In the childhood memories of every Fuzhou child who doesn't like to eat
There is always a mouthful of fragrant meat floss, a mouthful of porridge, and a mouthful of meat pine is confused!
▲ (fragrant meat floss • Pan Huijing/photo)
Many people may not know that meat floss actually originated in Fuzhou. It was Lin Zhenguang (alias "Lin Dingding") who invented the meat floss on the street of Minhou.
During the Xianfeng period of the Qing Dynasty, Lin Dingding served as a cook in Liu Buxi's family in Fujian Salt Transport. Once, he accidentally cooked the braised pork while cooking, and the meat pieces were not formed. He simply boiled the marinade, held an iron spoon in his hand, pounded and turned it in the pot, and gradually, a pot of golden, fluffy things appeared in front of him.
◀ (Thick and crispy meat floss)
Lin Dingding inadvertently created meat floss, which added to the people's mouth. Soon, the reputation of "Lin Ding Ding Meat Floss" spread.
In 1890, Lin Dingding resigned from his job as a chef and set up a meat floss workshop at the mouth of Guanglufang's Zaoti Lane, called "Ding Riyou".
In 1915, the meat floss made by Lin Dingding participated in the Panama International Exposition and won the gold medal. The famous naval admiral Sa Zhenbing once wrote "the first crispy meat velvet in Fujian, and the old brand of Baoding shocked the world".
▲ (A wall of honor witnesses the development history of Dingding meat floss)
The small workshop has developed into a modern enterprise, and today's Dingding (Fuzhou) Food Co., Ltd., as a century-old enterprise, has taken root in the Minhou Economic Development Center Park for many years, and has been rated as a famous trademark in Fuzhou City and Fujian Province, a "China Time-honored Brand" enterprise, and the first batch of Fuzhou intangible cultural heritage and other honorary titles.
"We hope to continue to inherit and protect this old craft in the new era, so that the fragrance of Dingding meat floss will drift farther and farther. Lin Jiahe, the inheritor of Fujian provincial intangible cultural heritage and the fourth generation of Dingding meat floss, said.
▲ (Dingding Meat Floss Intangible Cultural Heritage Exhibition Base)
▲ (Inheritor Lin Jiahe displays the porcelain jar that preserved the meat floss in the old days)
"The reason why a time-honored brand is called 'old' not only refers to its long existence, but also refers to the fact that the product quality is recognized by consumers. Lin Jiahe said.
Dingding meat floss insists on using fresh pork hind leg meat, which is made according to the ancestral process and goes through several processes. From the selection of raw materials to the preparation of ingredients, every link is of high standards and high requirements.
▲ (Rinse the processed lean meat)
▲ (Workers encapsulate the processed meat floss in a sterile environment)
In the early days of the factory, Dingding Meat Floss built an aseptic packaging room and product storage room with a cleanliness of 10,000 and 100,000 respectively, strictly controlled in terms of material selection, hygiene and quality, and actively combined with modern manufacturing technology for industrial production. At present, the production capacity of the workshop can reach 3 tons per day during the peak period.
How to find a balance between "new" and "old" to keep the classics?
Li Huayun, General Manager of Dingding (Fuzhou) Food Co., Ltd.: "According to different consumer needs, we have gradually developed new products such as low-sugar meat floss, children's meat floss, seaweed meat floss, vegetable meat floss (spinach flavor), and also launched a series of products such as pork jerky and pork strips. ”
◀ (Li Huayun showed reporters Dingding meat floss series products)
Offline, Dingding Meat Floss has gone to all parts of the country through supermarket chains such as Yonghui, Wal-Mart, Sam's, and Metro. Online, it has opened up an Internet sales platform, and online shopping platforms such as Jingdong and Taobao can also place orders and purchases.
▲ (Dingding (Fuzhou) Food Co., Ltd. located in Minhou Economic Development Center Park)
▲(Dingding meat floss series products)
A series of new measures have received a good market response, and the output value of Dingding (Fuzhou) Food Co., Ltd. will be about 80 million yuan in 2023. "In the future, we will continue to carry forward our strengths, inherit the skills of many years, adhere to the ingenuity of inheritance, and stimulate new impetus for the brand. Li Huayun said.
Minhou County Rong Media Center Li Yuhan Huang Wenbin/text
Except for the signature, the pictures in the article were taken by Li Yuhan
Editor: Lin Dan Wu Zihang Proofreader: Song Guiyao Zhang Xiang Review: Pan Jie Producer: Xie Yongjie Ni Xinxin
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