From October 16 to 18, 2024, the 2024 China Construction Machinery Marketing & Aftermarket Conference in Wuhan, Hubei Province will be opened, with the theme of "Resilience · Symbiosis and Long-term Quality", focusing on how to expand new quality productivity and solidly promote high-quality development in the reform of competition and integration and symbiosis.
Under the new normal of the construction machinery market from increment to stock, the construction scene of the end customer is and will undergo a lot of changes, which will not only bring about changes in customer needs and pain points, but also contain new opportunities for the transformation of the construction machinery aftermarket, such as the opportunity to modify equipment in the construction scene of the market segment. Seize the opportunity of market segmentation, in order to reflect the differentiated competitiveness of agents in marketing and service, at present, there have been many agents to set their sights on the modification business, to provide customers with in-depth value-added services. At this conference, Lou Lihai, Director of Technology R&D of Zhejiang Liyang Machinery Co., Ltd., will share the specific exploration and practice of agent modification business.
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