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Hannover Messe 2024: Chinese enterprises accelerate their integration into the global industrial chain

author:CCTV Finance

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At the 2024 Hannover Messe in Germany, more than 1,000 Chinese companies will participate in the exhibition this year, second only to the host Germany, and Chinese companies are accelerating their integration into the global industrial chain system.

Hall 5 of the Convention and Exhibition Center is one of the most concerned pavilions of the expo, which brings together many integrated equipment such as robots, automation equipment, sensors, etc., and on the first day, Yang Fei, an exhibitor of robot equipment, began a busy day's work.

Hannover Messe 2024: Chinese enterprises accelerate their integration into the global industrial chain

Yang Fei said that this is his fourth time participating in the exhibition, and compared with last year, the customers he received this year are more international, and they have reached new customer groups from Mexico, India, the Czech Republic and other countries and regions today.

Hannover Messe 2024: Chinese enterprises accelerate their integration into the global industrial chain

Exhibitor Yang Fei: These merchants are more interested in our products and find our Chinese products that can solve their problems.

Hannover Messe 2024: Chinese enterprises accelerate their integration into the global industrial chain

Exhibitor Chang Li has participated in three Hannover Messes, and in addition to negotiating orders, she also has to communicate and cooperate with more foreign suppliers and partners. The five-day conference was packed, with seven meetings scheduled on the largest day.

Hannover Messe 2024: Chinese enterprises accelerate their integration into the global industrial chain

Exhibitor Chang Li: This year, we are more planning to cooperate with upstream and downstream partners, and more about the integration of technology between the two sides, using local resources to facilitate us to better understand the local market and integrate into it.

Hannover Messe 2024: Chinese enterprises accelerate their integration into the global industrial chain

There are also some Chinese companies that actively integrate into the global industrial and supply chain system by setting up overseas teams to jointly develop products with overseas customers. An exhibitor told reporters that after two years of joint research and development with Chinese companies, they officially passed the certification of Siemens' standard robot control interface at this exhibition, which means that enterprises can better integrate into the supply chain system of international head industrial users in the future.

Hannover Messe 2024: Chinese enterprises accelerate their integration into the global industrial chain

Exhibitor Wolfgang Link: I'm very excited. I think the next few days will be very good for our business. With our robotics technology, we will get very good feedback from the show and generate a lot of potential business. We can make a good contribution to European industry, and if the pie gets bigger for everyone, I think it's good for everyone. I believe that the pie will be bigger for China and Europe.

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Intern Editor: Carrie To

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