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The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

author:Bang Bang

I believe that everyone must be familiar with the short video platform, and there are many Internet celebrities born on this platform.

Nowadays, everyone's life is inseparable from the short video platform, and as soon as you have the effort, you have to "brush" for a while.

In the early stage of the development of short videos, there were also many Internet celebrities who enjoyed the dividends of the times and successfully reached the peak of their lives.

But I have to say that the short video platform is also a double-edged sword, and the vice president of Baidu has recently been scolded on the hot search.

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

The cause of the incident was that Xuan Jing, the vice president of Baidu, posted several videos on her personal account on the short video platform.

And with these few short videos, her account has now gained countless fans, and she is about to break through the million mark.

But because of this, Baidu's market value began to fall in an instant, and the loss has exceeded 6 billion, which is really reverse marketing!

It stands to reason that the president of Baidu came out to operate his own personal account, is there anything wrong? Isn't that great?

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

Don't say it, it's really inappropriate, the biggest problem is the content of Xuan Jing's short video, which has caused dissatisfaction among netizens.

In particular, the sentence "I only have an employment relationship with the employee, and I don't need to think about his family" is quite explosive.

Where does this kind of rhetoric put countless migrant workers? Could it be that in the eyes of these so-called bosses, subordinates are just tools?

can only say that if you don't die, you won't die, and Xuan Jing's wave of "self-defeating" probably didn't even think of it herself.

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

Now Xuan Jing has deleted all the videos she posted, but the anger of netizens has not diminished at all.

From the speed of her followers, it can be seen that the exposure of the video at that time was extraordinary, which caused a lot of impact.

You are a vice president, and you do some workplace things in a private company, and employees generally don't say anything.

After all, it's your own company, and you can basically "cover the sky" with whatever rules you make.

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

But you have to "mix private goods" on the road of marketing and hype up your set of concepts.

This is not rushed by netizens, after all, others are not employees of your company, so you don't need to be emotional.

And in the video, Xuanjing's behavior of "I will approve in seconds" is also very arrogant.

I believe that when dealing with the company's subordinates, "you don't do it, some people do it" is also commonplace.

References:

CBN May 07, 2024

Executives said that "employees broke up and resigned, and I approved it in seconds", causing controversy

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

This behavior also caused great trauma to the entire Baidu, and according to the relevant authorities, Baidu's stock fell rapidly.

As of the 7th of this month, Baidu's Hong Kong stocks have fallen as a whole, although the magnitude is not large, but it has lost more than 6 billion Hong Kong dollars.

For Xuan Jing, this incident can also teach her a good "lesson", and she needs to treat her subordinates with respect.

Everyone just comes to work in the company to make money, it doesn't mean that they are "lower" than the company's executives, rat tail juice!

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

However, in fact, there is no problem with Xuan Jing's remarks in theory, and as a company, he definitely does not care about personal problems.

But having said that, after all, everyone is human, and the human heart is flesh and blood, and no one is a robot.

If you don't care about the living conditions of your subordinates, you only care about the benefits they can bring to the company.

This impersonal behavior is bound to be condemned by society, and this incident is a good proof of this.

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

However, Baidu's approach is also surprising, and the official accounts of relevant media on the Baidu platform have been blocked.

And the reason is because of his report on Xuanjing's "doing" on the Internet this time, which is too speechless.

As such a big enterprise, it is not easy to have such achievements today, why not cherish it?

Instead of actively addressing the incident and publicly explaining and apologizing after the incident, the media outlets that reported on the incident were banned?

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

I really don't know what Baidu's staff thinks, and now the whole incident is not over.

Baidu is on the cusp of the storm, and what it should do is to deal with the matter correctly as soon as possible and give the public a reasonable explanation.

If there is a mistake, admit it, and if it is right, you should also explain the original intention of posting the video to avoid misunderstandings.

If you keep this kind of lofty attitude, you will not have good fruit to eat, and Xuan Jingxin should also know it.

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

Today's Internet is indeed the king of traffic, and it is understandable that where there is traffic, there is business.

But the premise of getting traffic is at least "positive energy", and the traffic that Xuan Jing has obtained this time is indeed not small.

This is not a traffic that is beneficial to the enterprise, but it has brought serious consequences to the enterprise and itself.

If it's a personal Internet celebrity marketing account, forget it, but Xuan Jing has the title of vice president of Baidu.

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

As a vice president of a company, you have not only personal interests on your shoulders, but also the future of the entire company.

Rashly publishing such a rather disrespectful remark has extremely serious consequences for Baidu's development.

And according to the logic of tranquility, there is no mercy for employees, and the same is true for others?

In Baidu's eyes, can we only see benefits? Is that what Xuan Jing is trying to say?

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

The future of a business depends on all the people who work in it, no matter what role you play in the company.

It's important to know that executives are just as important as employees, and you just have different roles and areas of responsibility.

Everyone is an equal person, so what is high or low, and the ability to work alone cannot become a tall or short capital.

If the top management of each company is the heart of the company, then the employees are the blood of the company, and both are indispensable.

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

If in an enterprise, everyone must see the leader low, this kind of enterprise will not go far.

Because the employees here do not feel the human touch, it is naturally impossible to do their best for the company.

A truly excellent enterprise must be that everyone works together in one direction, and the salary is just an add-on.

But also respect the wishes of employees, there is nothing wrong with some people going to work just for paychecks.

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

As long as it does not harm the interests of the company, as an executive of the company, there is no reason to criticize employees, after all, they are all here to make money.

If you put efficiency first and treat every employee as a machine-like existence, you will inevitably be spurned.

In this day and age, this has become almost the default rule, and employees have the right to control their own work.

And employees come out to work, not to become the company's "screws".

The vice president's remarks evaporated Baidu's market value by 6 billion, and some media were banned by Baidu

Obviously, Xuan Jing didn't realize this, as a boss, you must first start from the grassroots level and think more about employees.

At work, everyone should be united in front, not one side is responsible for issuing orders and the other side is responsible for completion.

If you don't take into account the employee's life and family situation, blindly pursuing efficiency, this is equivalent to disrespecting the employee.

All in all, both parties should face up to their respective positions in the work, and achieving a win-win situation is the best.