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Nezha announced a name change and launched a vote, but the new name Hezhong was ridiculed by netizens as a "rabble"

author：Reflecting the figure of society

Nezha announced a name change and launched a vote, but the new name Hezhong was ridiculed by netizens as a "rabble"

Recently, Nezha Automobile announced that it was going to change its name, which caused quite a stir. After all, we all know that it is not easy for a brand's name to be known by everyone, so it will not be easy to change its name. Even if McDonald's changed its name to "Golden Arches", the offline stores still carry the McDonald's signboard. The reason is also very simple, I am afraid that consumers will not remember it after changing the name, which will affect the brand influence that I have built over the years.

Nezha announced a name change and launched a vote, but the new name Hezhong was ridiculed by netizens as a "rabble"

So Nezha Auto suddenly changed its name, which shocked many netizens, and they couldn't guess Daniel Zhang's thoughts this time. And Daniel Zhang himself said that changing the name is very troublesome. The transition from design to brand registration, declaration, overseas markets, and new and existing customers is a very complex project. This kind of thankless work is really not something that ordinary people will do.

Nezha announced a name change and launched a vote, but the new name Hezhong was ridiculed by netizens as a "rabble"

However, this time Daniel Zhang really wanted to change his name, but on April 29, Daniel Zhang launched a vote on Weibo, asking everyone if they wanted to change their name this time. And Daniel Zhang's new name has been thought of, it is called "Hezhong". It means catering to the public and win-win cooperation. Moreover, the main company of the Nezha brand is "Hezhong New Energy Automobile Co., Ltd."

Nezha announced a name change and launched a vote, but the new name Hezhong was ridiculed by netizens as a "rabble"

However, many netizens said in the comment area that the name "United People" is not good, and it can be said that it means a rabble. Someone else said: 'Listen to your words, and abolish your name.' However, intimate netizens still helped Nezha think of a new name in the comment area. For example, some people recommend changing the name to "360 car", or take the homonym of 360. After all, the purpose of changing the name is not for traffic, and the effect of taking this name is absolutely full. Some netizens said that if the name Nezha was immature, they would invite his father out and change his name to "Li Jing Automobile".

Nezha announced a name change and launched a vote, but the new name Hezhong was ridiculed by netizens as a "rabble"

However, some people still think that Nezha will most likely not change its name this time, after all, it is too troublesome to change the name, and it is not beneficial for a company. If Daniel Zhang really has the time to change his name, it is better to spend more time on the product. After all, if your products are of good quality, complete and trusted by consumers, it doesn't really matter what your name is.

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