#地下城与勇士#
The 2024 summer set of the national server has been set, and it will be launched on July 4th. You must know that the cultivation gift package will be offline on June 27, and the schedule of this krypton gift package is really seamless. 365 days a year, there is no gift package, only 2~3 weeks. It's really not enough sales, so I'm planning to extend the sales period to make up the numbers. In the past, there was at least a buffer period of 2~3 weeks, but now the Spring Festival, Labor Day, Summer Set, and National Day Set ...... Each holiday pack is three months long, which is really unlimited krypton gold for the whole year.
First, the labor package is less than expected.
The revenue in the first quarter has come out, down nearly 40% compared with last year, and the official himself feels that it has not met expectations, and it may not be able to sell, but if you count the money spent on linkage, the financial report will not look good. With the intensification of market competition, DNF national servers need to continue to innovate and improve, instead of blindly absorbing gold through krypton gift packs, and should add fresh gameplay.
Secondly, the sales volume is not enough to make up for the sales period.
In fact, this year's Spring Festival gift package has been postponed for a week, and the Spring Festival and Labor Day gift packages are also separated by 1 week. All of them make the player's krypton seamless connection. They also hope that in this way, they will bring more revenue to the game, so why not provide players with more rich and diverse game content. In this way, players are more willing to kryptonite. Instead of allowing the sales cycle to be stretched to about three months, so as to achieve continuous consumption throughout the year.
Finally, the Anniversary Token Ticket is now available.
The dungeon's anniversary celebration is June 15th, and the Labor Day gift pack will be taken off the shelves on the 27th. Therefore, if you play a support class, you can use this token coupon. Frequent bundles not only add to the burden on the game, but can also affect the balance of the game.
Conclusion: Overall, the launch of the Summer Pack in DNF2024 and the subsequent sales strategy reflect that the game operators are a bit incompetent, not trying to improve the game experience for players, but actively looking for new ways to make money. However, balancing player needs and business interests remains an important challenge for game operations.
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