Remember the 2022 Spring Festival? Happy Twist originally wanted to give everyone a big surprise and make a movie called "Super Family".
Shen Teng is ready to bring his superpowers to make everyone laugh.
Who knows, just when everyone was waiting for it, due to some unforeseen circumstances, the film was not able to meet the audience as expected.
Just when the outside world was speculating that Happy Twist might fall into a trough, they not only stabilized their footing with a series of clever strategic changes.
is back with a new work "This Killer is Not Calm".
Wei Xiang and Ma Li, the gold medal duo on stage, have turned what should have been a ruthless killer story into a ridiculous comedic journey in an unprecedented way.
Despite the fierce competition in the market, "This Killer Is Not Calm" is like a dark horse, breaking through all pessimistic expectations.
In an unbelievable gesture, it won an astonishing box office of 2.629 billion.
Second only to Wu Jing's "Shuimen Bridge of Changjin Lake", it has become a clear stream during the Spring Festival, bringing unexpected joy to people.
And during the May Day holiday, Happy Twist once again unexpectedly launched a new movie, continuing their profit momentum.
May 1st dark horse, "The End of the Road" box office reversal
On May 2, the May Day movie war ushered in its second round, and the popularity of major works continued, and the atmosphere was still tense.
Just when the bell rang at 23 o'clock in the evening, the new movies seemed to participate in a diving competition, jumping into the pool of the box office one after another, only to find that they were not diving champions, but floated one after another, and the box office was no longer as bottomless as before.
For example, "Peacekeeping Anti-riot Squad", a blockbuster that countless fans have been waiting for, did not perform well in yesterday's box office battle.
Only 94.93 million yuan was harvested.
The proportion of screenings dropped sharply to 25.1%, in stark contrast to the 100 million level at the time of the premiere.
Attendance has fallen to the bottom.
Although the cumulative box office of the film in two days has reached 231 million, unfortunately, it seems to have encountered a lack of stamina.
As the daily box office gradually declines, people begin to question whether the film will be able to maintain its leading position in the upcoming May Day Golden Week.
Sure enough, on May 3, this "leader" fell off the altar.
At the same time, on the other hand, "Doomsday Crazy Money", which was not optimistic at the beginning, went against the tide and sat directly on the new throne.
On the hazy moonlit night of the second day, when the hands of the clock met at 23 o'clock, the film was not favored.
is like Cinderella's transformation, and the single-day box office exceeded 87 million, which is eye-catching.
Its screening percentage jumped from 15.1% at the time of its premiere to 18.3%, a growth rate that caused quite a stir in the industry.
What's even more amazing is that its attendance far outperforms all new releases, making it a well-deserved leader.
The box office has reached a total of 174 million, which may still be some distance from "Peacekeeping Anti-riot Team", but the single-day box office is no longer the same.
Judging from the box office and film schedule on May 3, "Doomsday Spending Money" has launched fierce competition with "Peacekeeping Anti-riot Team".
And it shows a trend of overtaking and crushing.
In an era dominated by traffic, the success of the movie "Peacekeeping Anti-riot Team" does not seem unexpected.
Relying on those traffic stars with a large number of fans, it easily attracted countless eyeballs and became the center of the May Day movie topic.
Such as Wang Yibo, Huang Jingyu and Zhong Chuxi.
However, another work, "Doomsday Spending Money", took a different path.
It does not have a star-studded cast, but it has won the favor and praise of passers-by and audiences because of its close-to-heart plot and well-constructed world.
This kind of success based solely on the content of the story is particularly rare in today's film market.
Imagine that Doomsday Goes Crazy is playing a bold game that challenges Peacekeeping Riot Squad's position as a big player at the box office.
As long as it doesn't stop and continues this "fancy reversal".
Then, we will be able to witness a miracle in the future - at the end of May Day, it may be transformed into the box office champion that all movies can't reach.
Although neither film has been well received by critics, "Doomsday Spending Money" has unexpectedly become the focus of discussion.
And the reason why the film can stand out among many works may be related to the Happy Twist brand behind it.
This brand is like a force to be reckoned with, and its huge influence quietly penetrates into the hearts of the audience, bringing laughter and lightness.
Jia Bing turned the tables, and the golden sign of Happy Twist added another legend
I think that at the beginning, when the movie "Doomsday Crazy Money" was first released, no one really paid attention to it and no one asked, it was more transparent than the invisible man.
One of the reasons is undoubtedly because the leading actor Jia Bing's acting career in recent years seems to have entered a trough, and he has starred in a number of mediocre films one after another, which has dimmed the aura of the former star, and the audience's attention to him has also decreased.
Once, he was deeply fascinated by Shen Teng's talent and charm, and this force drove him into the glamorous world of acting.
He even played roles in several box office hits such as "Embarrassing Mother" and "Brother!", hoping to leave his mark on the stage of light and shadow.
However, despite the fact that the film won the audience's affection, his performance received only a modest recognition.
Fortunately, his joy and acting skills still captured some fans for him.
However, speaking of which, the works he has worked on in the past two years, such as "Can You Don't Leave Me", "Bei'er Likes You", and "The Dog's Fruit Theorem", the results, to be honest, are a bit embarrassing that people want to cover their faces and escape.
As the saying goes, there is no worst, only worse.
For example, "Let's Kick the Ball, Boy" finally ended with a mere figure of 410,000, like a dream bubble, which disappeared after a while.
Similarly, the situation of Xiao Shenyang is quite similar.
Although he has played a number of high-profile roles on screen, each work has attracted the attention of countless audiences.
However, contrary to the glamorous appearance, his results did not rise because of this.
Now, just when they were about to be besieged by bad work, Happy Twist jumped out and gave their fate a "left hook".
It is reported that "Doomsday Crazy Money" not only has the participation of the Happy Twist team, but their artist Wu Rina also served as the director and screenwriter.
In addition, the film draws on the hilarious propaganda techniques of "This Killer is Not Calm", not only playing with common homophonic stalks, but also planning to make a big news in the plot, throwing a small olive branch of friendship to the bizarre fantasy of "Magic Hour" and the emotional depth of "The Last Holiday".
Just when you thought the ending would be cliché tears and hugs, this film takes a 180-degree turn and turns sadness into hilarity.
It's like when you walk into a restaurant and want to order a heartfelt tragic set, only to be served a ridiculous comedy meal by the waiter, who forgets all your sorrows in the laughter.
Perhaps from the moment the prologue slowly unfolds, the audience has foreseen the end of this drama, which will end with a touch of light-hearted humor.
At present, Happy Twist is still like a sophisticated creator, standing on the stage of comedy, skillfully weaving a story of ease and laughter.
It seems that the goal has never changed, which is to create comedy works that allow mainland audiences to relax and forget their troubles.
When night falls and the lights come on, the audience will gather in the theater to look forward to the hilarious performances brought by Happy Twist.
Although some self-proclaimed elegant critics have picked on Happy Twist from time to time, this dark horse in the comedy world still goes its own way, winning the hearts and minds of the public with its unusual sense of humor and unique jokes, making laughter the loudest applause.
It is worth mentioning that Jia Bingneng resolutely threw himself into the arms of Happy Twist, and this move can be described as wonderful.
You must know that the cost of the movie "Doomsday Crazy Money" is less than 30 million, but it staged a Jedi counterattack during the May Day schedule.
It stands out from the crowd of big productions and has also impressed audiences with low-budget films.
Watching this box office figure soar like chicken blood, this film starring Jia Bing has great hope of breaking through the 600 million mark.
jumped from a mere 410,000 to the long jump champion in the box office industry, this jump is more exaggerated than a frog crossing the river, which can be called from a "little shrimp" to a "great white shark".
Perhaps, Jia Bing, who may become the next joke in charge of Happy Twist, is trying to catch up with the footsteps of his predecessor Shen Teng.
is ready to take over the baton of the "laughing star" and make the national audience laugh from ear to ear.
Overall, audiences often expect a relaxing escape in the theater, and they crave laughter in the movie.
Or spend some fun with friends and family.
In this context, "Spending Money at the End of the Road" has undoubtedly become an ideal choice to meet this need.
Although some critics have pointed out that the jokes of the film may be too simple and even a little bland, this simple and direct joke caters to the preferences of most audiences, and there is no need to pursue the so-called high level of humor, as long as it can provoke the audience to laugh, it is enough.