A clearly visible change in recent years is that Chinese brands are on the rise and are redefining "Made in China." This is especially evident in the textile industry. During the "14th Five-Year Plan" period, the new positioning of the textile industry allows more enterprises to strengthen investment in scientific and technological innovation, improve quality services, and actively exert the greater value of Chinese brands in order to lead the people's better life.
On October 8th, the "Good Technology, Good Life" - General Technology High-tech Materials Brand Conference co-sponsored by General Technology High-tech Materials Group Co., Ltd. and China Textile Research Institute Co., Ltd. was held in Shanghai. The event was guided by General Technology Group, organized by China Textile Institute Green Fiber Co., Ltd., China Textile Standard Inspection and Certification Co., Ltd., Textile Science Research Magazine, and supported by China Chemical Fiber Industry Association. Through this brand conference, General Technology Group demonstrated its resource advantages and brand competitiveness to the whole industry chain, and fully interpreted the corporate mission of "leading a better life with scientific and technological progress and quality service".
Gao Yong, Secretary of the Party Committee and Secretary General of China Textile Industry Federation, Duan Xiaoping, Vice President of China Textile Industry Federation, Jiang Weiwen, Director of Shanghai Office, Ye Jianchun, Chief Engineer of China Cotton Textile Industry Association, Lv Jiabin, Vice President of China Chemical Fiber Industry Association, Jiang Junzhou, Specially Invited Vice President of Cellulose Fiber Branch of China Chemical Fiber Industry Association, Fang Na, Deputy General Manager of China Textile Asset Management Co., Ltd., Guo Zhanjun, Deputy Secretary General of China Cotton Textile Industry Association, Zhao Qiang, chairman of the Chemical Fiber Industry Technology Innovation Strategic Alliance, and other leaders attended the event, together with Zhuang Xiaoxiong, chairman of the board, party secretary and general manager of General Technology High-tech Materials Group Co., Ltd., Chairman of China Textile Research Institute Co., Ltd., Zhu Zushun, chief accountant of General Technology High-tech Materials, Yu Hanjiang, deputy general manager, Liu Jian, deputy general manager, Ma Yongmei, deputy general manager of China Textile Research Institute Co., Ltd.; and from Xinxiang Bailu, Lanke High-tech, Shandong Weiqiao, Tianhong Group, Hengan Group, Wuxi Yimian, And Hubang Textile Representatives of Anhui Huamao, Dezhou Huayuan, Qingdao Textile Federation, Jihua 3509, Fujian Changyuan, Hangmin Meishida Printing and Dyeing, Joy Home Textile, Luolai Home Textile, Seven Wolves Knitting, Bosideng, Cotton Times, Hengyuanxiang and other enterprises, as well as media representatives from China Industry News, China Textile Magazine, China Chemical Fiber, Shanghai Textile Technology, Tencent Video, etc., witnessed the release of multiple brands with important influence in the industry.
Moving towards the world-class new material industry
The new materials section of General Technology Group has been committed to building a technological innovation chain with new fiber materials as the core, forming a whole industrial chain layout such as fiber innovation and industrialization development, equipment manufacturing and engineering services, textile chemical industry and biotechnology, standard testing and technical services, and has made important contributions to serving the construction of a textile power and meeting the needs of the people's better life.
Gao Yong, secretary of the party committee and secretary general of the China Textile Industry Federation, said in his speech that as an important part of the advanced manufacturing industry and the new material industry, the new fiber materials play an indispensable role in meeting the needs of the people's good life and safeguarding the people's life and health, to the national defense and military industry, aerospace, and major water conservancy and transportation projects, and will become an important supporting force for building a new pattern of "domestic and international dual cycle mutual promotion" in the future. It is hoped that General Technology Group will continue to give full play to its own advantages and characteristics by relying on the "General Technology New Materials Plate", strengthen technological innovation, pay more attention to environmental friendliness, and make a good start and make more contributions to the new journey of the textile and chemical fiber industry.
Focus on scientific and technological progress and quality services, and work together to make the market and consumers more fully embrace good technology, which is the goal of General Technology. Liu Jian, deputy general manager of General Technology High-tech Materials Group Co., Ltd., further elaborated on the structure and development goals of "General Technology New Materials Plate" in his speech, "With General Technology China Textile Institute as the core foundation, General Technology High-tech Materials Group Co., Ltd. leads the promotion, overall management, coordination and command of affiliated enterprises, anchors the strategic goal of focusing on the three major fields of green environmental protection, life and health, and safety protection, and building a world-class new material industry group with international competitiveness." ”
Green fiber ® provides a better solution for "double carbon"
The first to be released at the event was the Lyocell fiber and product brand known as the "new fiber material of the 21st century" - green fiber ®. In the theme report session, experts and enterprise representatives in related fields introduced the technological innovation points of green fiber from four dimensions: fiber development trend, solvent additive solutions, new fiber green fiber ® bamboo ®, and product application in the field of home textiles.
Cheng Chunzu, deputy director of the Fiber New Material Technology Innovation Center of General Technology China Textile Institute, shared the technological innovation status of Lyocell fiber. According to reports, after more than 20 years of continuous joint research on technology, equipment and engineering by several generations of scientists, the General Technology Institute has developed a complete set of technologies and equipment for the industrialization of Lyocell fibers with fully independent intellectual property rights. The current production capacity is the first in China and the second in the world. Cheng Chunzu believes that the future development direction of Lyocell technology can focus on five aspects: localization and large-scale application of pulp raw materials; large-scale production, automation and intelligence; low-consumption and low-carbon coloring of stock solutions; green purified pulping recycled fiber preparation technology of waste textiles; and green fiber preparation technology with controllable raw fiber.
Gao Dianquan, deputy general manager of China Textile Chemical of General Technology China Textile Institute, discussed how to provide professional solutions for Lyocell fiber from the perspective of additives. As a national high-tech enterprise, General Technology China Textile Institute china textile chemical industry specializes in the research and development, production and sales of textile chemicals. In recent years, the company has continuously developed Lyocell fiber-specific chemicals such as crosslinkers, flame retardants, and NMMO solvents. In view of the problems encountered in the production process of Lyocell fiber, Gao Dianquan proposed solutions related to NMMO solvents such as anti-fibrification, functional finishing, and fiber microbial control.
Xue Liwei, Vice President of Zhongyuan Branch of China Textile Science Research Institute of General Technology, introduced the high-tech Lyocell fiber - green fiber bamboo with the theme of "Differentiated Lyocell Fiber - Green Fiber Bamboo ® ®" to the guests. Bamboo has a long history and culture in China, not only that, under the "double carbon" goal, it is more in line with the development trend of green and low carbon in the textile industry. Green fiber bamboo ® uses fast-growing forest bamboo as raw material, in terms of carbon neutrality, the carbon sequestration capacity of bamboo forest resources is far beyond that of ordinary forest trees, which has more excellent carbon reduction characteristics.
Zhang Lei, Director of Product Research and Development of Joy Home Textile Co., Ltd., shared the application of green fiber ® in home textile products. Taking advantage of the advantages of good moisture absorption and breathability of green fiber, good heat resistance and stability, as well as the strength and dimensional stability close to polyester, Joy Home Textile blends green fiber with flax, cotton, wool and other fibers to apply to bedding, improving the softness and skin-friendliness of the product. In addition, Joy Home Textiles has also developed green fiber fabrics with antibacterial properties such as green fiber and yue antibacterial fiber with antibacterial characteristics, green fiber and sweet fragrance with floral and fruity aromas, and developed products such as summer cool quilts and pillow towels by using the coolness characteristics of green fibers.
The two brands highlight the innovative strength of China Textile Institute
Subsequently, general technology China Textile Institute released two sub-brands with their own characteristics - "Shouzheng Quality Yuan" and "Jiumu Tianqing". This year is the 65th anniversary of the establishment of the General Technology Institute, for 65 years, the Institute has been committed to providing one-stop solutions from masterbatch, fiber to terminal products, to standards, testing, certification and other services. "Shouzheng Quality Yuan" and "Jiumu Tianqing" are the newly launched brands of general technology China Textile Institute, and it is also another witness to its continuous progress as a comprehensive scientific research institute and high-tech industrial base in the textile industry to promote the high-quality development of China's textile industry.
"Shouzheng Quality Yuan" is the transformation and upgrading of the "training season" of China Textile Standard Inspection and Certification Co., Ltd. for more than ten years of general technology, and it is also an important embodiment of China Textile Standard to help the industry improve quality and efficiency. According to Guo Wensong, deputy general manager of General Technology China Textile Institute China Textile Standard Inspection and Certification Co., Ltd., the training brand "Shouzheng Quality Yuan" is committed to helping enterprises solve various problems in quality control and helping enterprises to improve their brands.
General Technology Jiangnan Branch of China Textile Institute released the plant dyeing brand - "Jiumu Tianqing". President Cui Guixin said that in order to ensure that the products developed are 100% plant dye dyeing, General Technology Jiangnan Branch has independently developed plant dye extraction equipment and processes, plant dye dye dyeing processes, through the dye raw materials, dye extraction and its dyeing process of the whole process grasp, constantly polishing the "Jiumu Tianqing" brand that represents the spirit of intangible cultural heritage, contributing to the "double carbon" action.
Deepen the industrial chain to work together to break new problems
All along, General Technology Group attaches great importance to cooperation with upstream and downstream enterprises in the industrial chain. The brand launch also held three sets of strategic cooperation signing ceremony.
First of all, General Technology Advanced Materials Group Co., Ltd. signed a strategic cooperation agreement with Hengan Group, Fengzhu Textile, Longxinglong Group and Meijiashuang (China) Co., Ltd. The signatories will cooperate in the development and application of end products such as industrial textiles, home textiles and apparel fabrics.
Subsequently, the Jiangnan Branch of General Technology China Textile Institute signed a strategic cooperation agreement with Joy Home Textile Co., Ltd. and Shenzhen Cotton Times Technology Co., Ltd., which will carry out in-depth cooperation in the industrialization of plant-dyed baby and children and household products, new product development and standard formulation, production cooperation, brand promotion and so on.
Finally, General Technology China Textile Standard Inspection and Certification Co., Ltd. signed a strategic cooperation agreement with Hangzhou Gaosi Information Technology Co., Ltd., Bosideng International Apparel (China) Co., Ltd., Xiamen Seven Wolves Knitting Co., Ltd., and Hengyuanxiang (Group) Co., Ltd. China Textile Standard will cooperate with Bosideng, Seven Wolves Knitting, Hengyuanxiang in standard research, new product research and development, technical exchanges, etc., and will work with Gauss Technology to provide more high-quality and efficient solutions for the digital, informatization and intelligent development of testing services in the textile and apparel industry.
The press conference fully demonstrated the brand influence of the new material section of General Technology, opened a new milestone for the upstream and downstream enterprises of the industrial chain to deepen strategic cooperation, and was also a new starting point for the New Materials Section of General Technology to achieve the goal of "leading a better life with scientific and technological progress and quality services".
At the China International Textile Yarn (Autumn winter) Exhibition, which will open tomorrow, the general technology and new materials section will be unveiled in Hall 8.2 C68 as a whole, demonstrating the integration chain dynamic ability of the whole textile and apparel industry chain and providing the industry and consumers with "good technology, good life" determination with wonderful products.