On May 11, Weiqiao New Energy Commercial Vehicle Strategy and Brand Release Conference and Leichi Xin V70 Mass Production and Delivery Ceremony made its debut in Linyi, Shandong, marking the official entry of Weiqiao Venture Group, the "World Aluminum King", into the field of new energy commercial vehicles and opening a new road for car manufacturing. Weiqiao's entry into new energy commercial vehicles will bring significant innovation to the entire commercial vehicle industry and promote the lightweight and efficient process of the commercial vehicle market.
Weiqiao is not a new force in car manufacturing, and its goal is far more than just making cars
In recent years, the rapid development of the automotive industry has given birth to a number of new car-making forces driven by innovation and technology, but Weiqiao, with its profound industrial background and strength, as well as a new strategic layout, has shown its unique identity to the public and does not belong to this new car-making force.
At the press conference, Su Jiamin, general manager of Weiqiao New Energy Commercial Vehicle, profoundly explained the company's development strategy, and he emphasized that Weiqiao Venture Group rose from the "cotton" industry and was strong with the "aluminum" industry, but it did not stop there. He mentioned that "research and development of aluminum alloy materials" and "the world's only green closed-loop aluminum alloy industry chain" constitute a solid industrial foundation for Weiqiao new energy commercial vehicles. Based on this background, Su Jiamin clearly pointed out that Weiqiao is not a new force in car manufacturing, and its goal is far more than that. He emphasized that Weiqiao is committed to providing a unique "Weiqiao solution" for the commercial vehicle industry through transformation and upgrading, and showing the "Weiqiao value", which is not only the original intention of Weiqiao, but also its lofty dream.
In the in-depth exploration in the field of commercial vehicles, Weiqiao New Energy Commercial Vehicle has shown its unique strategic perspective and forward-looking planning. Mr. Su clearly pointed out that the company's core strategy is to "change the business model and rebuild the aluminum alloy green bank", which aims to subvert the traditional "car manufacturing and selling" model, turn to "goods" as the core of operation, and build a smart logistics ecology with "three networks and one car" as the core. This transformation not only covers trunk logistics and urban distribution, but also extends to a variety of application scenarios such as business shared travel, and provides users with a full range of services including leasing, supply, charging, finance, insurance, training, recycling, etc., by building a modern urban distribution smart logistics platform and ecosystem, so as to build a green and intelligent logistics ecosystem.
In terms of "rebuilding the aluminum alloy green bank", Weiqiao New Energy Commercial Vehicle takes the "aluminum bank" as the core of the industrial chain and integrates the total factor resources of the aluminum green recycling industry chain. Through financial means, the company locks in the time value of key resources such as aluminum and batteries, and uses financing to reduce the cost of vehicle prices and rentals. At the same time, relying on the industrial support of Weiqiao aluminum grade maintenance and recycling, we will give full play to the "high value preservation and easy recycling" characteristics of aluminum to achieve carbon reduction and cost reduction in the whole industry.
With the strategic vision of "innovation, green, energy saving, and recycling", Weiqiao New Energy Commercial Vehicle is committed to "creating green and intelligent logistics and leading a low-carbon circular economy". The company's strategic goal is to achieve an annual production and sales of 300,000 new energy commercial vehicles by 2028, and build a leading advantage in new energy commercial vehicles with lightweight technology. In order to achieve this goal, Weiqiao New Energy Commercial Vehicle will deepen the development model of product lightweight, build a closed loop of green industry, and innovate commercial operations, focus on urban logistics and distribution and intercity comprehensive travel, provide full-scenario solutions, and plan five product series according to scenarios.
Weiqiao New Energy Commercial Vehicle is not only a new business model, but also a new contribution to the ecology of the commercial vehicle industry. Through the "Aluminum Bank" and the "Weiqiao Model" of closed-loop recycling, the company provides a unique solution for the commercial vehicle industry. In the future, Weiqiao New Energy Commercial Vehicle looks forward to working with all parties to jointly create a new ecology of the logistics industry, and continue to be guided by user needs to create a full range of commercial vehicle products to achieve full coverage of application scenarios.
Driven by Confucian culture, the brand concept of "benevolence, righteousness, courtesy, wisdom and trust".
At the meeting, Weiqiao Venture Group officially launched its new energy commercial vehicle product brand - "benevolence, righteousness, courtesy, wisdom and trust". This brand name not only carries the profound Qilu cultural heritage of Weiqiao, but also absorbs the essence of Confucianism. Since its birth, the Weiqiao brand has been closely connected with Confucian culture, and its core driving force is the values advocated by Confucian culture. From character to products, from cultural roots to brand characteristics, Weiqiao new energy commercial vehicles have realized the harmonious integration of modern technology and Confucian culture.
The concept of "benevolence, righteousness, courtesy, wisdom and trust" upheld by the brand not only reflects the brand's moral code, but also is the guiding principle for the operation and behavior of Weiqiao New Energy Commercial Vehicles. Among them, "benevolence" represents friendliness, emphasizes the spirit of being kind to others, advocating tolerance and dedication, and advocating empathy and mutual understanding; "Righteousness" represents morality, emphasizes corporate social responsibility, advocates fairness, justice and responsibility, and advocates adhering to correct behaviors and values; "Li" represents respect, emphasizes the maintenance of social harmony and order, advocates compliance with rules and disciplines and courtesy, and advocates the awe of enterprises and individuals; "Wisdom" represents wisdom, emphasizes scientific and technological innovation to promote progress, advocates a reasonable and moderate product strategy, and advocates continuous change in inheritance; "Letter" represents integrity, advocates simple corporate style and product positioning, and advocates a frank and long-term cooperative relationship.
Weiqiao New Energy Commercial Vehicle adheres to the core values of the brand with the attitude of "integrity and innovation", and has the courage to explore new technologies and market areas. The company expects to go hand in hand with industry colleagues to jointly create a new ecology of urban green and intelligent logistics, and contribute to the sustainable development of society.
Leichi Xin V70 was released and thousands of units were delivered
At the grand new product launch conference, hundreds of guests witnessed the grand debut of Weiqiao's new energy commercial vehicles in 2024. The new products released this time not only build a large-scene ecology of people, vehicles and goods in the product lineage, but also provide the most cutting-edge commercial vehicle system solutions to meet the diversified market demand.
For the cargo transportation scenario, the new product covers the whole chain from trunk long-range bulk transportation to urban logistics distribution, whether it is inter-provincial bulk goods or the last mile distribution of supermarkets, Weiqiao new energy commercial vehicles can provide efficient and reliable solutions. Its heavy-duty truck skateboard chassis, super heavy-duty trucks, power semi-trailers and other solutions have realized the long endurance of 1,000 kilometers of heavy-duty truck freight trunk lines, reduced power distribution by 60KWH, and can carry 3.4 tons more goods in the fully loaded state, which will undoubtedly become a strong competitor in the trunk transportation market.
For the travel solution product series, Weiqiao new energy commercial vehicles also spare no effort. Whether it is urban high-end business travel, urban travel sharing, or even multi-level passenger transport scenarios from the central city to the countryside, Weiqiao new energy commercial vehicles can bring users a convenient and comfortable travel experience through a full range of products, and support the operation of a large ecological business model.
In addition, Weiqiao New Energy Commercial Vehicle is also based on the rapid customized development system, on the basis of platform-based and serialized transportation products, to create "specialized, intelligent, fixed" products for professional market segments to meet the needs of specific scenarios such as cold chain, municipal sanitation, and unmanned intelligence.
It is worth mentioning that as the first VAN model of the Razour brand, the Razour-Xin V70 also made its debut at this press conference. This model is the industry's first "aluminum VAN" launched by Weiqiao New Energy Commercial Vehicle, which has become the focus of attention in the market with its product advantages of "ultra-lightweight, long battery life, high value retention and more intimate". With a pure electric range of 270 kilometers and a cargo box volume of up to 7.2 square meters, large space and more convenient loading, Leichi Xin V70 has become a leader in China's aluminum VAN with its strength, which will boost the low-carbon and green development of the logistics industry and create greater value for users.
In order to fully demonstrate the performance of the product, the "Confucian Tour" endurance test activity was also carried out before the press conference, and its excellent endurance performance won praise from many media, fully proving the technical strength of Weiqiao new energy commercial vehicles.
At the climax of the conference, the delivery ceremony of the first batch of 1,000 new energy aluminum VAN Leichi Xin V70 was held. These vehicles will be used in different working scenarios to help enterprises develop low-carbon and create higher value for users.
At last:
Weiqiao's entry will have a far-reaching impact on the commercial vehicle industry, with its strong brand influence and market resource support, as well as its advantages in new energy vehicle technology, industrial chain integration and green and intelligent logistics ecological construction, will promote the technological innovation, industrial upgrading and green development of the commercial vehicle industry, further intensify market competition, but also bring broader development space and opportunities for the industry. We look forward to seeing more innovative, efficient, and value-empowered new energy commercial vehicles emerge in the market, injecting new vitality into the logistics and transportation industry."