a new agent, and with the recently announced access to the DeepSeek-R1 deep thinking model, the two sides may extend more interesting gameplay.

Second, long battery life and thinness. Thinness and light are already the current trend of folding screen mobile phones, and even an important direction of the entire mobile phone market in 2025. At the beginning of the year, Samsung's Galaxy S25 Edge, the upcoming OPPO Find N5 folding screen phone, and the iPhone 17 Slim are all extremely thin and light flagship models. Although thinness and lightness are the general trend, how to achieve long battery life while being thin and light is a difficult problem. Magic V4 has the opportunity to bring fire to the concept of "long battery life + light and thin" and set off a new revolution.

At present, the change of glory will hardly have much impact on the overall direction of the mobile phone business, the new glory has been independent for 4 years, and has basically completed the brand image, product positioning, channels, etc., at present, whether it is the concept of AI mobile phones or the differentiation of folding screen mobile phones, it is the advantage of glory.

(Source: Honor official Weibo)

So for ordinary consumers, is the Magic V4, which will debut in the first half of the year, worth buying?

Xiaolei believes that at present, there is still relatively little information officially confirmed by Honor Magic V4, especially the hinge, battery life and thinning that consumers are most concerned about, which have not yet been disclosed. However, if you're more focused on the AI experience, then maybe Honor will reveal some of the information at MWC 2025 in March, and it's not too late to make a decision at that time. The MWC reporting team of Lei Technology will also participate in the first overseas press conference of Honor in 2025, bringing you first-hand information, so stay tuned.

Source: Ray Technology