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Looking back on the past years, Ms. Zhang Fangfang was once the Internet celebrity "Cement Xi Shi" in everyone's minds, and her videos spread wildly on the Internet, becoming the focus of millions of fans, making many people admire.
People were deeply moved by her tenacity and perseverance in carrying nearly 100 tons of cement, and expressed their willingness to help and support this hardworking and kind woman.
When the lie was revealed, Ms. Zhang Fangfang instantly fell from the peak of the fan economy above the clouds into the endless abyss, and now she is just an unknown supermarket cashier, working hard every day to make ends meet.
This once radiant "Internet celebrity" is now living a lonely and lonely life. She rented a dilapidated rental house, a cramped space filled with miscellaneous items and littered with children's toys on the floor.
In the corner, there is a promotional poster from her Internet celebrity period, although it is worn out and blurred, you can still feel the glory of the past.
Looking around this once warm little home, Ms. Zhang Fangfang's eyes seemed dull and her heart was full of frustration. She used to be a household name online star, surrounded by countless fans, but now she can only live a life of stretching.
All of this stems from the scam that was exposed.
Ms. Zhang Fangfang was born in an ordinary rural family, and since she was a child, she has followed her parents to cultivate the farmland and tasted the bitterness of poverty. Due to her family's poverty, she lacked access to formal education from an early age.
However, Ms. Zhang Fangfang is a kind-natured, hard-working girl, no matter what kind of heavy work she faces, she always maintains a positive and optimistic attitude and strives to pursue beautiful things.
At the marriageable age, Ms. Zhang Fangfang met her husband, and the two met and fell in love through others, and quickly entered the palace of marriage.
At that time, Ms. Zhang Fangfang was beautiful and full of energy, and her husband was a handsome and dashing young talent, and the combination of the two was made in heaven, and they embarked on a new life journey with a yearning for a better life in the future.
However, happy times are always short-lived. Less than a year has passed since the newlywed's sweet life, Ms. Zhang Fangfang's husband was diagnosed with a serious lung disease that required costly surgery.
However, the medical expenses of more than 100,000 yuan required for the operation are undoubtedly a huge burden that the young couple cannot bear.
In order to raise the high cost of surgery for her beloved husband, Zhang Fangfang resolutely quit his decent and stable office clerical job and chose a difficult but well-paid career as a cement porter.
In the process, the image of a strong and selfless woman gradually appeared in front of the public.
However, the touching story of sacrificing oneself to save her husband's life, which is well known to the public, is actually a scam carefully designed and successfully launched by a professional team.
Zhang Fangfang is not an ordinary construction worker, but an "Internet celebrity" carefully packaged by a media company.
In order to allow Zhang Fangfang to quickly earn wealth and attract more attention, this media company specially created a unique Internet celebrity personality of "Cement Shih" for him.
They made clear demands to Zhang Fangfang, put on shabby clothes, tie their hair high into a rough ponytail, and carry cement bags weighing hundreds of catties on their shoulders, playing the role of a hardworking and simple rural woman.
In addition, the company also sent a commissioner to follow Zhang Fangfang to various construction sites, using cameras to record every moment of her hard work on the construction site.
The photographer will capture her on the construction site in the wind and rain, carrying more than a dozen bags of cement in the scorching summer, drinking water to quench her thirst, and sitting on the ground to eat dry food.
After meticulous editing and post-processing, these precious pictures are presented to the majority of netizens in front of a weak woman on the cement construction site, showing her firmness and courage, which deeply touched the hearts of countless audiences.
In order to make this story more compelling, the media company also created a tragic background for Zhang Fangfang that "her husband is seriously ill". They forged a hospital diagnosis claiming that Ms. Zhang's husband had terminal lung cancer and that she was working hard to raise up to $100,000 for her husband's surgery.
In this way, through the wide dissemination of well-planned and targeted videos on the Internet, Zhang Fangfang gradually won the reputation of "cement Shih".
People were struck by her image of resilience and willingness to take on the responsibilities of the family for her husband, and they expressed their willingness to lend a helping hand in support of this unfortunate but brave woman.
Recently, a video called "Cement Xi Shi" has spread wildly on major social platforms, and the protagonist Zhang Fangfang has taken this opportunity to emerge in the live broadcast industry, and quickly jumped into a hot new star in the anchor industry - a veritable "delivery expert"!
During the live broadcast, she sincerely shared her difficult experience, expressing the real situation of her husband's serious illness and the family's worrying financial situation, and her affectionate voice deeply touched the hearts of every audience, so that countless viewers were moved and generously donated gifts worth thousands or even tens of thousands of yuan to her.
In the live broadcast room, Zhang Fangfang always responded to everyone with a bright smile: "Although my life is not rich, I can't accept your donations, I hope to be able to earn the cost of treating my husband with my own efforts."
Her tenacity and kindness moved people, and countless netizens expressed their willingness to buy the products she recommended in the live broadcast to show their support for her.
However, lies cannot escape the punishment of the law after all. When faced with this impeccable logical question, Zhang Fangfang was instantly speechless, and his face was solemn.
She ended the live broadcast in a hurry, chose to avoid the important and trivial, and directly pulled the netizen who raised the question into the blacklist, however, her move undoubtedly added a firewood to the already burning flame, which immediately attracted more people's suspicions and questions.
As a result, those smart netizens began to investigate Zhang Fangfang's words and deeds in depth. They questioned who was the person who shot the video of the construction site before, and why did she affectionately call the audience "family" during the live broadcast, even though she didn't need any donations?
Some netizens found a set of jaw-dropping photos: Zhang Fangfang in the photo is driving a luxury car, wearing brand-name clothes and carrying a luxury bag in his hand, which is completely the image of a rich lady with a good life.
In the face of these ironclad "on-site evidence", Zhang Fangfang began to become incoherent, crying and telling her hardships, but she always avoided talking about the facts of the falsification, but revealed an attitude of accepting donations as a matter of course.
This completely aroused the anger of the majority of netizens, who demanded that she stand up and publicly apologize and return the donations she had received.
Just as the incident continued to ferment and public opinion became more and more intense, an official news media finally stepped forward and published an authoritative report entitled "Internet Celebrity Fraud, How Can Personality Not Collapse", making the ins and outs of the entire incident public.
I thought that Zhang Fangfang was just an ordinary migrant worker on the construction site, but the fact is that she is actually a well-known professional in the field of culture and media!
In order to climb to a higher social status and earn more wealth, she did not hesitate to choose to adopt a packaging strategy tailored for her by a well-known brokerage company, and personally planned and acted in this imaginative "cement Shih Tzu" plot.
Whether it is her bitter journey of claiming to carry 100 tons of cement every day, or the tragic experience of her husband who unfortunately contracted a serious illness while she worked the construction site to raise medical expenses, they are all carefully choreographed and directed moving stories.