Recently, China's automobile consumer market can be described as a favorable policy has been frequently introduced, especially some time ago by the Ministry of Commerce, the Ministry of Finance led by the "old for new" has triggered a new round of "car buying tide". As a company that has always adhered to the "user-centric" principle of Xingtu Automobile, in addition to actively responding to the call of the country, its "400,000-level smart light luxury flagship SUV" Xingtu Yaoguang has joined hands with JD.com to launch a subsidy of 10 billion yuan for automobiles for the first time, firing the first shot of the 10 billion subsidy for 618 cars this year, which can be called a favorite fan of strength.
The car purchase subsidy is given away, and Xingtu Yaoguang is full of sincerity
How arrogant is the "10 billion subsidy"? During the period from May 13th to June 30th, users who want to buy Xingtu Yaoguang (all models of fuel vehicles: Yaoguang, Yaoguang Flying Fish Edition) can pay a deposit of 10,000 yuan online through the Jingdong platform, and directly deduct 30,000 yuan when purchasing a car at the store (10,000 yuan deposit + 20,000 yuan exclusive subsidy, limited to 1,000 units), such a surprise price has greatly reduced the pressure of many consumers to buy a car, and they can easily enjoy the life of using a car.
It should be noted that the preferential policy of 10,000 to 30,000 yuan does not conflict with other car purchase rights, such as additional purchase subsidies (not shared with cash discounts), lifetime warranty for the first owner, free basic traffic for the first owner, free basic traffic for 3 years, free entertainment traffic for 3 years (10G/month), free roadside assistance for the first owner, and a coral red leather seat interior worth 5,000 yuan for the premium version (including four-wheel drive). It can be said that with the dual blessing of such favorable policies and services, it is undoubtedly a wise choice to start Xingtu Yaoguang at present. (For details, please contact the authorized sales service provider of Xingtu Automobile, and the traffic gift, warranty gift, and rescue gift are limited to the first owner)
With luxury at your fingertips, Yaoguang redefines the benchmark of SUV value
Xingtu Yaoguang is a new flagship model of Chery's high-end brand Xingtu 2.0 era. Since its listing, Yaoguang has been widely praised by users for its excellent product strength, and Yaoguang, which is based on the concept of "luxury equality", has effectively allowed users to enjoy more than double the value experience. At the same time, Yaoguang continued to refresh the wall of honor, and successively won five authoritative awards, including the IDA International Design Gold Award, China's Top Ten Chassis, China's first batch of "zero formaldehyde" cockpit cars, IVISTA China Smart Car Index 5G rating, and China Insurance Automobile Safety Index crash evaluation G grade, and the value of 400,000 yuan was once again deserved.
In terms of appearance, under the modification of the new "Aesthetics of Light" design language, Xingtu Yao radiates a unique beauty of luxury, technology, fashion and high-end. The design won the 2022 IDA International Design Gold Award, becoming the first gasoline SUV model of a local Chinese brand to win this award.
In terms of intelligence, Xingtu Yaoguang has also achieved the leading level in its class. The vehicle-machine system can realize the rapid start of the vehicle and machine within 3 seconds, identify the identity in 2 seconds, and continuously process more than 20 instructions in 30 seconds. At the same time, Xingtu Yaoguang's iFLYTEK voice engine system can control 429 functions in 28 categories, truly achieving "full-scene voice, efficient and intelligent", and the content ecology aggregates essential applications such as WeChat, Douyin, and Meituan, helping users enjoy the fun of life anytime and anywhere.
In terms of power, Xingtu Yaoguang is equipped with a high-efficiency power combination of the well-known 2.0TGDI turbocharged engine + 7-speed wet dual-clutch transmission. Among them, the 2.0TGDI turbocharged engine has won the top ten engines of "China Heart", which can burst out with a maximum power of 192kW and a maximum torque of 400N·m. It is worth mentioning that the Yaoguang Flying Fish version has fully realized the comfort upgrade, and the four-wheel drive is equipped with an Aisin 8AT gearbox.
Finally, more than 67% of Yaoguang users choose the Flying Fish Super Sensing Chassis, which is equipped with CDC electromagnetic suspension chassis to greatly improve the driving pleasure of the vehicle, and the Yaoguang Flying Fish version is the first time to equip the two-wheel drive model with the Flying Fish Super Sensing Chassis, making Yaoguang the only model that can be equipped with CDC electromagnetic suspension system within 200,000 yuan. Based on the model positioning of Xingtu Yaoguang Comfortable Driving SUV, the Flying Fish Super Sensing chassis is newly developed and designed for the chassis structure, suspension, braking, materials, etc., bringing users a driving experience of flying close to the ground like a flying fish, and truly achieving the luxury quality of "starting without raising head, braking without nodding, turning without rolling, and bumps without sprinkling".
Show the charm of high-end intelligent manufacturing and win the reputation of users
According to the 2023 survey data, in Yaoguang's user portrait, car owners in first-tier cities account for 36%, and after the launch of Yaoguang Flying Fish Edition, the market share continues to rise. The market never lies, and the brand of Xingtu Auto is not in a vacuum. In the composition of customer sources, more than 7 percent of the users are gifted and purchased, and the urban light and middle class represented by teachers, civil servants and doctors have become the main customer groups of Yaoguang, who have enjoyed the so-called "luxury halo" brought by BBA and choose the Xingtu brand, which is the best expression of the recognition of the brand value of Xingtu.
With technological innovation and product iteration in recent years, China's auto industry has soared and risen strongly, gathering the spotlight of the world. Overseas, the layout of Xingtu is also steadily advancing. Relying on Chery Group's 27 years of forward R&D leading technology, eight global R&D centers, the world's top industrial chain system and other strategic resources, Xingtu creates every high-quality product with global standards. In June last year, the first batch of 500 Yaoguang units were exported, realizing simultaneous sales at home and abroad, and the average price of Yaoguang's overseas bicycles exceeded 420,000 yuan; In October last year, Yaoguang was jointly listed in the Middle East and has successfully occupied the high-end ecological niche of overseas "BBE" (EXEED).
In the first quarter of this year, the highly anticipated "400,000-level ultra-comfortable electric hybrid flagship" Xingtu Yaoguang C-DM was launched globally. Since then, the Yaoguang series has ushered in a new model, which is based on the industry-leading M3X super-hybrid and native hybrid platform, and the new "fourth-generation global hybrid" technology, leading the comprehensive transformation of the hybrid era. This model has won high recognition from real users and the market with its excellent product strength, and has become a highly popular model in the high-end hybrid SUV market.
Based on the "user demand as the center", Xingtu Auto knows that only by creating super surprise services and improving user experience can it be invincible in the fierce market competition and shape and enhance the brand charm.