In terms of programs, the market influence of programs such as "Avenue of Stars" and "The More Brave the War" has been declining, and even the reputation has not been recognized, and in terms of host selection, with the departure of some hosts, Dong Qing, Zhu Jun and others have left the first-line stage, and there are fewer and fewer hosts available for variety show channels to arrange.
Some Mesozoic hosts are embarrassed, and program producers are naturally reluctant to leave opportunities to this type of host.
Based on this, CCTV variety show channel began to have the problem of lack of host lineup, and in the selection of hosts of some programs, it also had to call the hosts of other channels to cooperate.
Sister Moon's appearance on the stage of "Departure to Happiness" is enough to prove this, of course, the program team is also coordinating on this issue, such as arranging new faces such as Liu Xinyue to participate in the recording of the program, but Liu Xinyue has not yet joined CCTV, which means that the problems in the host lineup of the program "Departure to Happiness" have not been effectively solved.
From a market perspective, there are two ways to solve this problem: either to onboard more new faces, or to adjust the hosting positions of other channels.
The reuse of Liu Xinyue represents the former direction, while Ma Fanshu's appearance on the variety channel represents the latter direction.
On the stage of the "Bloom Mom" series, Ma Fanshu appeared as the host, which was produced and broadcast on the CCTV Variety Channel, and Ma Fanshu was the host of the sports channel.
From this point of view, either CCTV arranged for Ma Fanshu to be ordered to complete the firefighting due to the shortage of manpower in the host lineup, or it was laying the foundation for joining the variety show channel.
Combined with Ma Fanshu's work arrangement, she has been invited to record the Spring Festival Gala many times, and she is already the face of many audiences, but she is limited by the identity of the host of the sports channel, which makes Ma Fanshu slightly inferior to other facades in the arrangement of daily work.
If you join the variety channel, you can solve this problem, and at the same time, the variety channel is indeed facing a shortage of hosts.
What's more, before Ma Fanshu, Long Yang, who was in charge of the façade, was also transferred from the CCTV Financial Channel to the Comprehensive Channel, which proved the possibility of Ma Fanshu's transfer.
Ma Fanshu needs more opportunities to host daily programs, and the variety channel needs young hosts with training value.
On the whole, Ma Fanshu's appearance characteristics and business capabilities can fully support the façade of CCTV variety channel programs, if the two sides can reach a cooperation intention, it will be a good thing for both the variety channel and Ma Fanshu.
At that time, Ma Fanshu will be able to further consolidate his position as a façade, and the producer of the variety channel does not need to worry about the choice of the host.
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