From April 24th to 26th, 2024, in Hall 3-5 of Xi'an International Convention and Exhibition Center (Chanba), the 3rd Shaanxi Cuisine Supply Chain Conference and Haiming 2024 The 9th Xi'an Catering Supply Chain Expo was grandly held. Including six sections: forum + exhibition + competition + brand ceremony + dinner. Through the linkage mode of exhibitions and conferences, catering enterprises and supply chain enterprises work together to empower the whole catering industry chain in Shaanxi and lead the new trend of catering in Northwest China.
On the morning of April 24, the 2024 China Catering Xi'an Summit was grandly opened in Hall 5 of Xi'an International Convention and Exhibition Center (Chanba), with the theme of "Breaking the Volume, Leapfrogging and Going to Sea", breaking the involution of catering, crossing the industry cycle, and helping enterprises go to sea. The guests present on the day included leaders of the Shaanxi Provincial Department of Commerce, leaders of the Xi'an Municipal Bureau of Commerce, leaders of various associations, as well as many Shaanxi cuisine culture research scholars, culinary masters and representatives of catering entrepreneurs from all over the country. At the same time, many media units in Shaanxi and a number of self-media also reported the whole process.
At the opening ceremony, Zhang Shenian, President of the Sanqin Culture Research Association of Shaanxi Province, and Liu Hongtao, Director of the Commercial Service Industry Division of the Xi'an Municipal Bureau of Commerce, delivered speeches from the current situation of the catering economy, the government's work in recent years, and the specific matters of this event, and sincerely wished the event a complete success. Then, Guo Shaomin, deputy director of the Provincial Department of Commerce, Zhang Shenian, president of the Shaanxi Sanqin Culture Research Association, Lu Qing, a first-class researcher of the Municipal Bureau of Commerce, Quan Yongsheng, vice president of the Shaanxi Sanqin Culture Research Association, Wang Hong, vice president of the Shaanxi Sanqin Culture Research Association, and vice president of the Shaanxi Sanqin Culture Research Association. Ren Chengcheng, General Manager of Shaanxi Tourism Group, Zhang Shoujiang, President of Chongqing Small Noodles Association, Zhao Shunqian, President of Lanzhou Cuisine Association, Chen Lei, Founder of Shaanxi Shizu Oil Splash Noodles, Yang Fuqiang, Founder of Shenzhen Old Bowl Club, Dang Xiaobing, President of Shaanxi Catering Federation, and Wang Xiaotang, President of Xi'an Hotel and Catering Industry Association, jointly cut the ribbon, and the 3rd Shaanxi Cuisine Supply Chain Conference and the 9th Xi'an Catering Supply Chain Expo in 2024 were officially launched.
In this summit, Wu Fenghua, Ph.D., professor and doctoral supervisor of economics, and postdoctoral fellow in theoretical economics of Fudan University, Peng Feng, partner and vice president of operations of Young Master Xi, Chai Rui, chief of Meituan Industry Cooperation Center, Zheng Lingnan, marketing director of Shanghai Chenzhi Big Data, Liu Heng, vice president of Shiyang Group, Ananda, founder of Chengdu Turnover Catering Management Co., Ltd. and co-general manager of Lanxiangzi Catering Management Co., Ltd., Chen Hongbo, founder of Red Food, etc. Representatives of well-known platforms and other professionals gathered here to make suggestions for the catering industry in Northwest China and talk about the future through keynote speeches and roundtable dialogues. From the macro to the details of enterprise operation, it involves all aspects of the operation of the whole catering industry chain. Full of dry goods, solving problems for catering enterprises and helping to cross the industry cycle.
Mr. Wu Fenghua, professor and doctoral supervisor of the School of Economics and Management, Northwest University
Mr. Peng Feng, Partner and Vice President of Operations of Master Xi
Ms. Chai Rui, Chief Analyst of Meituan Industry Cooperation Center
Mr. Liu Heng, Vice President of Shiyang Group
At the same time, the "History of Chinese Shaanxi Cuisine" project was officially launched. Shaanxi cuisine has been inherited for thousands of years, and was once a model of Chinese food in the great periods of the Zhou, Qin, Han and Tang dynasties, with a lofty status and can be traced back to the source of Chinese cuisine. Shaanxi cuisine has a wide variety of skills, which is breathtaking. Shaanxi cuisine culture is also the indiscriminate taste of Chinese food culture, accompanied by a heavy historical accumulation, with a long history, carefully combed, majestic, thinking about the past and the present, making people feel angry. Culture casts the soul, Shaanxi cuisine is passed on, and the "History of Shaanxi Cuisine in China" is molded, proving that Shaanxi cuisine will be a moment recorded in history, and the guests will witness it together.
At the same time, more than 200 outstanding catering enterprises and units in Shaanxi were commended and awarded, aiming to set an example for Shaanxi's catering industry, enhance corporate confidence, and improve corporate visibility and reputation.
From April 24th to 26th, in halls 3, 4 and 5 of Xi'an International Convention and Exhibition Center (Chanba), Haiming 2024 The 9th Xi'an Catering Supply Chain Expo will focus on the display of aquatic products and aquatic prefabricated dishes, meat and poultry and meat and poultry prefabricated dishes, prefabricated dishes, beef and mutton, quick-frozen pastries, coffee drinks, leisure snacks and other subdivided categories of popular catering ingredients, creating a differentiated, innovative and professional professional food ingredients exhibition for tens of thousands of exhibitors, and providing a high-quality and efficient supply and demand docking feast for participating merchants. The scene was crowded and lively.
In addition, the 2nd Xi'an Hot Pot Product Power Innovation and Development Forum, the 4th Catering New Marketing Special Day (Xi'an Station), the 2024 First Xi'an Catering Ingredients Large Single Product Exhibition and TOP500 Single Product Explosion Competition, the 2024 Xi'an First Tourism Food Seminar and General Manager Lecture Hall, the Catering Ingredients (Xi'an) Selection and Procurement Festival, and the 2024 Xi'an Catering Ingredients Single Product Explosive New Product Launch Conference were also held, with rich and wonderful activities.
The successful holding of this event, from Shaanxi to the entire northwest, has comprehensively promoted the common development of the whole catering industry chain in various forms, let us start from this conference, ride the wind and waves, and start a new journey of catering!