With the improvement of people's living standards and rich experience, high-end hotels have become the best choice for people. Consumers have higher and higher requirements for food, clothing, housing and transportation, the hotel industry is developing rapidly, and star-rated hotels are constantly strengthening their comprehensive strength according to market changes.
After more than 20 years of development, Chinese hotels have long been in line with international standards and emerging in the global hotel industry, while the scale of hotels continues to expand and the number is also increasing. Before 2008, luxury hotels began to rise in the industry and became the most competitive area of the Chinese hotel industry.
According to the "2024 China Hotel Industry Development Report" jointly compiled by the China Hotel Association, the Hong Kong Polytechnic University, and Yingdie Consulting, the hotel scale is sorted from the dimensions of stores and rooms, as follows:
The 4-10 are: Green Hotel Group, Dongxing Group, Shangmei Digital Intelligence Hotel Group, Atour Group, Dehao Group, Yibo Hotel Group and Qingzhu Hotel;
In 2004, GreenTree Hotel Group officially entered China, is a large-scale professional hotel management group, and is also known as the "new hotel king" in China. It has 4 high-quality brands and a number of sub-brands: Green Oriental Hotel, GreenTree Inn Hotel, Green Vatica Hotel and Green Alliance Hotel. Nationwide, GreenTree Inn has covered more than 400 cities and regions such as Beijing, Shanghai and Tianjin. The expansion rate of Green Hotel is very amazing, opening 200 hotels in half a year, and more than 2,955 hotels across the country;
Founded in 2012, Atour Group is a leading brand of mid-to-high-end hotel chains in China, always adhering to the lifestyle of accommodation, and is committed to providing hotel guests with a diversified lifestyle hotel brand and a unique and personalized stay experience through hotel network, loyalty program, data and technology capabilities, and becoming one of the mid-to-high-end brands leading the new trend of hotel accommodation services. The founder once said that Atour positioned itself as a lifestyle company from the beginning, and the hotel was just the starting point. It starts from the hotel and does not stop at the hotel, so where to go must be to go to people's lives and related to lifestyle. Therefore, many consumers who have stayed at Atour Hotel are full of praise;
Founded in 2019, Qingzhu Hotel Group is a new generation of hotel chain with "Easy Stay" as the core. After years of development, Qingzhu Hotel has developed into one of the well-known hotel brands in China;
The 1-3 places are: Jin Jiang International Hotel, Huazhu Hotel Group and BTG Homeinn Hotel Group.
Jin Jiang International Hotel ranked first. The development of the famous Jin Jiang International can be traced back to 1935, when Ms. Dong Zhujun founded the Jin Jiang Sichuan Restaurant, after more than ten years of development, it became a well-known state guesthouse in Shanghai, and in 1997, the first economic chain hotel Jin Jiang Inn officially opened, which embarked on the road of high-end hotel development. Today, Jin Jiang Hotel has more than 1.13 million rooms, beating the international brand Hilton and becoming the leader of high-end hotels in mainland China.
Huazhu Hotel Group, formerly known as Hanting Hotel, has a history dating back to 2005. After nearly 20 years of development, since 2012, Huazhu Hotel has been loved and favored by consumers, and has also become one of the well-known mid-to-high-end hotels in China.
Founded in 2002, BTG Hotel Group has become a leading and world-class hotel group in China after years of development, starting from improving scale, establishing brand and complementing capabilities, to achieve continuous growth in hotel scale, revenue and profit. At present, it covers more than 600 cities, with a total of more than 6,000 hotels and 148 million members.
Relying on the huge Chinese consumer market, hotel brands are relatively diversified, ranging from economy to high-end luxury hotels, etc., to meet the needs of consumers at all levels. At the same time, due to the impact of the number of independent tourists, the proportion of online hotel room reservations has gradually increased, resulting in the expansion of high-end hotels has accelerated. In the increasingly fierce hotel industry, if hotels want to gain a firm foothold in the industry, they must rely on hardware foundation, and at the same time, they must also achieve excellent service in order to retain users.
The above data information and pictures are from the Internet