If you were asked to use a song to express the frustrations and gains of an eighteen-year-old boy who traveled away from home in "Eighteen Years Old", what kind of melody would you compose for it?
On the occasion of the 29th World Book Day, Kugou Music and JD Books jointly held the "Songs for Books" original music collection contest to collect music songs from music lovers and the general public based on the works of well-known Chinese and foreign writers such as Yu Hua, Mai Jia, Ito Hiromi, Quentin, etc., using music as a bridge to transform the profound literary world into melodies and jointly promote the national reading boom.
It is understood that the event officially opened on April 23 and will last until June. During this period, whether you are a professional songwriter or an ordinary person who loves music, you can simply log in to Kugou Music, search for "Write a Song for the Book" to enter the event page, click "Register Now" and submit your work according to the rules of the event to join this dialogue between music and words. It can not only compose a unique musical narrative for many classic books at home and abroad, such as "Traveling Far Away at the Age of Eighteen", "Letter in the World", "Movie Rhapsody", "The Woman of the First Age", etc., but also extend the scroll with musical notes, giving new life and color to these literary treasures.
In addition to providing music and literature lovers with rich creative materials and a broad creative stage, in order to stimulate the creative enthusiasm and innovative spirit of the contestants, the "Songs for Books" activity has set up a cash prize of up to 20,000 yuan, as well as additional song promotion resources worth 500,000 yuan. The award-winning works will also be selected by the organizers of the competition as the promotion song of the event, and the public's high-quality original content will drive the people's enthusiasm for reading.
It is reported that as an online music audio content platform with a massive online library, the number of audiobook audiobooks on Kugou Music Online has exceeded 44 million, including the same audio novel of multiple works in the book list collected for this "Writing Songs for Books" activity. Users only need to enter the activity page to listen to high-quality audio content such as "Eighteen-year-old Traveling" and "Altay's Corner" with one click, and use their ears to "read", and enjoy the warm companionship of literature and words in scenarios such as fragmented time and commuting distances.
According to Kugou's "2023 Audiobook Ecology Report", the public's listening time shows a clear growth trend. To this end, Kugou Music has created a huge "pocket library" for users by continuously introducing high-quality audiobook content. At the same time, the introduction of AI creation tools has also injected new energy into UGC audiobook creation. Kugou's rich music and audio content has penetrated into many reading scenes, and has always promoted the content co-creation and cross-border integration of "music + reading" and "audio + reading" to help the national reading boom continue to heat up.
In addition, in order to further promote the public participation and influence of national reading, Kugou Music also joined hands with Dangdang.com to jointly weave a joint reading playlist, and invited users to share their personal reading experiences, music and literature appreciation through the Xiaohongshu platform, and further broadened the social influence of the "music + reading" cross-border integration model with the help of the exchange and collision of individual experiences.
On this annual World Book Day, let's open the books together, enjoy the fragrance of books, and feel the charm of music and reading.