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The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

author:The more you play off-road

April 22 is the day of the "Four Dragons Gathering" in the Year of the Dragon, and has the reputation of "the first day of the Four Dragons, when good luck is at the head".

April 22 is also the anniversary of the inauguration of the "Monument to the People's Heroes", which represents the revolutionary spirit of "forging ahead bravely without fear of difficulties". With the majesty of fortune pointing at the blade messenger and paying tribute to the hero's name, the new BJ40 blade hero version - the gasoline version of the model "Climber" was officially launched, with an official guide price of 189,800 yuan. At the same time, in order to further reduce the pressure of car purchase, BAIC Motor also launched the "Eight Gifts of Climbing" at the same time, allowing consumers to easily enjoy the fun of extreme off-road with full sincerity, namely:

  • Deposit expansion gift: a deposit of 3,000 yuan to 10,000 yuan for the purchase of a car
  • Financial decompression gift: 3-year 150,000 low interest, 2-year 100,000 interest and other financial product solutions
  • Value replacement gift: This product/other product replacement subsidy is 15,000 yuan
  • Super purchase gift: 10,000 yuan purchase subsidy, no brand of old cars
  • Referral gift from relatives and friends: 800 yuan JD card or 4 basic maintenance times for old customers who refer to the transaction
  • Worry-free car gift: 5 years and 5 times free basic maintenance
  • Lifetime warranty: 5 years/150,000 km vehicle warranty for non-operating owners (whichever comes first), lifetime warranty for the powertrain (engine and transmission) of the first household non-operating owner
  • Rescue Guarantee Gift: 5 years of free roadside assistance for the first non-operating car owner

Note: Customers who place orders during the pre-sale period can enjoy the rights and interests of the deposit expansion gift during the listing period, that is, the deposit expansion gift of 3,000 yuan can be used to offset the purchase price of 10,000 yuan, the deposit expansion gift and the super value replacement gift are not enjoyed at the same time, and the deposit expansion gift and the super purchase gift are not enjoyed at the same time.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

The old cannon is back, the off-road is upgraded again, and the product pedigree is perfected

As the fist product of BAIC, the BJ40 series inherits the hard-core gene of BAIC's "off-road family", and after ten years of development, it has become the minister and spiritual symbol of China's off-road development process. In the face of the new trend and new trend of contemporary society, BAIC BJ40 actively seeks change, positioning itself as a "family-level tide SUV", and the new BJ40 City Hunter Edition launched last year takes "tide" as the main tone, bringing a more trendy and cool car experience to the majority of "trendy" off-road enthusiasts.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

The new BJ40 Blade Hero Edition focuses on "extreme off-road", with its strong performance, unique design and excellent cost performance, making the off-road experience more extreme, more professional and more enjoyable, providing the ultimate choice for extreme off-road enthusiasts and senior veterans. The gasoline version of the model "Climber" launched this time has been comprehensively upgraded in terms of hard-core off-road configuration and evolved into the "first car to climb", which will help many off-road enthusiasts climb to the top. The launch of the all-new BJ40 Blade Hero Edition "Climber" enriches the product matrix of BAIC Motor's BJ40 series, injects new vitality into China's off-road vehicle market, opens a new era of hard-core off-road, and further strengthens BAIC's benchmark position as an off-road family.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

Tough and domineering, off-road temperament is stable and grasping

In terms of exterior design, the new BJ40 Blade Hero Edition adopts more tough and domineering lines, showing the ruggedness and power of a professional off-road vehicle. The specially built professional off-road suspension and chassis tuning for off-road scenarios have increased the overall body height by 20mm, making it look more burly and straight. The D-shaped windows and door handles have all been "blackened", and the metal lower guard plate that is standard on all series brings a fierce visual impact.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

The roof design is a highlight of the car's appearance, and the three-section roof can be quickly removed and reassembled, providing users with more flexibility in use. On a clear day, the top cover can be easily removed and put into the trunk for "open-top off-roading". In bad weather, in order to prevent rain leakage on the roof cover, the roof is also designed with two seals + drains to ensure that there is no water leakage in rainy days. The detachable roof not only improves playability, but also provides greater survival for the user in the event of an accident. In addition to the roof, the front and rear bars, wheel eyebrows, etc., can be quickly disassembled, which further improves the modification space and playability of the vehicle. At the same time, it is also equipped with 2.5 tons of traction qualification and power intake port as standard, which saves the trouble of later modification and expands the playability of outdoor life.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

In terms of passability, the new car has a 38° approach angle, a 36° departure angle, a 28° passing angle, a maximum wading depth of 800 mm, and AT tires with excellent grip, whether it is a rugged riverbed or a deep ravine, you can conquer as if you were walking on the ground, and enjoy the passion and freedom of off-roading.

In terms of safety, the "40 family" unique embedded roll cage is like creating a "golden bell jar" for the whole vehicle, with a top compression resistance of 130,000N, a maximum yield strength of more than 1350MPa, a maximum tensile strength of more than 1,500MPa, 79.8% hot-stamping steel and high-strength steel, high torsional rigidity of the body and strong safety, and 13 stiffness ring cage body torsional rigidity of 16,000N/m, which effectively reduces the damage of the vehicle while bringing layers of protection. The first body hydraulic expansion technology, as well as the racing-grade pipe girder structure derived from the concept of event modification, the hydraulic expansion pipe girder is made of 780Mpa high-strength steel, 3000 tons of press, and the expansion hydraulic pressure reaches more than 200Mpa, which once again ensures that the vehicle accidentally overturns in the off-road scene, and can also effectively protect the life safety of drivers and passengers. It is also this set of "roll cage" that has guarded the safety of many off-road enthusiasts many times, so that BJ40 has won the praise of "life-saving car".

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

Recently, Beijing Automobile and Tiger Brother said that the car did a safety test on the new BJ40 Blade Hero Edition, and the test results showed that the strength of the new BJ40 Blade Hero Edition deduced what is the "Blade Hero Who Can't Be Killed". In the test, the 1-ton 10-meter-long broadsword fell to the top B-pillar of the Blade Hero Edition, only the top cross-section was concave, the main driver's door was slightly deformed, and the vehicle could still start driving; three times the knife mountain hit the co-pilot B-pillar position, only the body had a slight depression, the roll cage was not damaged, and the vehicle could still start driving; the 18-meter-high cliff side fell, during the fall, it flipped over for two weeks and fell to the ground, the airbag popped out, and the landing can not only be ignited and started, but also has a certain off-road performance. There is no doubt that the all-new BJ40 Blade Hero Edition is the "toughest car on the road".

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

The ultimate professional "unique stunt" to create the "first car to climb the peak"

The new BJ40 Blade Hero Edition is committed to bringing a driving experience to off-road hardcore players and rangers. Therefore, in addition to the comprehensive strengthening of the basic configuration, the new BJ40 Blade Hero Edition "Climber" has also taken out the ultimate professional "unique stunt" in terms of power and professional off-road configuration.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

The all-new BJ40 Blade Hero Edition "Climber" is equipped with the country's first 4.0 high-speed ratio brake, which is currently the only model with a speed ratio of 4.0 or above in China. The transfer case is electronically controlled, providing faster and more accurate switching and greater structural rigidity. The gearing is resistant to shocks and torque changes during gear shifting, and is more convenient to operate, locking/unlocking anytime, anywhere, providing better reliability and impact resistance than the Wrangler's chain drive.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

Coupled with the mature 2.0T+8AT powertrain, the maximum torque of the wheel end can reach 10250Nm, which is 60% higher than the torque of the conventional transfer case, and the minimum stable speed can be reduced by 60% to obtain a more stable low-speed and high-torque output, so as to ensure that the vehicle has outstanding performance in extreme scenarios such as climbing, climbing, and getting out of trouble. The high-speed speed speed brake also opened the "physical plug-in" for the gasoline version of the model, so that it can master the "climbing stunt" and can easily conquer many domestic "Internet celebrity slopes", which is also the reason why the official named the gasoline version of the model "Climber" with the goal of "climbing the first car".

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

In the previous test drive activities, the new BJ40 blade hero "Climber" faced various climbing sections of the "North China's No. 1 Wangtian Slope", the 4.0 high-speed speed brake in the slow driving state of 1km/h with strong torque output, to ensure that the grip between the tires and the ground to achieve the optimum, for the climbing, to provide a reliable and stable power output, to help the test driver easily conquer a variety of terrain.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

In addition, the all-new BJ40 Blade Hero Edition "Climber" is also equipped with 11 ATS all-terrain driving modes developed by BAIC as standard, adding 4 professional driving modes of deep snow, rock, crossing and wading, each of which is derived from field testing and precision research and development, to ensure that the vehicle can play the best performance and adaptability in the face of various harsh terrain, and provide reliable control support for users to cope with a variety of complex off-road scenarios.

The price is 189,800, and the extreme "off-road is not expensive" is deeply rooted in the hearts of the people

BAIC hopes and insists on using real prices and real off-road products to tell everyone that professional off-road is no longer synonymous with expensive and money-burning. Therefore, in the past ten years, BAIC has continued to subdivide the needs of users for the BJ40 series, with richer styles and more cost-effective prices, so that every off-road enthusiast can find the BJ40 that suits him. The new BJ40 Blade Hero Edition "Climber" is the same, as a model that focuses on extreme off-road, not only in the extreme off-road, but also in terms of price and benefits, lowering the threshold for users to enjoy the ultimate off-road fun.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

Nowadays, under the wave of "square box fever", the off-road market continues to expand, and more diversified off-road categories are inevitably some options for rubbing traffic, and the actual professionalism is difficult to be proportional to the price. The new BJ40 Blade Hero Edition "Climber" not only comprehensively improves the extreme off-road attributes, but also further lowers the threshold of extreme off-road through the price and policy benefits of "off-road is not expensive", which is the most "cost-effective" choice in the extreme off-road segment. Interested users can place an order through BAIC's "Yueye Circle" APP or offline stores to enjoy limited-time benefits.

The price is 189,800 yuan, and the new BJ40 Blade Hero Edition, the "first car for off-road climbing", is on the market

From the 60s of the last century, BJ212 off the assembly line, BAIC created the "China off-road vehicle" category, but also opened the era of China's off-road 1.0; to ten years ago, BJ40 off the assembly line, breaking the monopoly of imported and joint venture off-road vehicles on the off-road circle, opened the era of China's off-road 2.0. With more than 60 years of deep cultivation of hard-core off-road, BAIC Motor has led the off-road culture with the benchmark and leader of the off-road circle, constantly promoting the progress of China's off-road culture, and letting the world see the off-road spirit and strength from China. With the entry of the new BJ40 Blade Hero Edition "Climber" and the launch of the diesel version of the "Traverser" in May, the product matrix of the BJ40 series has been continuously improved, and BAIC Motor will also bring more new changes to off-road life and lead China's off-road into a new 3.0 era.

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