In the next 100 years of the automotive industry, intelligence will become the absolute protagonist.
作者 | Juice
Edit | Zhihao
Four years ago, Huawei's Intelligent Vehicle Solution BU (hereinafter referred to as "Huawei Car BU") was officially unveiled to the public on the eve of the Beijing Auto Show, and four years later, Huawei's Car BU has refreshed itself on the eve of the Beijing Auto Show.
On April 24th, Huawei Car BU held a new press conference in Beijing, the reason why it is called a new press conference is because Jin Yuzhi, CEO of Huawei Car BU, released a new intelligent vehicle solution brand with intelligent driving as the core - Qiankun, bringing new and upgraded solutions such as "Qiankun ADS", "Qiankun Vehicle Control", and "Qiankun Car Cloud", and released new products such as ADS 3.0, 4D millimeter-wave radar, iDVP2.0, XMOTION 2.0, and Yunque large model.
▲Jin Yuzhi, CEO of Huawei Car BU, released ten new products
With the release of the "Qiankun" brand, Huawei's car BU has formed two core brands, "Qiankun" and "Hongmeng Cockpit".
In the second half of the competition in the automotive industry, intelligence is regarded as the core competitiveness, and the incremental market of intelligent networked vehicles will reach a trillion US dollar scale in the future.
In the face of such a core direction, car companies and suppliers are actively deploying, and the ICT industry and the automotive industry are deeply integrated. Huawei's car BU has also firmly grasped this direction, bringing Huawei's more than 30 years of technology accumulation and experience in the ICT field to the automotive industry, bringing intelligence to every vehicle.
This also shows Huawei's goal of helping car companies build good cars.
With the release of new products, Huawei's car BU will further deepen its cooperative relationship with car companies, helping more car companies upgrade in the field of intelligence, so as to continue to be competitive.
01.
New brands and new products are unveiled
Bringing intelligence to all fields of automobiles
A few days ago, Huawei Car BU officially announced a new intelligent vehicle solution brand with intelligent driving as the core, covering Qiankun ADS, Qiankun Vehicle Control, Qiankun Vehicle Cloud and other solutions.
On the whole, Huawei's car BU has turned the previous products in intelligent driving into a whole, which is conducive to the large-scale commercial use of intelligent driving.
Specifically, ADS has been upgraded to the new Qiankun ADS 3.0 version, which has been upgraded in many aspects.
▲Huawei's car BU released a new intelligent vehicle solution brand with intelligent driving as the core
In terms of architecture, it has been upgraded from BEV to GOD (General Obstacle Recognition) network, and has made leapfrog progress from simple "obstacle recognition" to in-depth "understanding of driving scenarios", which ensures the safety of intelligent driving and the sense of driving experience.
In addition, the new architecture of Qiankun ADS 3.0 adopts the PDP (Predictive Decision Regulation) network to achieve a network of pre-decision-making and planning, so as to achieve human-like decision-making and planning, with a more human-like driving trajectory, higher traffic efficiency, and a >96% pass rate at complex intersections.
▲Huawei's ADS 3.0 architecture has been upgraded
Qiankun ADS 3.0 is not only limited to ordinary roads, but truly realizes the NCA function of intelligent driving from parking space to parking space. From the public road to the park road, from the ground of the park to the underground parking space, the whole scene is connected, bringing users an unprecedented convenient experience.
▲Huawei's ADS 3.0 can realize intelligent driving from parking space to parking space
Huawei's ADS 3.0 also takes into account active safety considerations. Huawei's CAS 3.0 omnidirectional collision avoidance system can cover more speed ranges, identify more obstacles, and perform both emergency braking and lateral obstacle avoidance.
▲Huawei's ADS 3.0 improves the vehicle's active safety capabilities
CAS 3.0 can also predict the risk of side collision in advance and avoid it, and also supports the collision avoidance function of misstepping on the accelerator to ensure the safety of the vehicle to the greatest extent.
Qiankun ADS 3.0 has also been greatly improved in parking, surpassing the level of old drivers in some scenarios, supporting narrow parking spaces, and even completing parking spaces that cannot be solved by human drivers.
Qiankun ADS 3.0 has also launched the parking function, which has released 48 parking lots in 8 cities and 43 community and office parking lots in 6 cities. Huawei will launch the Pioneer Program for Substitute Parking, which is expected to support 100 commercial parking lots and 2,000 community and office parking lots by the end of 2024.
It is worth mentioning that Huawei's car BU also launched the Qiankun ADS SE version this time, which reduces the hardware cost of the system and realizes technological equality. Despite the hardware trade-offs, the ADS SE still has the ability to drive easily at high speeds and park in a visible way.
In addition, Huawei Car BU also released a high-precision 4D millimeter-wave radar, a 1.7XHUD V2 Qiankun augmented reality head-up display, and an XPIXEL Qiankun smart car light module, which also improve the safety and experience of Qiankun ADS 3.0 to a certain extent.
Qiankun Vehicle Control is also a very important product of Huawei's car BU, including the iDVP 2.0 intelligent vehicle digital platform, Qiankun vehicle control module, XMOTION 2.0 motion collaborative control and other functions, comprehensively improving the intelligent control of the vehicle, and taking a solid step in the direction of the whole vehicle's intelligence.
▲Huawei's car BU upgrades the iDVP smart car digital platform
With the transformation of intelligent vehicles, cloud services have begun to become more and more important, and Huawei's car BU has launched the Qiankun car cloud service based on Huawei's accumulation in the cloud, and released the "Cloud Magpie" large model, which can intelligently detect faults.
What's more, the improvement of Qiankun Car Cloud in the security of the Internet of Vehicles is also obvious.
Qiankun is a new intelligent car solution brand created by Huawei car BU based on intelligent driving, and Hongmeng cockpit is a brand built by Huawei car BU based on the cockpit brand.
▲Huawei car BU released the Qianwu engine
From the perspective of the above products, the products released by Huawei Car BU cover almost all aspects of the car, which can help car companies quickly fill the gap in intelligence and help car companies carry out real intelligent upgrades.
02.
It has been established for 5 years
A huge circle of friends has been established
Judging from yesterday's press conference, Huawei's car BU has made clear its core competitiveness: based on the advantages of intelligent driving, intelligent cockpit, intelligent vehicle control, and intelligent vehicle cloud, it will help car companies carry out comprehensive intelligent upgrades.
To put it simply, the ultimate goal of Huawei's car BU is still to help car companies build good cars.
From the perspective of time, Huawei's choice to release a new product on the eve of the Beijing Auto Show must have been well thought out. Four years ago, also on the eve of the Beijing Auto Show, Huawei Car BU held its first car launch conference and participated in the Beijing Auto Show in the same year.
From the establishment of Huawei's car BU in 2019 to today, Huawei has made a lot of achievements in the automotive field.
According to public data, as of December 2023, more than 3 million sets of intelligent components have been shipped, and 300 ecological partners have been working together to expand the intelligent automotive ecosystem. From the data point of view, Huawei's car BU parts shipments are very considerable, and it has become a very important player in the automotive industry.
▲Huawei Car BU has achieved outstanding results in the five years since its establishment
At the same time, Huawei, AVATAR, Cialis, Chery, BAIC and other auto companies have launched 7 strategic models, AVATR 11 and AVATR 12 together with AVATAR, three models of Wenjie M5, Wenjie M7 and Wenjie M9 together with Celis, ARCFOX Alpha S HI model with BAIC Industry, and Zhijie S7 model in cooperation with Chery.
After the launch of these models, they achieved good results in terms of word-of-mouth and sales.
On the whole, the cooperation between Huawei car BU and car companies has made good progress, and after five years of continuous efforts, Huawei has run a path in the automotive industry. It has become an indispensable supplier to the automotive industry.
This time, Huawei Car BU launched a new intelligent vehicle solution brand with intelligent driving as the core, which also means that Huawei Car BU has reached a new stage, providing more comprehensive and intelligent assistance to car companies.
With the support of core capabilities such as intelligent driving, intelligent cockpit, intelligent vehicle control, and intelligent vehicle cloud, Huawei is promoting the intelligent upgrade of all aspects of the automotive industry, which will promote the rapid development of the intelligent automotive industry.
03.
More car company partners will join
Let's go to the next 100 years of the automotive industry
At yesterday's press conference, Huawei also posted its own circle of friends of car companies, including Dongfeng, Changan, GAC, BAIC, Cialis, Chery, and JAC.
▲Huawei's car BU's circle of friends of car companies
Looking forward to the future, intelligence will be the most important competitive direction in the automotive industry, and major car companies and suppliers around the world are making efforts in this field. Huawei's car BU will not be left behind, focusing on the strategic positioning of the automotive incremental parts provider, and further strengthening cooperation with the automotive industry.
In fact, Huawei has always adopted the model of industrial cooperation.
For example, Huawei adheres to the platform + ecosystem cooperation model to provide a digital foundation and development tools for smart cars. At the same time, Huawei actively participates in the formulation of industry standards and the promotion of key technologies.
Huawei's in-depth participation in the Starlink Alliance is committed to promoting the innovation of next-generation wireless short-range communication technology, and currently has more than 240 members.
In addition, Huawei is also one of the founding members of the SDV Standardization Committee of the Software Branch of the China Association of Automobile Manufacturers, and has worked with more than 100 organizations to complete the "API Interface Specification for Intelligent Connected Vehicle Services", contributing to the coordinated development of intelligent networked vehicles.
From these perspectives, Huawei has been practicing the idea of helping car companies build good cars, and is establishing in-depth cooperative relations with players in the automotive industry to promote the intelligent upgrade of the automotive industry.
▲Huawei's car BU calls for industry cooperation and development
04.
Conclusion: Intelligence is the key to the second half of the automotive industry
At present, the automotive industry is undergoing drastic changes, the data of the passenger association show that in the first half of April, the sales of new energy vehicles in China exceeded fuel vehicles for the first time, and fuel vehicles that used to account for the main share of the market have become a minority, and the change in the energy structure of automobiles is more rapid than most people expected.
Electrification is only the beginning of change, intelligence will be the key to the next stage of competition, it is no exaggeration to say, who has the advantage of intelligence, who will have an advantage in the future of the automotive industry competition.
As a powerful player in the ICT field, Huawei has inherent advantages in promoting the intelligent upgrade of automobiles, and with the help of Huawei and more players in the technology industry, the automotive industry will accelerate its transformation.