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At the 2024 World Brand Moganshan Conference, Ding Zuohong, member of the National Committee of the Chinese People's Political Consultative Conference, member of the Standing Committee of the All-China Federation of Industry and Commerce, and chairman of the board of directors of Yuexing Group, said that the core of the brand is innovation. Innovation is not to blindly follow the trend or change the track across borders, but to carry out innovation on the basis of its own technology and experience accumulation. At the same time, the purpose of innovation is not only to increase competitiveness, but also to achieve the improvement of internal quality. In the process of innovation, "ingenuity" and "perseverance" are indispensable, especially not in a hurry, and must be accumulated for a long time.
Ding Zuohong also said that Chinese brands going overseas are worth encouraging, but not blindly following; Boost your self-confidence, but don't be conceited. Only by opening up our international vision can the brand develop faster and newer. We must not only look up to the starry sky, but also be down-to-earth.
