Mu Dongxia, a villager in her 60s in Liangjing Village, Longxing Town, Chongzhou City, is now living more and more delicious, and every day is both fulfilling and rewarding - after breakfast at home in the morning, she came to Tianfu Liquor Store to get busy. The tables, chairs and benches were carefully wiped, and the floor was mopped, and she worked exceptionally hard. "I didn't have a chance to work before, but now that the work is at my doorstep, why don't you hurry up?" Mu Dongxia is quick to talk.
Loading...
"With the introduction of these industries in the village, our lives are getting better and better!" Talking about the present, Mu Dongxia's voice is particularly loud. She calculated the account for the reporter: a few idle agricultural land at home were transferred to the collective, and there was an annual income of more than 300 yuan; In addition, he now works at home, earning more than 2,000 yuan a month - a conservative estimate of more than 20,000 yuan a year. "I'm in my 60s, guarding the door of my house, I can still earn more than 20,000 yuan a year, and I can still take care of my family, where can I find such a good thing?" Mu Dongxia said with a smile.
Such a good thing happened in Liangjing Village, a "Tianfu Wine Village" in Chongzhou City that thrives on wine. With the arrival of batches of projects in Liangjing Village, more and more jobs have been released, so that the surplus labor force in the village has achieved nearby employment.
Recently, the reporter of this newspaper visited the "Tianfu Wine Village" on the spot, revealing how it brewed the "good taste" and "mellow taste" of rural revitalization, and made the lucid waters and lush mountains become the story behind the happiness of the people.
Find out what your family is
Shaping the brand of "Tianfu Wine Village".
Walking in Liangjing Village, the reporter saw that the doors of some wineries were busy, and trucks were coming in and out; The gray-and-white courtyard walls on both sides of the main street are reflected in wall paintings, and wine elements can be seen everywhere, attracting tourists to take photos and check in. Along the main street, you will come to the Tianfu Wine Village Digital Village Operation Center, which is more popular, and the shelves are full of Chongzhou specialty products such as rice wine and honey, and tourists are vying to buy them.
"Longxing rice, local liquor, come here for a visit, it's worth taking away!" The rhyming sales pitch livens up the atmosphere a lot. After a closer look, the person shouting was actually Zhang Jianjun, secretary of the party committee of Liangjing Village. Seeing that there were many tourists in the store and the staff were too busy, he took the initiative to help with the "reception".
"Don't look at the vitality of the village in recent years, the village was not very popular in the past few years." Zhang Jianjun told reporters that Liangjing Village was once prosperous because of wine, and is the famous "No. 1 Liquor Village in Tianfu", with 11 liquor enterprises in the village, which can produce more than 1,000 tons of raw liquor every year. In the early years, these wine companies made a lot of money day by day, but the people in the village did not follow the income to get rich. Young people choose to leave the village and go out to work. Slowly, the countryside gradually lost its vitality.
"When the country proposed the rural revitalization strategy, I immediately thought of our Liangjing Village!" Zhang Jianjun, who has been doing business abroad all the year round, returned to his hometown and "took over" the secretary of the village party committee, and he was determined to take everyone to do a good job.
"Rural revitalization, first shape the brand", Zhang Jianjun took everyone to find out the family background, relying on the high-quality grain and oil background and the characteristic resources of century-old liquor brewing, the two village committees positioned Liangjing Village as "Tianfu Liquor Village".
In order to open up the popularity of "Tianfu Wine Village", Zhang Jianjun led the teams of the two village committees to integrate resources, open up the traffic between Liangjing Village and Chongzhou City, and opened urban and rural buses; After that, the government, enterprises and villagers raised funds to start the reconstruction and upgrading of 2.4 kilometers of external roads in Tianfu Jiu Village, and built 4.2 kilometers of internal village roads.
A brand-new "Tianfu Wine Village" is presented in the public eye.
Establishment of Qiangcun Company
Expand the "total plate" of the collective economy
"When the facilities are good, there will be a foundation for industrial development." Walking out of the hall, Zhang Jianjun took the reporter to the terrace of the Tianfu Wine Village Digital Village Operation Center, where there is a unique scenery: the green rice fields, the scattered houses, and the criss-crossing pastoral roads complement each other, which makes people feel refreshed and happy. He pointed to several places in the distance of the rice fields and told reporters: "There is the Liangjing Tea House, where tourists can drink tea and consume." "Next to it is the small courtyard where you can meet Liang Jing, where you can eat." "And Hanada Coffee."
"A clear development direction and scientific planning allow everyone in the village to have a head start; The villagers live a rich life, the folk customs are good, and the guests feel at home. Zhang Jianjun believes that these add up to form a good business environment and escort industrial development, and the annual income of Liangjing Village collective economic organization will reach 4.25 million yuan in 2023, a year-on-year increase of 38.6%.
In the spring of this year, Liangjing Village held the first "Tianfu Wine Village Market" in combination with the Chongzhou self-driving flower appreciation season. With a large number of tourists entering the village, many villagers have started small businesses. Some open small restaurants, some sell tea, some sell local special agricultural products, and some work in local enterprises, and every household gets profits. For merchants, the drainage effect formed by the bazaar also builds a platform for them to publicize and market. During the opening of the market, 54 merchants set up local outlets, with on-site transactions amounting to 2.616 million yuan, and 6 delegations came to inspect the area, with a contract value of 390 million yuan.
When the villagers are still rejoicing in the benefits, the two village committees are considering how to advance the development and expand the "total plate" of the collective economy - through visiting advanced villages around the country, Liangjing Village actively explores the whole chain interest link mechanism of "1 village economic organization + 1 platform operating company + N industrial projects". The top priority is to set up a platform operating company.
As soon as the news of the establishment of the company came out, the village "smashed the pot", and everyone muttered in their hearts. "After the establishment of the company, will the projects that make money in the future be all the company" "We are a village, is it suitable to engage in the company"......
Hearing the doubts of the villagers, Zhang Jianjun took the two village committees to explain to everyone. The company is owned by the village collective, and we can invest in the form of supporting facilities, idle farmhouses, idle construction land, funds, land consolidation and saving indicators, etc., and 20% of the company's annual profit will be used as the dividend fund of the villagers. After dispelling the doubts of the villagers, in July this year, Tianfu Jiucun Qiangcun Company - Chongzhou Jingxincheng Tourism Development Co., Ltd. was formally established.
Nexus of interests
Resources become equity, and villagers become shareholders
With assets as a shareholder, villager Yao Xuezhi is the first person in the village to "eat crabs". "Send us some more yellow and spicy dices to ......" When the reporter met Yao Xuezhi, he was calling the supplier and was busy preparing food for the table meal booked for the evening.
"I didn't expect that one day, I could still be the boss!" Yao Xuezhi told reporters that he had been working in other places, and when he returned to his hometown during the Spring Festival this year, he saw that the environment in the village had changed significantly, and he was looking for rape flowers to open a "Tianfu Wine Village Market". After the holiday, he did not go out, but opened a bean flower restaurant in front of his home, and in less than a month, they earned 30,000 yuan.
Yao Xuezhi, who tasted the sweetness, immediately made up his mind to stay in his hometown and start a business. Where does the start-up capital come from? Just when he was in trouble, Qiangcun Company attracted third-party social capital to become shareholder. The investor took a fancy to the location of his house, which was in the core area of Tianfu Wine Village, and after several negotiations, the cooperation hit it off. Yao Xuezhi invested in resources as a shareholder, accounting for 30% of the shares, and reached an agreement with the investor and Qiangcun Company. Not only that, Yao Xuezhi, who became a shareholder, was also responsible for the operation of the restaurant and achieved employment at the doorstep. At the beginning of July, "Meet the Good Wine · Pastoral Restaurant" officially opened. "This period is the off-season, but there is also about 2,000 yuan of revenue per day." Yao Xuezhi said happily that in less than one month after opening, the revenue has been more than 30,000 yuan.
"The decision to return to my hometown and start a business is very correct!" Breaking his fingers, Yao Xuezhi counted the three incomes of the family, he and his mother worked in the restaurant, and they had more than 5,200 yuan a month, or 62,400 yuan a year; plus the dividends of the proportion of shares, it was estimated that about 150,000 yuan a year; and at the end of the year, there were also dividends from the village collective income -- in a year, the family income could easily earn more than 200,000 yuan.
Nowadays, in Tianfu Wine Village, there is not only Yao Xuezhi. Liangjing Village has added 15 new market entities such as · Liangjing Courtyard, providing more than 1,000 nearby jobs, solving the problem of nearby employment of surplus rural labor force and effectively increasing the wage income of villagers. Recently, Qiangcun Company released a list of investment and cooperation opportunities in 11 Tianfu Wine Villages, including boutique homestay hotels and rural headquarters bases. In the future, the villagers will have more employment and entrepreneurship opportunities.
Chengdu Daily Jinguan News Rural Revitalization Special Class Common Prosperity Special Class Produced by Co-ordination / Planning Gao Xiaojuan Wu Dongwei Shan Zhenghua Zhang Yu Reporter/Photographer Su Xinlin Video Su Xinlin Cheng Qilin Responsible Editor Luo Hao Editor Wang Ling