With the release of new phones from major mobile phone brands, Apple has finally made a move and will release new products in early May. In fact, Apple's iPhone 15 series shipments last year were not very ideal, but tablets and laptops were relatively stable, mainly because Xiaomi and Huawei have launched their own systems, and the advantages are getting closer and closer to Apple, so it has led to a decline in iPhone shipments. Nowadays, to increase the shipment of iPhones, it is natural to add new phones, such as the iPhone SE series, which can enter the low-to-mid-range market.
Apple's iPhone in recent years, the most complained about is the appearance design, such as the front notch screen design, Apple has been used for about 5 years, and the current Dynamic Island design is the second year. In fact, the same is true for the new machine now, and the punch screen design has been used for about 4 years, but the screen edge and rear camera group are constantly changing, and other designs have not changed much. Perhaps, the focus now is on functions, ecosystems, systems, and chips, Apple and Huawei are the most dominant, followed by Xiaomi, and other brands are still working hard to develop.
Apple's new machine was officially announced, and it was officially released on May 7, temporarily locking three new machines, namely a new generation of iPad Pro, a new generation of iPad Air, and a new generation of iPhone SE. In fact, Apple's devices are more positioned in the office, especially tablets, laptops, etc. However, the domestic game device market is not very optimistic, although there are more than 600 million mobile game players, but there are not many people who choose game phones and game tablets, and some game phone brands have stopped releasing new machines.
This time, the new generation of iPad Pro, focusing on the high-end tablet market, is equipped with an M3 chip, and is mainly office-oriented. The new generation of iPad Air is mainly aimed at the low-to-mid-end market, focusing on light office and entertainment. According to the exposure, the iPad Air has a large 12.9-inch screen with a Mini-LED screen. Apple's current tablets have covered low, mid, and high-end, and the same is true for laptops, usually the Air is mainly low-to-mid-range, while the Pro series is mainly high-end. Among them, the Air and Pro series of tablets are mainly equipped with computer-level processors (M series), and only the digital series of tablets are still equipped with A-series processors.
At the same time, the appearance and configuration of the new iPhone SE have been revealed, first of all, the exterior design inherits the combined style of the iPhone XR and iPhone 15. The screen design adopts a notch screen + straight screen, and the frame of the fuselage is a straight line style, and the rear camera group adopts a prominent type, with only one camera and one flash. According to the exposure, the screen size is 6.1 inches, it supports 3D face recognition, and the refresh rate is 60Hz. The processor is equipped with the A16 chip, not last year's A17 Pro chip, mainly to reduce internal competition with the iPhone 15 series.
The rear camera is 48 megapixels, and the front is a 12-megapixel lens. The battery capacity of the new device is 3279mAh, it supports 20W charging speed, and uses a USB-C port. The minimum configuration version is 6GB + 128GB. In terms of overall exposure configuration, some configurations are similar to those of the iPhone 15. In fact, this new machine adopts a notch screen design, which has lagged behind the market, and there is no dynamic island component effect, which greatly reduces the function. Perhaps, the use of a single punch screen + dynamic island component effect, the market acceptance is greater.
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