On April 26, the "Cloud Smart Pengcheng - Endless Crossing - HUAWEI CLOUD Chinese Enterprises Sailing Forum" was successfully held in Bantian Street, Longgang District, Shenzhen. The forum brought together industry leaders, technical experts, and business representatives to discuss new opportunities, new experiences, and new technologies for Chinese enterprises to go overseas, help Chinese enterprises reduce costs and increase efficiency, develop overseas business, and jointly build a value ecosystem for going overseas.
The forum was hosted by Shenzhen Huawei Cloud Computing Technology Co., Ltd., undertaken by Shenzhen Cross-border E-commerce Comprehensive Service Innovation Center, and co-organized by Galaxy Industry Group, Entrepreneurial Dark Horse, Chain Gang Going to Sea, Kuainiu Technology, etc. Zeng Jinhui, Director of Shenzhen Municipal Bureau of Commerce, Wang Xihai, President of Huawei Cloud App Store, Liu Yuan, Secretary of the Party Working Committee of Bantian Street, Longgang District, Xue Yuanpeng, Deputy Director of the Trade and Investment Promotion Department of Shenzhen Municipal Commission for the Promotion of International Trade, Lin Bao, President of Guangdong Cross-border E-commerce Association, Peng Siqing, Professor of Guanghua School of Management of Peking University, Zheng Xiaoying, Vice Dean of Sun Yat-sen University Business School (Shenzhen), and Xie Yi, Professor of Business School of University of International Business and Economics, attended the event.
Insight into the trend of going overseas and deconstructing multi-dimensional value
According to the prediction of analysts at the China Business Industry Research Institute, cross-border e-commerce in mainland China will continue to develop well in 2024, and the market size will expand to 17.9 trillion yuan. In order to help overseas enterprises grasp market opportunities, guests from the government, universities, institutions and capital analyzed the development trend of the industry from various dimensions.
In his speech, the leaders of the Longgang District Bureau of Commerce said that Longgang District is the core gathering place of cross-border e-commerce enterprises, and in the future, it will focus on the cultivation of cross-border e-commerce branding and compliance, use the power of science and technology to continuously improve the operation ability of enterprises, guide enterprises to operate in compliance and stability, and take the road of cross-border brand, cross-border technology and cross-border compliance.
Wang Xihai, President of HUAWEI CLOUD App Store, said in his speech that the HUAWEI CLOUD ecosystem has gathered more than 4 million developers and more than 41,000 partners around the world, making it the fastest-growing mainstream public cloud provider. In the future, HUAWEI CLOUD will continue to strengthen investment in R&D and innovation, accelerate its overseas deployment, and provide solid guarantees and services for Chinese enterprises to go global.
Professor Peng Siqing deeply analyzed the situation and problems faced by enterprises going overseas, such as how to shorten the distance with consumers, strengthen interaction with consumers through the Internet and other means, establish deeper and lasting relationships, and promote brands to go overseas. Zhixiang Overseas, a global information service organization, presents the latest industry information such as global consumption trends, import and export data, market and channel changes, and helps enterprises gain insight into overseas opportunities from a global perspective. Cai Jingzhong, founding partner of Wushi Innovation Capital, revealed the trend of overseas mergers and acquisitions, and shared the latest financing information in the overseas circle, providing strategic thinking for enterprises going overseas.
Share successful experiences and draw a blueprint for development
As a leading cross-border e-commerce service platform in China, HUAWEI CLOUD cross-border e-commerce platform has established cooperative relations with more than 50 industry-related leading enterprises, such as eclickworld and Weizhuo, and continues to help more than 1,000 cross-border enterprises seize the opportunities of the times in the wave of going global. Ma Sheng, General Manager of HUAWEI CLOUD's New Retail Domain, said that opportunities and challenges coexist in the global e-commerce market, and the way to win is to cultivate internal skills. HUAWEI CLOUD cross-border e-commerce platform provides one-stop solutions for marketing scenarios, operation scenarios, and supply chain management scenarios, covering the entire process from website construction to conversion to delivery.
In order to help overseas enterprises learn from experience and dry goods, so as to "dare to go to sea" and "will go to sea", this forum also invited the COO of Songnuo Technology, a 1 billion-level overseas enterprise, and Lao Changshi, the founder of Changlang Technology, a cutting-edge overseas brand in the field of 3D printing, to share how to build their own brands and successful cases of going overseas with high quality.
Keep up with technological development and grasp the pulse of the times
One of the challenges of cross-border e-commerce going overseas is security compliance issues. Wang Jianxia, Director of Digital, Data Security and Privacy Protection Consulting at PwC, also highlighted in the theme sharing of "Data Compliance Helps Cross-border E-commerce Business Go Global in Waves" that the key to fully realizing data security and compliance in the process of going overseas lies in digital intelligence to the cloud.
It is worth mentioning that in order to help Longgang District build a comprehensive cross-border industry ecosystem, HUAWEI CLOUD leveraged its strong ecosystem capabilities: on the one hand, before the start of the forum, the Longgang District Bureau of Commerce organized a meeting with Zhejiang Corbett, Beijing Weizhuo Network, Shandong Bocheng Jingwei and other enterprises to hold investment promotion meetings, and on the other hand, the HUAWEI CLOUD startup ecosystem that helps startups migrate to the cloud in a low-cost and agile manner, the vision and plan of HUAWEI CLOUD SME services, and the forum exhibition area respectively showcased the HUAWEI CLOUD startup ecosystem that helps startups migrate to the cloud in a low-cost and agile manner. HUAWEI CLOUD cross-border e-commerce ecosystem solution and cross-border e-commerce attraction in Longgang District.
It is reported that the Shenzhen Cross-border E-commerce Integrated Service Center was established in 2023 and jointly built by the Longgang District Government and Huawei, aiming to build a regional public service platform, bringing all-round support such as experience empowerment, ecological aggregation, business empowerment, digital empowerment, and resource empowerment to overseas enterprises, and injecting strong impetus into cross-border e-commerce in the new era.
Text, photo: Cheng Quan, Long Ban Xuan