[Editor's note] 2024 is the 10th anniversary of the new energy security strategy of "Four Revolutions, One Cooperation", and the 10th anniversary of the important discourse of Chinese brands. With the advancement of the "dual carbon" strategy, China has shown the world a new chapter in energy development, and also brought infinite possibilities for ecological civilization. After ten years of struggle, the development orientation, environment, business, quantity, volume, scope, value concept and other brand elements of Chinese energy enterprises have undergone tremendous changes, and the brand building of energy enterprises is related to key areas such as national strategy, the interests of the public and consumers, and the interests of investors. Ride the waves, the tide surges a new chapter. On the occasion of China Brand Day in 2024, China Energy Network specially plans "Infinite Possibilities: A New Chapter of China's Energy Brands" to deeply explore and convey the story of competitiveness, change and innovation of China's energy brands, and jointly promote sustainable development on the new journey.
The focus of this issue is: Guangzhou Penghui Energy Technology Co., Ltd. (hereinafter referred to as "Penghui Energy"). Founded in 2001, Penghui Energy has been focusing on battery R&D, production, sales and service for 23 years, with 9 production bases and 4 overseas offices around the world, and its products are exported to more than 50 countries and regions around the world. In 2011, Penghui Energy entered the field of energy storage and is one of the earliest enterprises involved in energy storage in China. Penghui Energy products have been widely recognized by customers for their high safety, long cycle, high energy efficiency and zero accidents in installed projects. After 13 years of hard work, the shipment of energy storage batteries has ranked among the top in the world for many years, and in 2022, Penghui Energy's energy storage battery shipments ranked among the top five in the world, and the shipments of household storage batteries ranked among the top two in the world; In 2023, Penghui Energy will make efforts to enter the industrial and commercial energy storage, according to the statistics of the domestic authoritative GGII, Penghui Energy's industrial and commercial energy storage shipments in 2023 will rank among the top three in the country, and it has won a good reputation in the market with years of deep technical precipitation and rapid response service support.
In the wave of energy revolution in the 21st century, the transformation of energy storage technology has gradually become a research hotspot in the energy field, and as an important technical means to promote the consumption of new energy, new energy storage has become an indispensable part of the emerging power system. In order to promote the development of energy storage, a number of energy storage-related policies have been intensively released in recent years, and words such as "developing new energy storage", "accelerating the construction of a new energy system" and "promoting the development and utilization of distributed energy" have also appeared in recent government work reports.
As one of the hottest industries in recent years, new energy storage companies have sprung up, and the industry has rapidly entered the white-hot "elimination" stage. In the increasingly fierce competition, the industry is beginning to diverge. It is worth mentioning that there are also lithium veterans in the industry who have adhered to the lithium battery industry for 23 years and developed steadily and far-reaching.
Exploring the 23 years of battery development and new quality productivity of energy storage
Looking at the development history of Penghui Energy, it can be found that the company's success is not accidental, from consumer batteries to energy storage industry, every transformation has accurately stepped on the tuyere.
In 2001, coinciding with the rejuvenation of consumer electronics, Penghui Energy accurately focused on lithium batteries and nickel-metal hydride batteries, and quickly won the consumer battery market. With the saturation of the consumer battery market, in order to further break through the growth ceiling, Penghui Energy has forward-looking layout in the field of power and energy storage in the early stage of new energy development, opening up the second growth point.
Penghui Energy Guangzhou Headquarters
What really helped Penghui Energy complete the transformation to a new type of energy storage was in 2019. In that year, Penghui Energy seized the opportunity of the new energy storage industry, continued to accelerate the development of energy storage, launched products in large storage, household storage, portable energy storage and other application fields, and successively completed global product certification, with increasingly rich and strong product lines and product strength.
In the past 23 years, Penghui Energy has continuously pursued the ultimate safety, energy efficiency and long cycle of energy storage technology through in-depth research on the battery cell material system, and has built a deep technical "moat" by focusing on the research and development of materials, processes, structural design and module construction for a long time. At present, Penghui Energy has 4 research institutes, 1 national postdoctoral workstation, more than 2,200 technical personnel, and has reached industry-university-research cooperation with more than 10 well-known top universities in the field of electrochemistry at home and abroad. This provides important support for Penghui Energy's diversified technology exploration path, and also lays a solid foundation for the company to continue to improve its position in the industry.
In this year's government work report, "vigorously promoting the construction of a modern industrial system and accelerating the development of new quality productivity" is clearly listed as the first task in 2024. The new quality productivity is the quality of advanced productivity in which innovation plays a leading role, gets rid of the traditional economic growth mode and productivity development path, has the characteristics of high technology, high efficiency and high quality, and conforms to the new development concept. It is born by the revolutionary breakthrough of technology, the innovative allocation of production factors, and the deep transformation and upgrading of the industry, with the basic connotation of laborers, labor materials, labor objects and their optimal combinations, and the substantial increase in total factor productivity as the core symbol, characterized by innovation, the key is high quality, and the essence is advanced productivity. Driven by the development of new quality productivity, Penghui Energy has not only made a number of breakthroughs in cell materials, battery structure, manufacturing process, etc., but also actively explored the cross-border integration of energy storage technology, promoted the wide application of energy storage systems in smart grids, V2G and other fields, and contributed wisdom and strength to the construction of a green, efficient and intelligent new energy system.
Take technological innovation as the starting point to break through the deadlock of "involution".
Although in the context of "carbon neutrality" development, the new energy industry has ushered in a golden period of development, but the explosive "barbaric" development has brought high prosperity to the industry, but also made the energy storage track increasingly crowded and intensified industrial competition. How can you stand out from the fierce competition in the industry?
In the face of the challenges posed by the development of the energy storage industry, Penghui Energy has always firmly believed that "technological innovation" and "steady operation" are the core strategies to overcome the painful period of energy storage. Relative to product price, technological innovation and product value are the ultimate core of enterprise competition. Zhen Shaoqiang, President of Penghui Energy, once said, "Continuous technological innovation is the driving force for the development of energy storage enterprises. After the big waves, only enterprises with real technical strength can have a place in the fiercely competitive energy storage track. ”
At the level of energy storage technology innovation, Penghui Energy has a deep insight into customer needs, and starts from the aspects of safety performance, energy density, and temperature adaptability, and develops energy storage products with high safety, long cycle, and high energy efficiency. It is worth mentioning that Penghui Energy will launch Fengpeng battery cell 314Ah, Great One series of industrial and commercial energy storage and other products in 2023, while achieving the ultimate safety performance, taking into account energy efficiency, cycling, low-temperature performance, etc., and constantly expanding the boundaries of energy storage applications.
Fengpeng battery cell 314Ah adopts super-wetting low-impedance electrolyte technology to construct a multi-grain boundary interface film to achieve rapid ion conduction, and through high-safety composite separator technology, it can take into account excellent thermal stability and interface shaping, bringing double safety insurance to the battery cell and effectively avoiding thermal runaway. At the same time, Penghui Energy has developed a 10,000-cycle technology that focuses on the low LCOS LCOS LCOE cost, which effectively reduces the life cycle cost of energy storage by improving the cycle life of the battery cell. Fengpeng battery cell 314Ah achieves 10,000 cycles, with a service life of up to 25 years under standard working conditions, which can help customers reduce costs and increase efficiency, and improve energy storage economy.
Compared with the same type of energy storage cells, Fengpeng battery cells 314Ah have excellent low-temperature performance, meeting -30°C discharge and -40°C storage, and can achieve 60°C storage at high temperatures, with a wide temperature range of 100°C. In terms of application environment, it can adapt to complex extreme environment scenarios and meet the high altitude environment of 5000 meters. At the same time, Penghui Energy is one of the first companies in the world to achieve mass production of 314Ah large-capacity batteries, and it is also one of the enterprises with the most complete battery cell certification.
Penghui Energy, PetroChina Xinjiang Jiashi 600MWh photovoltaic storage project
Seize the opportunity to set sail on the international stage and show your style
In the past 20 years, China's new energy enterprises have achieved exponential growth with their own technological development, policy support and market demand, and are in a global leading position in terms of technology, production efficiency and cost. This makes China a global hub for sustainable transformation and green manufacturing. For Chinese energy storage companies, the domestic market is still policy-driven, and despite the strong development momentum, the industry as a whole is still in the early stage of commercialization, and there is a situation of increasing revenue but not profits, and overseas markets will become an important incremental market. Based on this, leading companies have set their sights on overseas, especially in the vast markets of North America, Europe, Australia and other regions. More importantly, Chinese energy storage companies have unique advantages in going overseas due to their advantages in technology, products, and costs. Compared with the domestic market, the concentration of overseas markets is low, and there is little difference between players in terms of volume and technology, and the competition pattern is more scattered. Chinese energy storage companies can give full play to the experience accumulated in the domestic market and export Chinese technology and products.
From 2023 onwards, Penghui Energy has frequently appeared in overseas exhibitions and achieved excellent results in overseas expansion. At the same time, the company has signed strategic cooperation agreements with world-renowned enterprises in Australia, Canada, the United States, Morocco, Africa and other countries. At present, Penghui Energy has set up offices in North America, Europe, Indonesia and Japan, serving overseas markets with professional overseas local teams and providing customized energy storage product solutions. At the same time, the company joined the German Energy Storage Association and actively participated in the discussion and formulation of energy storage policies and standards in Europe.
Anchoring the "double carbon" goal, new energy sources such as photovoltaic and wind power are in full swing to replace traditional fossil energy, and energy storage, as an important support for wind and solar power generation, has occupied an important position in the new energy structure. It is foreseeable that in the future, enterprises that truly master the core technology of energy storage will give priority to seizing a favorable position in the market. Technological innovation is the source of the development of the "enterprise", in the future, Penghui Energy will focus on technological innovation, continue to study the energy storage technology route and application, from the differentiation of stability and progress, the formation of the sustainable development of the enterprise.