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Prepare for the marathon and start a new era of racing on the new Prism series

Swiss professional sports brand On has officially released the Prism high-performance running shoe line, which includes the new Cloudboom Strike, Cloudspike Citius, Cloudspike Amplius racing running shoes and the new generation of Cloudmonster Hyper long-distance training running shoes.

Prepare for the marathon and start a new era of racing on the new Prism series

Zurich, Switzerland, July 5, 2024 – Swiss professional sports brand On, a pioneer in revolutionizing the running experience, has unveiled the Prism collection. Featuring a prism-inspired flare design, the new Prism series is designed to help runners train harder, achieve faster results, and chase bigger dreams with innovative cutting-edge technology and trend-setting fashion aesthetics.

Prepare for the marathon and start a new era of racing on the new Prism series

除却备受瞩目的为马拉松赛事而生的领军力作 Cloudboom Strike ,此番 On昂跑 还将同时推出Cloudspike Citius 和 Cloudspike Amplius 田径钉鞋以及新一代 Cloudmonster Hyper 长距离训练跑鞋。

Prepare for the marathon and start a new era of racing on the new Prism series

备战马拉松, Cloudboom Strike 竞速跑鞋昂扬登场

As the leader of the Prism series, the Cloudboom Strike is a marathon-ready racing shoe that features:

· Revolutionary recessed midsole construction: The revolutionary BounceBoard rebound plate with Helion™ hyper foam maximizes propulsion and resilience without increasing the stack height of the sole.

· Continuously optimized CloudTec® technology: with a more systematic structural upgrade, enhance the overall transition, and reduce the impact of landing.

· Marathon-made comfort: The integrated mesh upper helps reduce stuffiness and provides runners with a more comfortable running experience.

Prepare for the marathon and start a new era of racing on the new Prism series

"Excellent" refresh, the new generation of Cloudmonster Hyper long-distance training running shoes is released in limited quantities

Inspired by the Prism series, ON has launched a new generation of Cloudmonster Hyper long-distance training running shoes, tailored for elite runners' daily training.

· The global limited color scheme empowers elite runners to start their daily training in a better state and run towards bigger dreams.

· Powered by the same Helion™ hyper foam as the all-marathon shoe, combined with CloudTec's® innovative midsole technology, it delivers powerful energy feedback and cushioning.

· The microfibre woven mesh upper is designed with silicone laces for greater breathability and perspiration wicking for improved comfort and wrapping during running.

Prepare for the marathon and start a new era of racing on the new Prism series

Cloudspike Citius 及 Cloudspike Amplius 田径钉鞋初亮相

In order to bring a more personalized running experience to professional runners, the Prism series will also be limited to two track spikes. Developed and designed by On in collaboration with contracted top middle-distance runners, Cloudspike Citius' exceptional running power and thrust have been proven in high-level events. The Cloudspike Amplius, on the other hand, is a long-distance track spike with the comfort of a road running shoe, which can further improve the resilience during running and reduce the impact of landing.

Prepare for the marathon and start a new era of racing on the new Prism series

On July 11th, On will release the Prism series in limited quantities worldwide, including the Cloudboom Strike, Cloudspike Citius, and Cloudspike Amplius series of racing running shoes. At the same time, the new generation of Cloudmonster Hyper long-distance training running shoes will be released in offline stores and some retail distributions. In order to provide more innovative running experience for elite runners, On will launch a new generation of Cloudsurfer Next daily running shoes on August 1st.

About On

Founded in 2010 in the Swiss Alps, ON is a global sports brand with innovation and design at its core. Since its inception, On has been committed to bringing a revolutionary running experience to the world; Today, ON continues to deepen and expand to create high-performance, pioneering footwear, apparel and accessories for running, fitness, outdoor, tennis and sports lifestyle.

On Angrun's award-winning CloudTec® innovations, purposeful designs, and breakthroughs in the field of circular economy have attracted a fast-growing fan base around the world. Inspired by the athletes, On is relentless in his quest for "better" – thinking outside the box, breaking the rules, experimenting, not afraid to do it all over again, creating surprises and creating pleasures.

From On Labs in Zurich, Switzerland, to global hubs in Shanghai, New York, London, Tokyo, Berlin, Portland, Ho Chi Minh City, and more, our team drives creativity and innovation to bring groundbreaking ideas to life as part of our mission to inspire people to move in whatever way they like and to ignite the human spirit through movement.

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