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2024-2030 China Smart Speaker Industry Market Panorama Research and Prospect Strategy Research Report

author:Beijing Boyan Zhishang Information Consulting Co., Ltd., 2010

2024-2030 China Smart Speaker Industry Market Panorama Research and Prospect Strategy Research Report

2024-2030 China Smart Speaker Industry Market Panorama Research and Prospect Strategy Research Report

Report Number: 1759375

Free catalog download: http://www.cninfo360.com/yjbg/jdhy/sxjd/20240125/1759375.html

  With the development of smart speaker technology, China has become the world's largest smart speaker market. According to market research institutes, China's smart speaker market will reach $4.28 billion in 2018 and $8.72 billion by 2023.

  The major players in China's smart speaker market are the four major technology giants, including Tencent, Baidu, Alibaba, and Xiaomi, as well as a number of other small technology companies. In China, tech giants have been working hard to promote smart speakers and provide quality services to consumers.

  腾讯的智能音箱是中国市场上最受欢迎的智能音箱,其主要产品包括Tmall Genie、QQ Music Genie、QQ Voice Genie和WeChat Music Genie,它们均通过腾讯的AI技术来实现语音交互。

  Baidu's smart speaker is mainly through Baidu voice engine to achieve voice interaction,The main products include Baidu Xiaodu smart speaker、Baidu Xiaodu KSong smart speaker and Baidu Xiaodu AI smart speaker。

  Alibaba's main smart speaker products are AliOS smart speakers, Ding Dong smart speakers and Taobao smart speakers, all of which use Alibaba's AI technology to achieve voice interaction.

  Xiaomi's main product of smart speakers is Xiaomi Xiaoai speaker, which uses Xiaomi's own AI technology to achieve voice interaction.

  There are many other technology companies, such as Kuwo, LeTV, iQiyi, and Kuaishou, which also play an important role in the Chinese smart speaker market.

  At present, the competitive landscape of China's smart speaker industry with screen is dominated by technology giants. According to data from market research institutes, Tencent, Baidu, Alibaba, and Xiaomi accounted for 47.5%, 21.8%, 18.7%, and 12.0% of China's smart speaker market in 2018, respectively.

  At present, the development of China's smart speaker industry with screen is still in its infancy, and the competitive landscape is still changing. With the continuous progress of technology, more changes will occur in China's smart speaker industry with screen, and more companies will participate in it.

The "2024-2030 China Smart Speaker Industry Market Panorama Research and Prospect Strategy Research Report" released by Boyan Consulting has seven chapters. Firstly, the market development environment of the smart speaker industry and the overall operation situation of the smart speaker industry are introduced, and then the current situation of the market operation of the smart speaker industry is analyzed, and then the competition pattern of the smart speaker market is introduced. Subsequently, the report analyzes the business conditions of key enterprises on smart speakers, and finally analyzes the development trend and investment forecast of the smart speaker industry. If you want to have a systematic understanding of the smart speaker industry or want to invest in the smart speaker industry, this report is an indispensable and important tool for you.

The data of this research report mainly use national statistical data, General Administration of Customs, questionnaire survey data, and data collected by the Ministry of Commerce. Among them, the macroeconomic data mainly comes from the National Bureau of Statistics, some industry statistics mainly come from the National Bureau of Statistics and market research data, the enterprise data mainly comes from the National Bureau of Statistics large-scale enterprise statistical database and stock exchanges, etc., and the price data mainly comes from various market monitoring databases.

Table of contents of the text

Chapter 1 Smart Speaker Industry Definition and Development Environment Analysis

1.1 Definition and statistical description of the smart speaker industry

1.1.1 Definition and classification of speakers

(1) Definition of speaker

(2) The main classification of speakers

1.1.2 Definition and classification of smart speakers

(1) Product definition

(2) Comparison between smart speakers and Bluetooth speakers

(3) Relevant classifications of smart speakers

1.1.3 Main functions of smart speakers

1.1.4 Classification and code of the national economy to which the industry belongs

1.1.5 Definition of the scope of the industry study in this report

1.1.6 Data sources and statistical criteria for this report

1.2 Policy environment of China's smart speaker industry

1.2.1 Introduction to the industry regulatory system and institutions

1.2.2 Status quo of industry standard system construction

1.2.3 Summary of policy planning related to industry development

1.2.4 Analysis of the impact of policy environment on the development of the industry

(1) The impact of relevant policy development in the smart home industry

and (2) the impact of relevant policy developments in the AI industry

and (3) the impact of policy developments related to the culture and audio industry

1.3 The economic environment of China's smart speaker industry

1.3.1 Current status of macroeconomic development

1.3.2 Macroeconomic outlook

1.3.3 Analysis of the impact of the economic environment on the development of the industry

1.4 The social environment of China's smart speaker industry

1.4.1 Analysis of the size and structure of the Chinese population

(1) Population size

(2) Population structure

1.4.2 The level and structure of China's household income and expenditure

(1) Residents' income level

(2) The level of household consumption expenditure

(3) The structure of household consumption expenditure

(4) Changes in residents' consumption habits

1.4.3 Evolution of China's Consumption Upgrading Trend

(1) The evolution trend of consumption upgrading

(2) Consumption upgrade index

1.4.4 Overview of the development of China's smart home industry

(1) Shipments

(2) Market size

1.4.5 The impact of the social environment on the development of the industry

1.5 The technical environment of China's smart speaker industry

1.5.1 Analysis of the technical principle of smart speakers

(1) The working principle of the content and services provided by smart speakers

(2) The working principle of smart speaker control smart home

1.5.2 Analysis of core technologies of smart speakers

(1) Chip technology

(2) Microphone array technology

(3) Intelligent voice technology

1.5.3 Patent applications and disclosures related to China's smart speaker industry

(1) The number of patent applications in the industry

(2) The number of industry patent disclosures

(3) Analysis of leading technology companies

(4) Industry hot technical analysis

1.5.4 Product design development trend of China's smart speaker industry

(1) The net value of technology determines market acceptance

(2) Continuous optimization of product matrix

(3) The content resources are integrated vertically and horizontally, and the ecological construction is more optimized

(4) Integration and development of multiple technologies

1.5.5 Analysis of the impact of the technological environment on the development of the industry

2. Global Smart Speaker Industry Development Trends and Forecasts

2.1 Global smart speaker development environment and market status

2.1.1 The development history of the global smart speaker industry

2.1.2 Supply and demand of the global smart speaker industry

(1) Shipments

(2) Amount of Holdings

(3) The scale of income

2.2 Regional development pattern and representative regional market research of the global smart speaker industry

2.2.1 The regional development pattern of the global smart speaker industry

2.2.2 Market research on representative regions of the global smart speaker industry

(1) Overview of the development of Japan's smart speaker industry

(2) Overview of the development of the smart speaker industry in the United States

(3) Overview of the development of the smart speaker industry in the United Kingdom

2.3 The competitive landscape of the global smart speaker industry and the case study of representative enterprises

2.3.1 The market competition pattern of the global smart speaker industry

2.3.2 Representative enterprise layout cases in the global smart speaker industry

(1) Amazon

(2) Google

(3) Apples

2.4 Global smart speaker industry development trend and market prospect forecast

2.4.1 The development trend of the global smart speaker industry

2.4.2 Forecast of the global smart speaker industry

Chapter 3 Analysis of the development status and market pain points of China's smart speaker industry

3.1 The development history of Chinese speakers and smart speakers

3.2 Market supply analysis of China's smart speaker industry

3.2.1 Types of market participants in China's smart speaker industry

3.2.2 Shipments of China's smart speaker industry

3.2.3 The trend of China's screen speaker shipments

3.3 Market demand analysis of China's smart speaker industry

3.3.1 Penetration rate of China's smart speaker market

3.3.2 Analysis of the scale of smart speaker users in China

3.3.3 China's smart speaker sales and sales statistics

3.3.4 Price distribution analysis of China's smart speaker market

3.3.5 Analysis of China's smart speaker consumption characteristics

(1) Use frequency analysis

(2) Use pain point analysis

(3) Repurchase trend analysis

3.4 Analysis of the market pain points of China's smart speaker industry

Chapter 4 China Smart Speaker Industry Competition Status and Market Landscape Analysis

4.1 Analysis of Porter's Five Forces Model in the Smart Speaker Industry

4.1.1 Analysis of existing competitors in the industry

4.1.2 Threats from potential entrants in the industry

4.1.3 Industry Substitute Threat Analysis

4.1.4 Analysis of the bargaining power of industry suppliers

4.1.5 Analysis of the bargaining power of industry buyers

4.1.6 Summary of industry competition

4.2 Investment and financing market analysis of the smart speaker industry

4.3 Analysis of market competition pattern and market concentration in the smart speaker industry

4.3.1 Market competition pattern of China's smart speaker industry

4.3.2 The competitive landscape of China's screen speaker segment market

4.3.3 Market concentration analysis of China's smart speaker industry

4.4 Analysis of the regional development pattern and key regional markets of the smart speaker industry

4.4.1 The regional development pattern of China's smart speaker industry

4.4.2 The demand market pattern of China's smart speaker industry

Chapter 5 China's smart speaker industry chain combing and panoramic in-depth analysis

5.1 Smart speaker industry chain combing and cost structure analysis

5.1.1 The composition of the smart speaker

5.1.2 Sort out the structure of the smart speaker industry chain

5.1.3 Ecological map of the smart speaker industry chain

5.1.4 Cost structure of smart speakers

5.2 Analysis of the upstream hardware supply market of the smart speaker industry

5.2.1 Overview of the upstream hardware supply market for smart speakers

5.2.2 Smart speaker chips

(1) Chip mounting

(2) Competitive landscape

(3) Development trends

5.2.3 MEMS麦克风

(1) Working principle

(2) Main advantages

(3) Market size

(4) Competitive landscape

5.2.4 Smart speaker speakers

(1) Working principle

(2) The scale of demand

(3) Competitive landscape

5.3 Analysis of software and content service market and sales channels in the smart speaker industry

5.3.1 Technical analysis of software services in the smart speaker industry

(1) Microphone array technology

(2) Speech recognition technology

5.3.2 Analysis of content service providers in the smart speaker industry

5.4 Analysis of downstream sales channels and application scenarios of the smart speaker industry

5.4.1 Smart speaker industry sales channel analysis

5.4.2 Analysis of downstream user portraits in the smart speaker industry

(1) User portraits

(2) Age structure

(3) Core needs

5.4.3 Distribution of downstream application scenarios in the smart speaker industry

5.4.4 Downstream application demand potential of the smart speaker industry

(1) The development trend of application scenarios

(2) Application scenario demand potential

Chapter 6 Case Study of the Development Layout of Representative Enterprises in China's Smart Speaker Industry

6.1 Comparison of the development layout of representative enterprises in China's smart speaker industry

6.2 A representative case of the development layout of China's smart speaker industry - Internet technology and IT giants

6.2.1 Alibaba Web Technology Co., Ltd

(1) Company profile

(2) Analysis of business conditions and competitiveness

6.2.2 Baidu Online Network Technology (Beijing) Co., Ltd

(1) Company profile

(2) Analysis of business conditions and competitiveness

6.2.3 Beijing Xiaomi Technology Co., Ltd

(1) Company profile

(2) Analysis of business conditions and competitiveness

6.3 Analysis of leading smart speaker companies - traditional speaker manufacturers

6.3.1 Shenzhen Edifier Technology Co., Ltd

(1) Company profile

(2) Analysis of business conditions and competitiveness

6.3.2 Shenzhen Wonder Technology Development Co., Ltd. - DOSS

(1) Company profile

(2) Analysis of business conditions and competitiveness

6.4 Analysis of leading smart speaker companies - content service providers

6.4.1 Shanghai Himalaya Technology Co., Ltd. - Xiaoya

(1) Company profile

(2) Analysis of business conditions and competitiveness

6.5 Analysis of leading smart speaker companies - technology vendors

6.5.1 出门问问-TicHome

(1) Company profile

(2) Analysis of business conditions and competitiveness

6.5.2 iFLYTEK - Dingdong

(1) Company profile

(2) Analysis of business conditions and competitiveness

7. China Smart Speaker Industry Market and Investment Strategy Recommendations

7.1 Comprehensive assessment of the development potential of China's smart speaker industry

7.1.1 Summary of the development status of China's smart speaker industry

7.1.2 The life cycle stage of China's smart speaker industry

7.1.3 Summary of influencing factors of China's smart speaker industry

(1) Driver analysis

(2) Constraint analysis

7.1.4 Development characteristics of China's smart speaker industry in the "post-epidemic era".

7.1.5 Assessment of the development potential of China's smart speaker industry

7.2 China's smart speaker industry development prospects and trend forecast

7.2.1 Forecast of the development prospect of China's smart speaker industry

7.2.2 Prediction of the development trend of China's smart speaker industry

7.3 Analysis of investment opportunities and strategies in China's smart speaker industry

7.3.1 Analysis of investment opportunities and strategies in China's smart speaker industry

7.3.2 Investment strategies and suggestions for China's smart speaker industry

7.3.3 Investment risk warning of China's smart speaker industry

7.4 Suggestions for the sustainable development of China's smart speaker industry

Table of Contents of Charts

Figure 1: Changing functions from traditional speakers to smart speakers

Figure 2: Comparison of smart speaker performance compared with traditional Bluetooth speakers

Figure 3: Smart speakers are classified by Internet access

Figure 4: Smart speakers are classified by Internet access

Figure 5: Distribution of the main features offered by smart speakers

Figure 6: Classification of the national economy to which the smart speaker industry belongs

Exhibit 7: Key data sources and statistical criteria for this report

Figure 8: Summary of smart speaker industry standards as of 2023

Figure 9: Summary of relevant development policies of the smart speaker industry as of 2023

Figure 10: GDP growth and year-on-year growth rate in mainland China from 2008 to 2023 (unit: trillion yuan, %)

Chart 11: Economic growth of major economies in the world, 2019-2023 (unit: %)

Figure 12: Number and growth of Chinese population from 2019 to 2023 (unit: 10,000 people, %)

Figure 13: Population and composition of Chinese mainland in 2023 (unit: 10,000 people, %)

Figure 14: Per capita disposable income of urban and rural residents in China, 2019-2023 (unit: 10,000 yuan, %)

Chart 15: Per capita consumption expenditure of Chinese residents, 2019-2023 (unit: yuan)

Chart 16: Changes in the structure of household consumption expenditure from 2019 to 2023 (unit: %)

Chart 17: Changes in Household Consumption Habits

Figure 18: Evolution of China's consumption upgrade

Figure 19: 2019-2023 National Household Consumption Upgrading Composite Index Chart

Chart 20: China's smart home shipments from 2019 to 2023 (unit: 100 million units, %)

See text for more charts......

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