On April 23, the signing ceremony of Geely Radar's overseas distributors was successfully held in Beijing. Mr. Ling Shiquan, CEO of Geely Radar, and representatives of dealers from more than a dozen countries around the world attended the event. This also marks a new step in Geely Radar's globalization strategy.
Geely Radar's overseas partner signing ceremony
It is worth mentioning that on the basis of maintaining the independence of Geely Radar's brand positioning, governance structure, and development strategy, Geely Holding Group has provided all-round support in technology research and development, intelligent manufacturing, quality management, channel services, supply chain collaboration, and talent training, and continued to help Geely Radar maximize its scale effect and create a more diversified and higher-value travel experience for users.
Ling Shiquan, CEO of Geely Radar, delivered a speech at the signing ceremony
"In the process of discovering user needs, Geely Radar found that consumers' car use scenarios are far richer than imagined, and the demand for 'electrified' is by no means limited to passenger cars, especially in today's new energy travel has become a common trend in the world, and pickup trucks have unlimited potential." Geely Radar anchors the diversified outdoor life and economic scenarios, integrates the IoT functions of the new era, and creates a new native pure electric platform, the M.A.P Radar Hanhai Platform, which integrates the top-notch pickup truck technology with advanced new energy passenger vehicle technology, which not only serves both commercial and passenger purposes, but also has a rich driving experience.
Geely Radar's first product, the Radar RD6, came into being. Different from traditional pickup trucks, the radar RD6 subverts the outdoor life experience of pickup trucks through the application of IoT and intelligent technology while taking into account mechanical performance.
Representatives of overseas dealers experience the radar horizon intelligent cockpit
In 2023, Geely Radar will grow rapidly, with its market share once exceeding 80%. At the same time, Geely Radar officially started its globalization journey in July last year. In just half a year, Geely Radar has expanded to nearly 20 overseas markets and won the love of local users. Geely Radar will also continue to establish a comprehensive service system and new energy supporting measures overseas to fully meet the needs of users in different countries and regions.
With the comprehensive construction of new energy ecology and more advanced product features, it is believed that after the launch of the Radar Horizon and its overseas launch, Geely Radar will greatly help Geely Radar to explore the global market, and work with overseas dealers to ride the wind and waves of China's automobile development.
Source: New Fujian