As a national pure electric scooter popularizer, Wuling Hongguang MINIEV (picture|configuration|inquiry) has quickly become the sales king in the market segment since its launch in 2020, and has achieved monthly sales of more than 50,000 units in 2021 and more than one million units in 2022.
Entering 2023, due to the limitation of the overall size of the market segment and the increase in competing models, Hongguang MINIEV's sales have declined, so Wuling has chosen to upgrade as a countermeasure. Recently, Wuling released the third-generation Macaron of Hongguang NIMIEV, and the new car focuses on improving the "sense of quality" on the basis of the soft and cute current model.
In terms of appearance, the new car has been upgraded to a double-piece contrasting body, coupled with LED front and rear headlights, the overall visual effect is more refined and advanced; although the interior is still dominated by hard plastic, the design is very good, and there is no obvious sense of cheapness visually, the same two-color contrast scheme as the appearance, with houndstooth seats, embossed door trims, sandwich candy style air outlets, plus the newly upgraded 8-inch suspended central control screen, the cockpit atmosphere also looks exquisite and interesting.
In terms of configuration, the new car is equipped with a fast charging port, which can be charged from 30% to 80% in 35 minutes, and AC slow charging can be charged from 20% to 100% in only 5 hours, and the on-board charging function can also be matched with a home 220V/10A socket for charging, and the energy replenishment experience has been upgraded.
In terms of range, the new car has a range of up to 215km under CLTC mode, which can basically meet the needs of daily urban transportation, and the motor power has been increased to 30kW.
I have to say that the interior and exterior design of the third-generation macaron of Hongguang MINIEV does meet the aesthetic needs of young consumers.
First of all, from the point of view of appearance, the new car adopts the latest design language of the family, the front face is highly recognizable, the shape is fashionable and cute, and it is also equipped with the same level of leading full LED front and rear light groups, the width of low beam illumination, the width of turning lighting has been greatly improved, and the headlight delay shutdown function, driving at night is safer; The blessing of the exclusive side label of the smile macaron can be said to cater to the personalized aesthetic needs of young consumers.
In addition, in terms of safety, the new car has also been upgraded, the vehicle adopts a ring cage body structure, and the proportion of high-strength steel reaches 60.18%, which can effectively protect the safety of drivers and passengers, and at the same time, it is also equipped with main and auxiliary airbags, ABS+EBD brake assist system, low-speed pedestrian warning, tire pressure monitoring, etc., which undoubtedly greatly improves travel safety.
The space is sufficient, and the comfort is superior in the same class
Then again, who wouldn't want to buy a scooter with more space and comfort?
From the positioning point of view, Hongguang MINIEV third-generation macaron is a miniature car, but its space performance is much larger than expected, the size of the car is 3064/1493/1614 (1629) mm, wheelbase is 2010mm, the layout of 3 doors and 4 seats, in terms of size parameters alone, it is indeed not very good, but its space performance can meet the basic needs of family riding, and there is no problem with 4 adults sitting in the car.