Bridges not only connect geographical breakpoints, but also become an important medium for cultural exchanges and dissemination, allowing cultures rooted in the land and water to be more profoundly exchanged and disseminated.
On the east and west banks of the Pearl River estuary, the two cities of Shenzhen and China face each other because of Lingdingyang. This year, the Shenzhen-Zhongshan Corridor will be completed and opened to traffic, and the two places will be directly connected by land. The Shenzhen-Zhongshan Corridor is not only a bridge in the physical sense, but will also have a profound impact on the cultural tourism industry of the two places.
In recent years, cultural and tourism exchanges between Shenzhen and China have become more and more frequent, from the frequently held "Shenzhen-China" and "Greater Bay Area" art exhibitions, the sharing sessions of "Shenzhen Biography" and "Zhongshan Biography" at the Shenzhen Cultural Fair, the mutual city exhibition area of the book fairs between the two places, the opening of the inter-city loan service of Shenzhen Library-Sun Yat-sen Memorial Library, and then to the joint creation of cultural tourism routes between the two places...... A "cultural deep-middle channel" crosses the Lingding Ocean and closely links the two cities.
Cultural exchange
The Book Fair will set up exhibition areas for each other "Shenzhen-China Integration, Twin Cities Reading Together"
The Shenzhen-Zhongshan Corridor is not only a transportation project, but also carries an important mission to promote cultural exchange and integration. Through the Shenzhen-Zhongshan Corridor, Shenzhen's modern culture and Zhongshan's traditional culture can be exchanged and interacted with more deeply. Shenzhen, with its high-tech attributes and the characteristics of an international metropolis, combined with Zhongshan's profound historical and cultural heritage and unique local culture, has jointly promoted the development of the cultural tourism industry.
The Shenzhen-Zhongshan Corridor connects Zhongshan and Shenzhen, with Shenzhen in the distance and Cuiheng New Area on the shore.
From August 18 to 22, 2023, the 15th Zhongshan Book Fair will be held, and the "Deep Chinese Reading" exhibition area will be set up for the first time, which has attracted the attention of many Zhongshan citizens. The 600-square-meter exhibition area of "Reading in Shenzhen" Shenzhen Publishing Group, focusing on the theme of "Shenzhen-China Integration, Twin Cities Reading", takes the opportunity of the upcoming opening of the Shenzhen-Zhongshan Corridor as an opportunity to promote cultural exchanges and integration between the two places and create a humanistic bay area.
The 15th Zhongshan Book Fair.
Debuting at the Zhongshan Book Fair, Shenzhen Publishing House carefully selected nearly 500 kinds of high-quality books to participate in the exhibition, providing a feast of reading culture for Zhongshan citizens. There are not only "Qianhai in Spring", which summarizes the Qianhai model and tells the story of Qianhai's butterfly changes, but also "Blooming in Thorns - 40 Historical Moments of Shenzhen", which outlines the magnificent development process of Shenzhen's reform and opening up, as well as a number of theme books such as "Shenzhen Natural Naturalist Encyclopedia", which is on the list of "CCTV Reading Selection" in 2022 and was selected as the "Top Ten Books of the Year" in Shenzhen Reading Month, and "Shenzhen Natural Naturalist Encyclopedia", which is known as China's first urban natural natural encyclopedia, comprehensively showing the style of Shenzhen from different dimensions such as economy, humanity and nature.
Less than 3 months after its debut at the Zhongshan Book Fair in the "Reading in Shenzhen" exhibition area, the 5th Shenzhen Book Fair opened on November 10 of the same year. With the theme of "the hometown of great people, beautiful Zhongshan", and the opening of the Shenzhen-Zhongshan Corridor in 2024 as an opportunity, with books as the medium and reading as the link, we will jointly create a new matrix of national reading in Shenzhen and Zhongshan.
At the Shenzhen Book Fair, including the "Xiangshan Cultural Context" series of high-quality publications, Sun Yat-sen's cultural resources series of cultural and creative products, drunken dragon, Shaxi herbal tea, Xiaolan embroidery, Huangpu cured meat production technology and other Zhongshan intangible cultural heritage were all unveiled in the "Zhongshan Exhibition Area". This is the first time that Zhongshan has set up a special cultural exhibition area for books in a large-scale exhibition in Shenzhen, aiming to promote "the integration of Shenzhen and China, and the reading of two cities".
At the Zhongshan Book Fair, Hu Bo, a doctor of history and the author of "The Context of Xiangshan: A Commentary on the Biography of Ruan Lingyu", was a guest at the Shenzhen Book Fair and gave a keynote lecture on the topic of "The Context of Xiangshan: Historical and Literary Writing of People, Events and Works", sharing the writing process and significance of the "Xiangshan Context" series. Hu Bo pointed out that in the context of the integrated development of Shenzhen and China, Zhongshan came out to dialogue with Shenzhen, which is the demand for cultural exchange and integration. The same city must be the same city of culture, so as to have more cohesion and cohesion.
Book resource sharing
You can borrow books from both places to pay for the logistics fee
The Guangdong-Hong Kong-Macao Greater Bay Area is one of the regions with the highest degree of openness and the strongest economic vitality in the mainland, and the 9+2 cities in the Greater Bay Area are close to each other, share common languages and have the same cultural roots. Reading has become the essence of the ideas and wisdom of the people of the Greater Bay Area to absorb the excellent traditional Chinese culture.
Since 2020, the "Reading the Bay Area" 9+2 City Reading Tour series of activities has been held for four consecutive years, and the Zhongshan Municipal Bureau of Culture, Radio, Television and Tourism has continued to cooperate with the Guangdong-Hong Kong-Macao Greater Bay Area Public Library Alliance to carry out a series of high-quality, high-quality and high-quality activities such as "Frontier Dialogue on Library High-quality Development", "Bay Area City Reading Marathon" and "Reading in the Greater Bay Area to Experience New Life" through the cooperation of member libraries of the Guangdong-Hong Kong-Macao Greater Bay Area Public Library Alliance. The innovative reading promotion activities have attracted millions of people to participate, further enhancing cultural exchanges and cooperation among cities in the Guangdong-Hong Kong-Macao Greater Bay Area, promoting the participation of the whole society in reading for all, and forming a strong atmosphere of loving reading, reading good books and being good at reading.
In order to further promote the cultural exchanges between Shenzhen and Zhongshan, accelerate the integration of cultural resources, promote the sharing of high-quality book resources between the two places, provide readers with more convenient and high-quality services, and strengthen the interconnection between Shenzhen and Zhongshan, on November 17, 2023, the intercity loan service of Shenzhen Library-Sun Yat-sen Memorial Library was officially opened. Relying on the "Guangdong Reading Pass" digital card platform, mutual recognition of readers between Shenzhen and China will be realized, online pre-borrowing of inter-city books will be promoted, and the "Shenzhen-China Channel" for online borrowing of books will be opened, so as to realize inter-city borrowing and sharing of book resources in the Greater Bay Area.
Readers can enter from the "Love Reading and Appointment" platform or the "Shenzhen Library, Library City" online borrowing platform, and go directly to the online book lending platforms in Zhongshan and Shenzhen with one click. As long as you pay the logistics fee, you can borrow the books of the libraries in Shenzhen and China, and the books you like will be delivered to your home the next day, so that you can read the book resources in Zhongshan and Shenzhen without leaving home.
"The Legend of Zhongshan" and "The Legend of Shenzhen" sharing meeting
Let "cultural deep channel" become a high-frequency word
In September 2021, Huang Gang, a national second-class writer and winner of the China Journalism Award, attended the sharing meeting of "Shenzhen Biography" and "Zhongshan Biography" at the Shenzhen Cultural Fair that year as one of the authors of "The Biography of Zhongshan". "There are three things that impressed me most about the exchanges at the Shenzhen Cultural Expo, one is that Shenzhen people have a special fondness for culture, from the leaders to the staff of the Cultural Expo, they are particularly concerned about the "Shenzhen Biography"; the second is that the Cultural Fair provides a large window and platform for the gathering of national talents, information and high-quality products to promote cultural and artistic exchanges and development; and the third is to build a new image of Zhongshan with the help of Zhongshan's first city biography "Zhongshan Biography", and then enhance and expand the knowledge and understanding of readers and participants of Zhongshan."
"Shenzhen Biography" and "Zhongshan Biography" sharing meeting.
A press conference and biographies of the two cities recorded and reflected the history, culture and development of Shenzhen and Zhongshan respectively, which not only allowed more people to understand the stories of the two cities, but also promoted the public's understanding of the deep cultural integration of the Guangdong-Hong Kong-Macao Greater Bay Area. The press conference jointly held by the two city biographies is innovative at the cultural level, and also has an exemplary role in promoting regional integration and cultural pluralism and symbiosis.
"The holding of the sharing meeting of "Shenzhen Biography" and "Zhongshan Biography" has built a new cultural Shenzhong Channel, which has become a special scenery of the Cultural Expo", "The bridge of the Shenzhen-Zhongshan Channel has not been opened, and cultural exchanges go first", "When the construction site of the Shenzhen-Zhongshan Channel is in full swing, a cultural Shenzhen-Zhongshan Channel was born in a timely manner at the Shenzhen Cultural Expo"...... In Huang Gang's view, these remarks in the newspapers coincide with his views.
"For the integrated development of the Guangdong-Hong Kong-Macao Greater Bay Area, including the integrated development of Shenzhen and China, the implicit, continuous and silent cultural role is indispensable." Huang Gang has always adhered to this point of view, the Shenzhen-Zhongshan Corridor is a bridge and booster to enhance the dual kinetic energy of economic and cultural development, and culture is calcium, rare earth, and soft gold, which is the hole card for an enterprise, a city, and a country to win in competition. "The ultimate direction of culture is the mind, the human heart and its identity with the city and country in which it is located."
In Huang Gang's view, in order to achieve the integrated development of Shenzhen and China, the two places must first have an in-depth understanding of culture, reach a tacit understanding, complement each other's advantages, cooperate strongly, learn from each other, and seek common ground while reserving differences. For example, Shenzhen's reform and opening up culture, Chinese and Western culture, immigration culture, business culture, and creative culture, as well as Zhongshan's modern culture, red culture, Xiangshan culture, Sun Yat-sen culture, etc., are all "calcium, rare earth, and soft gold" that must be deepened, refined, and integrated into various fields of social development to realize the integration of Shenzhen and China.
suggestion
Shenzhen and China should focus on cultural boutiques
Stimulate the soft power of cultural innovation
In Huang Gang's view, in recent years, the cultural exchanges between Zhongshan and Shenzhen, from official to non-governmental, from connotation to form, from specification to frequency, from quantity to quality, the overall feeling is that there is still a lot of room for exchange. The cultural exchanges between Zhongshan and Shenzhen must focus on one focus, that is, cultural boutiques. Taking this as a meeting point, the cultural exchange between the two cities will surely collide with fierce sparks in terms of talents, concepts, projects, experiences, artistic innovation, integration of the old and the new, discussion and promotion of works, and facility construction.
For Zhongshan, it is especially necessary to learn from Shenzhen's practical experience of respecting talents, discovering talents, making good use of talents, retaining talents, stimulating the soft power of cultural innovation, and creating cultural and artistic masterpieces that live up to the times.
Huang Gang believes that the opening of the Shenzhen-Zhongshan Corridor is a milestone in cultural exchanges between the two places. This significance must be understood from the perspective of national strategy and the level of the Guangdong-Hong Kong-Macao Greater Bay Area. The Shenzhen-Zhongshan Corridor is first of all another major traffic artery that crosses the Lingding Ocean, connects Shenzhen and Zhongshan, and even the east and west banks of the Pearl River. In addition, it is a bridge that carries the ideas, culture, talents, information, works and projects of Shenzhen and China, and then carries out collision, exchange, communication, mutual learning and promotion. In addition, Shenzhen, as a modern metropolitan city and creative capital, will surely have a three-dimensional driving and radiating effect on Zhongshan culture in all aspects such as creativity, literature, film and television, and exhibitions.
Huang Gang suggested that the cultural exchanges between Zhongshan and Shenzhen and other cities in the Greater Bay Area should be paid attention to by local party committees and governments. Cultural exchanges can start with specific works and cultural projects, and then gradually develop to integrate and plan resources, and carry out cultural exchanges in a systematic and standardized manner.
Cultural tourism development
Ten high-quality joint tour routes connect the cultural and tourism resources of the two cities
As a modern metropolis, Shenzhen has abundant urban culture and tourism resources, such as theme parks such as Window of the World and Happy Valley, as well as the natural scenery of Shenzhen's seaside, while Zhongshan attracts tourists with its profound historical and cultural heritage and beautiful natural landscapes, such as the Memorial Hall of Sun Yat-sen's Former Residence and Zhongshan Hot Springs. The opening of the Shenzhen-Zhongshan Corridor will enable the tourism resources of the two places to be better integrated and complementary, and tourists can experience more diversified tourism projects in a shorter period of time, which will greatly promote the integrated development of culture and tourism between the two places.
During the two sessions of Zhongshan City this year, the Zhongshan Municipal Committee of Jiusan Society submitted the "Proposal on Building a Cultural Tourism Shenzhen-Zhongshan Channel to Help the Economic Development of Zhongshan Holiday" (hereinafter referred to as the "Proposal"), proposing to build a cultural tourism Shenzhen-Zhongshan channel at three levels: cross-bridge tour in Linshen area, rural folk homestay tour in the extended section, in-depth tour of the city core in the Panqi River belt, and related supporting suggestions.
The "Proposal" focuses on the integrated development of culture, business and tourism, empowering the "Millions of Projects" with rural tourism, and doing a good job in the protection and revitalization of the ancient city of Xiangshan. Suggestions were given on expanding the connotation and extension of the holiday economy, including promoting high-speed passenger transport on water in Shenzhen, Hong Kong and Macao, focusing on the construction of star-rated high-end hotels in the Linshen area, increasing publicity and investment through local communication channels in Shenzhen before and after the opening of the Shenzhen-Zhongshan Corridor, taking advantage of the opportunity of joint investment between Zhongshan and Shenzhen to promote Zhongshan cultural tourism to Shenzhen enterprises and Shenzhen residents, and issuing electronic coupons for cultural, tourism and sports consumption to the people of Shenzhen to stimulate consumption vitality and extend the consumption chain.
In the integrated development of culture and tourism, Shenzhen and Zhongshan have been actively exploring. In order to strengthen cultural and tourism exchanges and cooperation with Shenzhen, promote the sharing of resources, mutual promotion of products, and mutual delivery of tourists, and jointly prosper the cultural and tourism markets of the two places, according to the requirements of "developing Shenzhen-Zhongshan high-quality tourism routes" and "carrying out cooperation in route organization and tourist source drainage" in the first batch of key items of Shenzhen-Zhongshan strategic cooperation, and creating "'one-way multi-stop' tourism products", Shenzhen and China have jointly designed ten joint tour boutique routes.
The reporter learned from the Zhongshan Municipal Bureau of Culture, Radio, Television and Tourism that the design concept of the ten joint tour boutique routes focuses on embracing Shenzhen, publicizing and promoting Zhongshan's boutique tourism projects, highlighting the characteristics of Zhongshan's cultural tourism, and facing Zhongshan's important tourist source groups. Key cultural tourism characteristic villages, industrial tourism boutique spots, country house demonstration sites, and popular Internet celebrity check-in points are connected in series, allowing tourists to experience the unique cultural scenery in the process of Zhongshan tourism.
Written by: Nandu reporter Liu Xianpei
Photographer: Nandu reporter Wu Jin