Shenzhen people love sports
It's been known for a long time
Source: Internet
Relax with a night run after work and hike on the weekend
It's not just about sports
He also enjoys all kinds of sports competitions
2023 FIBA 3x3 Challenge
Shenzhen-Hong Kong-Macao Youth Water Sports Invitational Tournament
"Futian Cup" Thunder Fencing Open
……
A dazzling array of sporting events
It was staged in turns, and the venue was full
It's not, recently in Shenzhen
There was another special sporting event
CBA cheerleaders are also coming
Let's take a look
↓
Shenzhen Festival Avenue
Launch a new mode of sporting events
✦
At the scene, the leading guests jointly pushed the rod to start the activity
On April 24, the activity of "Sports Events into Scenic Spots, Neighborhoods, and Business Districts" (Guangdong Station) was launched on Shenzhen Festival Avenue (Bonjour Center Business District, Futian District).
Zhou Jinqiang, Deputy Director of the General Administration of Sports of the People's Republic of China, Yang Xueyu, Director of the Department of Sports Economy, Cui Jian, Director of the Guangdong Provincial Sports Bureau, Lin Ying, Deputy Director of the Guangdong Provincial Sports Bureau, Zang Lihua, a first-level researcher of the Resource Development Department of the Provincial Department of Culture and Tourism, Wang Qiang, a third-level researcher of the Market Construction Planning Department of the Provincial Department of Commerce, Liu Ang, Deputy Secretary-General of the Shenzhen Municipal Government, He Jianhui, Deputy Director of the Municipal Bureau of Culture, Radio, Tourism and Sports, Zhang Hairong, Member of the Standing Committee of the Futian District Party Committee and Minister of the Propaganda Department, Huang Limin, Member of the Standing Committee of the Longhua District Party Committee, Yuan Ying, Deputy District Mayor and other relevant leaders and guests attended the event.
The scene of the event
Sports and the natural landscape of Shenzhen
The cultural atmosphere and the business environment are closely integrated
for citizens and tourists
Bringing a whole new experience
The opening is bloody enough
"Hot and piping" combat exercises
CBA Cheerleading Team Dance Troupe
Bring the "dazzling dance passion" performance
Directly push the atmosphere of the scene to a climax
Citizens and friends who came to watch
Not only a "feast for the eyes"
I also experienced combat gymnastics
Watch the "Leading Cup" 3x3 Basketball Invitational Tournament
Embark on the smart runway
......
The sense of participation is directly full
There is also Shenzhen City at the scene
and the sports culture display of Futian District
Citizen friends are OK
Experience it for yourself
The latest sports tech products
Why
Will there be such an event?
It is reported that Guangdong has adapted measures to local conditions, time conditions, and needs, combined with the characteristics of sports projects, and moved sports events from the original venues to new scenes such as scenic spots, blocks, and business districts, so as to integrate and activate cultural, sports and tourism resources, expand the consumption chain, and stimulate the vitality of the city.
The event was co-sponsored by the Guangdong Provincial Sports Bureau, the Department of Commerce, the Department of Culture and Tourism and the Shenzhen Municipal People's Government, and was actively responded to and co-organized by the sports administrative departments of 21 prefecture-level cities in the province. This is the specific implementation of the "Sports Events Three-in" activity of the General Administration of Sports of the People's Republic of China, the Ministry of Commerce, and the Ministry of Culture and Tourism, and it is also an important measure for Guangdong, as a major economic province and a strong sports province, to promote event consumption and promote the in-depth integration of business, culture, tourism and sports with practical actions.
Cui Jian revealed to everyone:
Next, Guangdong Province will continue to hold the "100 Counties, 100 Towns and 1000 Villages" series, and there will be more exciting international and domestic competitions in more parts of the province.
Actually, Futian District has a lot of sporting events
Enter the scenic spot, enter the block, and enter the business district
It's been planned for a long time
↓
As the main venue of the launching ceremony, Shenzhen Festival Avenue has actively promoted public cultural and sports activities into the business district since its construction in 2020, and has become the first public cultural block in China with festival culture as the core, which has not only won a number of reputations, but also become a popular check-in place for citizens and tourists. In the first quarter of 2024, more than 300 events have been held at Shenzhen Festival Avenue, attracting more than 38 million visitors and achieving sales of about 2.9 billion yuan, a year-on-year increase of 25%.
In addition, Futian District also actively carries out various sports activities, such as: in 2023, the Futian National Fitness Carnival with the theme of "Beginning Spring with a Healthy Attitude", the Guangdong-Hong Kong-Macao Dragon Boat Invitational Race, and Happy Cycling Activities, etc., will actively integrate sports events into the "life circle" of citizens and friends.
Sports voucher collection screen
In addition, citizens living in Futian can also receive tens of millions of sports consumption coupons through the "i Shenzhen" client and the "Happy Futian" official account, and many local stadiums and sports stores in Shenzhen have participated in the activities, benefiting the whole people with real money.
Next
Futian District will continue to advance effectively
Sporting events "three in" activities
Anchor the goal of high-quality development
In order to create the second batch in the country
The National Sports and Fitness Model Zone is an opportunity
Implement the "sporting events."
into the scenic spot, into the block, into the business district".
Make up for shortcomings and solve problems
Unleash the new vitality of the sports market
Promote the continuous heating up of sports consumption
Strive to write a new answer sheet for "second entrepreneurship".
-END-
Edit | Qiu Shuying
Proofreading | Li Xia, Wei Ding, and Wang established diplomatic relations
Proofreading | Yang Sha
Executive Producer | Weekly
Source of information | Futian District Bureau of Culture, Radio, Television, Tourism and Sports