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The old brand improves the new quality - the capital sports reporter feels the new quality productivity of Yao Ji

author:Beijing Sports Broadcasting

Overnight, the egg breaking movement swept the country. A small playing card, starting from traditional industries, hooks up multiple industrial chains such as cultural communication, digital audio-visual, biomedicine, etc., and constantly explores the path of new quality productivity for the development of traditional industries. A few days ago, the reporter walked into Shanghai Yaoji Technology Co., Ltd. with the grassroots wind collection group of the capital's sports news circles to conduct an in-depth investigation of the current situation of the real sports real economy manufacturing industry and discuss the direction of high-quality development of the sports industry. Founded in 1994, under the leadership of the founder Yao Wenchen, Yao Kee Technology Co., Ltd. (hereinafter referred to as "Yao Kee Company") deeply understands the core position of innovation in modern enterprises, and continues to shape the development of new kinetic energy and new advantages under the continuous development of new fields and new tracks, and accelerates the development of new quality productivity, and uses this as a help to successfully complete the transformation and upgrading in the capital market. As a traditional business, Yao Kee Company implements the overall goal of "mechanism innovation, product innovation, and process innovation". From more than 2 meters high large roll of playing card paper to a playing card, the company adopts advanced automatic production lines to replace the traditional manual and mechanical operation of the production process, the company's modern playing card production base has an annual production capacity of up to 1 billion pairs. Printing enterprises environmental protection is the focus, Yao Ji company uses environmentally friendly water-based ink, put into use VOCs equipment, and fully realizes the automated, intelligent and low-carbon high-quality production of playing card machinery.

The old brand improves the new quality - the capital sports reporter feels the new quality productivity of Yao Ji

Fully automatic production line playing card production workshop

The old brand improves the new quality - the capital sports reporter feels the new quality productivity of Yao Ji

The full-page poker cards that have just been printed carry the fun of the traditional games of the people, and have entered the Internet information age, and mobile e-sports games have become a new way to meet people's entertainment. Through cross-border integration and collaborative innovation, Yao Kee Company creates exquisite and original Internet mobile e-sports games. At the same time, it has gone deep into the Internet marketing industry, focusing on information flow advertising, and has built a whole chain of Internet marketing covering data analysis, effect marketing, effect optimization, and short video content production, which can be combined with the company's self-developed data automation operation platform to analyze and realize accurate advertising and meet the digital, intelligent and accurate advertising service needs of brand customers.

The old brand improves the new quality - the capital sports reporter feels the new quality productivity of Yao Ji

Develop new mobile esports games

The old brand improves the new quality - the capital sports reporter feels the new quality productivity of Yao Ji
The old brand improves the new quality - the capital sports reporter feels the new quality productivity of Yao Ji

Video shooting and recording base

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