Guangzhou's pan tea has a big incident! The capital chain was broken, investors suffered heavy losses, and some tens of millions were lost.
Chairman Zheng Chaogen was blocked, and the office walls were smashed.
Pan Tea thought of three tricks: debt-to-equity swap, debt redemption, bankruptcy liquidation, but none of them satisfied investors. Tea has been fried from a consumer product to a financial product, and now it is all smashed in your hands.
Where does everyone's money go? The rapid expansion and high-yield promise of Pan Tea turned out to be bubbles. This "financial tea" scam is a painful lesson!
01
Guangzhou's "financial tea" market is thundering again!
This time, the protagonist is Fancha, a brand that once had unlimited scenery in the Fangcun tea market.
But recently, there has been a problem with the payment of funds for Fancha, and many investors have flocked to ask for refunds, and some have even invested tens of millions, facing huge economic losses.
The picture comes from the Securities Times, the office of the chairman of Pan Tea
At the end of July, the problem of Fancha's funding began to surface.
Angry investors flocked to Fancha's headquarters to demand a refund. Zheng Chaogen, chairman of Fancha, was besieged, and a large hole was even smashed into the wall of his office.
Faced with such a situation, Zheng Chaogen said that he would not run away and would work hard to solve the current problems.
A week later, Pan Tea proposed three solutions, but they did not seem to quell the anger of investors.
The first option is a debt-to-equity swap, which allows dealers to participate in the operation by investing in the company, which is jokingly called "modeling on the Huawei model".
The second plan is to repay debts with goods, so that dealers can continue to buy Pancha products, through discounts or exchanges.
The third plan is bankruptcy liquidation and the sale of the company's assets to compensate the dealers.
But are these options really viable?
Many investors aren't buying it.
They questioned whether the average customer would get their money back, and it was still unknown. Moreover, tea was originally a consumer product, but it was played as a "financial product" by pan tea.
Now, the price of tea has deviated from the market price, and whether it can be sold at a high price is a question.
02
The hype techniques of Pan Tea are similar to those of the previous Changshi Tea, which is to create speculation space by monopolizing market pricing power.
500 yuan a pound of tea was fried to tens of thousands of yuan, and many people bought tea not to drink, but to sell it.
But when there is no pick-up, the game is unplayable.
Zheng Chaogen, the founder of Fancha, claims that his family has been in the tea business since 1465, but there is no evidence to support this claim.
The Pancha project was first started in 2015, with Pu'er and Tieguanyin as the main products, and the design incorporates elements of the national dynasty and traditional culture.
At its peak, Fancha had more than 500 physical stores across the country and overseas.
The rapid popularity of pan tea relies on marketing and advertising strategies.
According to online discussions,
Nowadays, many investors have bought a bunch of tea or "virtual tea" that may not be finished in their lifetime, invested huge sums of money, but are facing the situation of the disappearance of the receiver.
Originally, there was a transaction with physical delivery, but it later became a "pick-up code", and in the end, even the code was gone, and only a paper promise remained.
At the end of July this year, Fancha said that the bank accounts of the company and some dealers were frozen, and it was expected to return to normal on August 2, but investors did not wait for good news.
Guangzhou Liwan has the largest tea city in the country, and after the accident of Changshi tea, the local government has repeatedly reminded of the "financial tea" scam.
So, how will Pan Tea end up?
Do you continue to look for a solution, or do you move towards liquidation?
None of this is still known. We will continue to monitor the progress of this incident and bring you the latest reports.
At the same time, it also reminds everyone to be cautious when investing to avoid falling into similar financial scams.
03
Why do so many people still fall for this scam?
At the end of the day, people haven't resisted the temptation to high returns.
This kind of scam is a typical high-return bait, and the promised income is not written into the contract at all, and it has no legal effect at all.
They first create products, exaggerate scarcity, and then increase prices by buying and selling themselves, creating the illusion of price increases.
Uncle Yan reminded everyone that this kind of risk is too great, especially in areas where there is no regulation.
Over the years, the routines of speculating in shoes, speculating in virtual currency, and speculating in demon stocks are all the same, what you fancy is income, and what people fancy is your principal.
When a thing is speculated to the point that the price far exceeds its value and all kinds of funds are recognized, it is often not far from harvesting.
Uncle Yan, I still say the same thing, be cautious in investment, don't be carried away by high returns.
I prefer to invest in high-quality funds for the long term, and although the market is divided right now, I am not pessimistic. Standing in the present, a lot of investment logic may be reinterpreted.