Friends who watch Mr. Ba's short dramas, is there anyone else who doesn't know Wang Ma?
In the short drama "Rebirth: I Be a Nanny in the Boss Short Play", Wang Ma is contrary to the usual nanny setting, she really dares to say something, and complains about the boss and the little wife every day, and the classic line "I really convinced you crazy women like crazy women" poked the laughter and cool points of countless netizens.
Source: Screenshot of the short drama "Rebirth: I Be a Nanny in the Boss Short Play".
The anti-hypocritical character design makes Wang Ma's popularity beat the protagonist and become the top stream, the entry #王马# even rushed to the top of the Weibo hot search list, and the number of Weibo fans of Wang Ma's actor @七子Orangutan has also exceeded 1.312 million.
Source: Screenshot of the comment area of Weibo @七星i Why can this Wang Ma surpass the male and female protagonists of the boss, so fascinating? This Wang Ma does not take the usual path Compared with the glamorous heroine in the short play, our protagonist nanny Wang Ma is a pure and pure social animal. As soon as the boss gave an order, the humble migrant worker Wang Ma had to follow behind to clean up the mess. The boss was drunk late at night, the little white flower heroine didn't know where to go, and it was Wang Ma who boiled the sobering soup; the boss and his wife quarreled and knocked over the food, and it was Wang Ma who cleaned up on the side; the heroine was drenched in the rain outside, and it was Wang Ma who held an umbrella for the heroine. All in all, in a word: Wang Ma is a brick in the boss drama, where she needs to move. But in addition to working dutifully, nanny Wang's mother is also a "strong mouth", and when she encounters the boss "going crazy", she should say it, and dare to do it directly if she is in a hurry. The male protagonist asked the female protagonist to imitate his own white moonlight to walk back and forth, affecting Wang Ma to mop the floor, Wang Ma was not used to him at all, and directly put a mop on the male protagonist's face, and let out an angry roar: "The ground won't let you drag it, right?!"
Source: Screenshot of the short drama "Rebirth of Me as a Nanny in the Boss Short Drama" The male protagonist returned to the room with the drunk female protagonist on his back, and Wang Ma followed behind to serve the male and female protagonists, but she took advantage of the male protagonist's unpreparedness and slapped the male protagonist on the back of the head vigorously, relieving the grievances of the workers in the past.
Source: Screenshot of the short drama "Rebirth I was a nanny in the boss short drama" The female supporting actress affectionately said to the male protagonist that she was going abroad and was reluctant to leave, and made a gesture to kiss her, Wang Ma suddenly appeared, took out a big brush and slapped the middle of the two mouths, and said loudly, "Shut your mouth!
Source: Screenshot of the short drama "Reborn I Be a Nanny in the Boss Short Drama" The above are just a small number of examples of Wang Ma's power, Wang Ma is not afraid of anyone: the male and female protagonists and their two children are tricky about the food, Wang Ma is angry and throws the rag on the face of the boss, who likes to do it; Not to mention Steward Zhao, if he cares too much about Wang Ma, Wang Ma will unceremoniously throw him out and beat him up...... Let's just say, look at ordinary workers, how many of them have the courage and courage to scare the boss or even "beat the boss"? Why is Wang Ma popular? Then again, there are thousands of supporting roles in the boss drama, and it is not for nothing that he dares to stand up to the boss, why is this Wang Ma popular? One is that this Wang Ma has a sense of contrast. One of the magic of Wang Ma is that she uses "contrast marketing" to the extreme. "Contrast marketing" refers to an innovative thinking marketing, which brings a sense of surprise to the public with the help of huge psychological gaps, gender leaps, and differentiated outputs, so as to stand out in the homogeneous market competition. We can see that the current short drama market does not lack the so-called "cool text", "sweet pet", "counterattack" and "big male lead/big heroine" plots. All in all, the protagonists all "bring their own halos", even if they are down for a while, they will inexplicably get opportunities and run towards a bright future. On the other hand, our Wang Ma, as the protagonist of rebirth, has neither outstanding looks nor rich property, she lives in a narrow and dark nanny room, and from time to time she has to be dragged to the funeral of the heroine, sweeping the floor, washing clothes, cooking, and being proficient in everything, following the male and female protagonists and waiting to clean up the mess. After watching too much of the "Long Aotian" electronic mustard of the "Shuangwen" routine, netizens will inevitably be psychologically tired, and now, netizens suddenly see that such a humble little person as "Wang Ma" is the protagonist, which is completely different from the general "self-aura" protagonist character, and the first reaction must be to feel novel and surprised. also relied on this wave of "contrast marketing" to make a way out of a number of traffic short dramas. The second is that this Wang Ma really dares to say something, and it is completely the mouth of netizens. Psychologist Sigmund Freud put forward a theory: vicarious gratification. He believes that people will encounter many kinds of pain and threats in reality, and in the art world, the logic of art can replace the logic of reason, the suppressed emotions and desires in real life can be wantonly vented, and the ideals that cannot be realized in real life can also be achieved. As a result, people project themselves into illusory characters, thereby releasing stress and gaining psychological satisfaction. In traditional cool dramas, the audience often substitutes themselves into the male and female protagonists, these protagonists usually have superior family backgrounds, excellent appearances, sweet love and smooth careers, and in reality, audiences who may face multiple pressures such as employment, marriage and love, study, and career, it is by substituting themselves into the fantasy characters that they can escape from reality for a short time and immerse themselves in the pleasure brought by Shuangwen. However, nowadays, many young people who have been beaten by society have found that compared with the boss or heroine who was born with a golden spoon, they are more likely to be the Wang Ma who has an ordinary identity and is tempered by the boss from time to time. Think about it, if you can be so "crazy" when you are "tortured" by your boss, who can not be in a good mood? Wang Ma setting, with great ingenuity At this point, there is another question that makes people think deeply: why does the nanny setting of this drama have to be Wang Ma? Why can't it be Uncle Wang, or Yang Ma, Liu Ma, And Wang Ma can't have a name? In view of the fact that Wang Ma's role in the boss drama is set as a nanny, let's first answer why Wang Ma can't be Uncle Wang, that is, why she has to be a female nanny. First and foremost, the reality is that there are indeed the majority of female housekeeping workers. According to the report on the development of China's domestic service industry (2022), 93.6% of domestic service workers were women in 2021 in the household household survey of 36 cities in the household service industry of the Ministry of Human Resources and Social Security. In other words, women are the absolute main force in the housekeeping industry, and the nanny in the boss drama is set as a female role, which is also in line with the reality of the situation. Secondly, it has to do with gender stereotypes. Stereotypes refer to people's simple, fixed attitudes and evaluations of a certain thing or person. In the real society, people have stereotypes about the gender of men and women, Wu Yi and Liu Jianzheng of Langfang Normal University summarized the traditional stereotypes of men and women, including the stereotype of women who are dominant, patient, caring, and obedient, and the housekeeping staff who have to take care of the family's diet and daily life are indeed mostly at home, which not only affects people in real life- The perception that women are better suited to domestic work than men has also influenced the perception of domestic workers as being mostly women (although this is also the case). In this way, it is not surprising that the nanny is set to be female. On the other hand, the managerial butler is often a male character.
Source: Screenshot of "Reflection on the Employment Dilemma of Female College Students from the Perspective of Gender Psychology" After talking about gender issues, let's analyze why Wang's mother is surnamed Wang. This is mainly to match Wang Ma's non-player control character (NPC) character, which is simply understood as a supporting role. In the overlord plot, the nanny role is generally for the love story of the male and female protagonists, and it is marginal and has a weak sense of existence. And a "qualified" supporting role should not be too outstanding and ordinary, and you can't find the best in the crowd at a glance. According to the data of the seventh national census, the population of the surname Wang has a total of 88,900,000, accounting for 7.41% of the Han population in China, ahead of the surnames Zhang, Liu, Chen, Yang and other surnames, ranking second in the list of the most populous surnames, second only to the surname Li. In other words, the surname Wang is in line with the popular ordinary characters required by the plot. And Wang Ma is more catchy than Li Ma. Wang Ma, Wang Ma, so called, many people will have an image of an honest and simple worker who works hard. In contrast, if the aunt in the family is surnamed Ouyang and is called Aunt Ouyang, does it instantly feel that this is not an ordinary supporting role, but a hidden boss? So, the surname Wang is enough, can't the mother in the boss skit have a name? Isn't it okay to call Wang Shufen and Wang Cuiping? Maybe it's really not appropriate. In terms of titles, there is a custom that has been passed down from generation to generation and has been passed down for a long time, and people who are not related to each other also widely use titles that indicate kinship. This is called quasi-kinship. In general, the use of quasi-kinship salutations can make the addresser feel respected, affectionate and courteous, thus reducing the psychological distance between the two parties. For example, in order to get closer, we may call middle-aged women who have no kinship as Aunt Wang, Aunt Wang, Aunt Wang, etc. In the play, although the nanny is said to be a "tool man", as a person who serves in front of the young master, she is also closer than ordinary servants. After all, she not only has to cook sobering soup for the young master, but also cook and do laundry. Therefore, there is also a certain amount of attention to the title of the nanny, and it will be closer to the name "Wang Ma" than to call the full name "Wang XX". Next time, if you are not in a hurry to "dream" and become the male and female protagonists of the boss drama, it is not bad to be a Wang Ma who can live in a big villa and get a salary and scare people. And if you change the track, the competitive pressure is small, and the probability of realizing your dream may be greater. [1] Zhang Lin & Yang Yi. (2016). A Study on the Survival and Development of Rural Female Domestic Workers in the Context of the New Normal of Population: Based on the Sample Analysis of Beijing, Guangzhou, Wuhan and Xi'an. Hubei Social Sciences, 5(05), 53. [2] Mo Rong, Zhang Jianfei, Ding Saier, Yang Xueqiu. (2022). Report on the development of China's domestic service industry (2022)[M]. Beijing:Social Sciences Academic Press. [3] Wu Yi & Liu Jianzheng. (2009). Reflections on the employment dilemma of female college students from the perspective of gender psychology. Career Time and Space, (08), 147. [4] Diao Shilan. (2005). The transformation of salutation and its pragmatic function. Journal of Hubei Normal University (Philosophy and Social Science), (03), 59. [5] Liang Jiayi & Peng Yu. (2022, 11 10). Contrast Marketing|A cup of respect to the past. 4 19, 2024. https://mp.weixin.qq.com/s/BHdZIVPhcwmwNoUX5c15yQ[6] Yan Zhijun, Zhang Mo, trans. (2003). Sigmund Freud. A Fantasy Future Civilization and Its Discontents[M]. Shijiazhuang:Hebei Education Press. Author: Min Min Lin Lishan Editor: Chen Yanni Duty Editor: Min Min
Click to enter the "Oops My Rabbit Store"