Yunhuitong foreign currency exchange point is located in Huaqiangbei business district, which can meet the needs of up to 19 kinds of foreign currency exchange.
There has been great progress in building a demonstration zone for global payment in Shenzhen.
Shenzhen Huaqiangbei, a bustling business district known as "China's first electronic street", recently ushered in a heavyweight new member in the field of financial services - Yunhuitong foreign currency exchange point.
The exchange point was officially opened on April 19, marking the further enhancement of the international business environment of Huaqiangbei District, and providing efficient, convenient and safe foreign currency exchange services for local and global merchants and tourists.
Fintech enhances the customer redemption experience
Nandu reporter learned from Huaqiang North Street Office that Yunhuitong foreign currency exchange point has been approved by the State Administration of Foreign Exchange to obtain franchise qualification, located in Huaqiang North Business District Huaqiang Electronic World 1st floor street shop, the store has a number of business windows, staff are proficient in multiple Chinese, can provide customers of different nationalities with barrier-free communication services. The exchange point provides a variety of mainstream currency exchange services, including US dollars, euros, Japanese yen, British pounds, etc., as well as small currencies such as Southeast Asia and the Middle East, meeting the exchange needs of up to 19 foreign currencies.
"It's definitely a good thing to have this kind of currency exchange. For example, the Vietnamese dong, a small currency, is difficult to exchange directly at local banks, so I used to exchange it against US dollars and then convert it into the local currency when I arrived at my destination. I think that if the exchange rate of such a currency exchange shop is similar to that of a bank, it will be more attractive to citizens and tourists. Ms. Lin, a travel expert, said.
The redemption point makes full use of "online + offline" financial technology means to improve the customer exchange experience. The real-time exchange rate display system is adopted to ensure the transparency and fairness of the exchange, the self-service exchange machine is introduced offline to allow customers to enjoy fast and convenient self-service, and the online App platform provides online appointment, exchange rate inquiry and other functions to achieve seamless connection between online and offline. The exchange point implements real-name exchange, and the business is compliant, effectively ensuring the safety of customer funds.
Meet diverse needs and consumption scenarios
Located in the core area of Huaqiangbei business district, Yunhuitong foreign currency exchange point accurately grasps the growing demand for cross-border transactions and diversified tourism consumption scenarios in Huaqiangbei business district. With the acceleration of the internationalization process of Huaqiangbei's electronic market, it attracts millions of domestic and foreign buyers, tourists and business people every year, and has a strong demand for convenient and reliable foreign currency exchange services.
The entry of new foreign currency exchange points just fills this gap in the market, which not only provides convenient payment services for foreigners and merchants, but also helps to optimize the business environment, create an inbound consumption-friendly business district, and enhance the international image of Huaqiangbei business district.
The relevant person in charge of the foreign currency exchange point Yunhuitong company said that it will actively establish close cooperation with major professional markets, shopping malls, hotels, travel agencies, etc. in Huaqiangbei business district to jointly promote foreign currency exchange services and create a one-stop financial service platform. This move will not only help improve the overall service quality of Huaqiangbei, but also help attract more international tourists and further promote regional economic prosperity.
While providing professional foreign currency exchange services, Yunhuitong foreign currency exchange office has also announced a series of public welfare programs, one is to hold regular foreign exchange knowledge lectures to help the public improve financial literacy, and the other is to set up a "love exchange box" to encourage customers to donate idle foreign currency to support charity.
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Build a demonstration area for global payment in Shenzhen: upgrade self-service machines and set up exchange points......
For foreigners, "difficulty in withdrawing cash from ATMs" and "some merchants' POS machines cannot be swiped" are the consumer payment problems they often encounter. In March this year, the State Council issued the "Opinions on Further Optimizing Payment Services and Improving Payment Convenience", mentioning that the needs of the elderly, foreign visitors to China and other groups should be fully considered to improve the convenience and satisfaction of payment services.
As an important window city for opening up, Shenzhen takes the initiative to provide efficient services to promote high-level opening-up and high-quality development, and continues to build a city where overseas people can make payments smoothly. Under the guidance of the People's Bank of China and the State Administration of Foreign Exchange, the Shenzhen Branch of the People's Bank of China and the Shenzhen Branch of the State Administration of Foreign Exchange have guided all payment institutions and bank outlets to continuously optimize the merchant environment, upgrade self-service machines, and set up exchange points to continuously improve the convenience of payment for overseas personnel.
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Build 100 "convenient payment demonstration business districts" in two batches
On April 1, Shenzhen held the "International Payment Season" release event with the theme of "Continuously Optimizing Payment Services and Building a Demonstration Zone for All-for-One Payment in Shenzhen", and released four convenient payment achievements on the spot, namely WeChat payment to optimize cross-border experience, cash coin purse standardization, digital RMB hard wallet innovation, and convenient payment demonstration business district construction promotion.
With the goal of building a demonstration zone for global payment in Shenzhen, Shenzhen plans to build 100 "convenient payment demonstration business districts" in two batches, with multi-level and diversified convenient payment services as the standard, and establish a joint construction mechanism for relevant government departments and financial institutions to increase the supply of payment services, give full play to the role of the demonstration business district in driving radiation, continue to expand and extend, and promote the construction of a global payment demonstration zone in Shenzhen.
As a "pioneer" in the construction of a demonstration business district, the business district of Shenzhen Bao'an International Airport has achieved a payment acceptance coverage rate of more than 90% for Visa, Mastercard and other foreign cards, and more than 80% for digital yuan, 5 currency exchange points covering all areas of departure and arrival at international and domestic markets, and 8 ATMs for cash withdrawal and 3 digital RMB hard wallet terminals have been newly introduced.
Banking institutions are also increasing their coverage of foreign card acceptance merchants. CCB Shenzhen Branch focuses on covering popular business districts such as Haiya Fun City and Bonjour Center, as well as high-end hotels such as Mandarin Oriental and Wyndham Hotel, while Agricultural Bank of China Shenzhen Branch has strengthened cooperation with merchants in important areas such as Luohu Mixc, Shenzhen Bay Mixc, MixC World, Qianhai Vientiane, Airport Business District, large supermarkets and hotels to provide convenient payment services for overseas people in Shenzhen.
With the efforts of many parties, a more convenient, high-quality and efficient payment environment is taking shape. Whether it is in the fitness field, shopping, dining, or playing, the convenience of cash payment and foreign currency exchange can be improved through a variety of payment methods.
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Smooth "card, code, currency, package" four payment channels
On April 19, the Shenzhen Branch of the People's Bank of China and the Shenzhen Branch of the State Administration of Foreign Exchange held a press conference for the first quarter of 2024, introducing the construction of the Shenzhen Global Payment Demonstration Zone.
It is understood that Shenzhen focuses on the four roads of "card, code, currency and package", and strives to build a demonstration area for global payment in Shenzhen.
Broaden the "card" road, and the bank card acceptance environment continues to improve. As of April 15, the number of POS machines that can accept foreign cards in Shenzhen has increased by 6,000 units to 45,000 units compared with the end of February, and the rate of foreign cards accepted by key merchants has increased by 61 percentage points to 90%. More than 1.11 million elderly cards were issued for the elderly, including 41,000 for the elderly in Hong Kong, Macao and Taiwan, and the coverage rate of the elderly with household registration exceeded 90%.
Simplify the "code" road, and scan the code to pay more conveniently. As of the end of March, 740,000 foreign card users had bound WeChat Pay, with a total of 18.77 million transactions and 1.9 billion yuan, and more than 134 million merchants and individual business collection code users who were open to foreign card users to scan the code to pay.
Consolidate the "currency" road, and accelerate the construction of a multi-level cash service network. At present, 1,590 bank outlets in the city can accept foreign currency exchange, and 3,756 ATMs support foreign card withdrawals. A total of 263,500 coin purses were exchanged at 1,708 bank outlets and 31 foreign currency exchange outlets. Among them, 13 banks were organized to pair with 62 taxi companies, and a total of 27,400 coin purses were exchanged at home. The rectification of cash refusal covers more than 100,000 business entities in foreign-related and people's livelihood-related scenarios, and 225 cash refusal clues have been disposed of.
Open up the "package" road, and the "digital currency hard wallet" provides new payment options. A total of 23 self-service card issuing machines for digital RMB hard wallets have been set up in Shenzhen, and nearly 30,000 hard wallets have been issued. More than 36,000 terminal devices and more than 100 bus lines support the acceptance of hard wallets. It is the first in the country to implement the "touch and touch" hard wallet collection function of the digital yuan app.
Integration: Li Bin Writing: Nandu reporter Zhang Xinyi Su Mengru Comprehensive Shenzhen Satellite TV Deep Vision News, Nanfang +, Shenzhen release Photography: Nandu reporter Leng Feng