Editor's note: Whip Bull Corps sorts out the hot industry news every day and understands the dynamics of the day in one stop.
—— Domestic dynamics ——
1. Ideal announced a price reduction of 18,000-30,000 for the whole car series
Li Auto announced today that it announced price reductions for all models and released a new price system: about 20,000 yuan for the L7, L8 MAX and Ultra versions, about 18,000 yuan for the L7 and L8 Pro versions, and about 30,000 yuan for the MEGA version.
For owners who have picked up their cars for all 2024 models, Ideal will provide cash back. It is understood that a number of ideal car owners reported that they had received a cash feedback notice from the old owners of ideal cars in the morning.
2. Jiang Yuan took over as the head of the content operation department of Xiaohongshu
Xiaohongshu recently ushered in Jiang Yuan (nickname: Yunfan), the head of community content, who works in the content operation department of Xiaohongshu, responsible for all content in the community and reports directly to Seiya. Yunfan previously worked for another community platform company and has many years of experience in community operation and commercialization.
In December last year, 36Kr learned that Xie Yunwei (nickname: Kappa) was about to leave his job. A number of Xiaohongshu employees told 36Kr that Yunfan is the successor of Kappa, the former head of community content in Xiaohongshu.
Kappa used to be the senior director of operations of NetEase Media, and during his tenure at Xiaohongshu, he managed the "Lighthouse Project" and introduced PGC (Professional Generated Content) to Xiaohongshu, helping Xiaohongshu complete the breakthrough of DAU from tens of millions to 100 million. (36 Krypton)
3, Zhou Hongyi: will not endorse a certain car, only use Nezha is behind closed doors
Recently, Zhou Hongyi's sale of Maybach for domestic new energy vehicles has become a hot topic, and many netizens think that Zhou Hongyi is just building momentum for Nezha, and he will definitely choose Nezha in the end.
In response to this remark, Zhou Hongyi issued a refutation today, saying that the recommendation and solicitation of new energy vehicles is definitely not to carry a sedan chair for Nezha, but to sing praises for China's new energy networked vehicles. If you only use Nezha, it will be done behind closed doors, the frog at the bottom of the well.
Zhou Hongyi said that he wants to tell everyone a point of view through his own experience and influence: China's intelligent networked vehicles and new energy vehicle industry have risen.
4. Pop Mart disclosed Q1 business data: revenue increased by 40%-45% year-on-year
Pop Mart disclosed the latest business situation in the first quarter of 2024, the announcement shows that the company's revenue in the first quarter increased by 40-45% year-on-year, of which Chinese mainland revenue increased by 20-25% year-on-year, and omni-channel achieved year-on-year growth; Hong Kong, Macao, Taiwan and overseas continued the previous high growth trend, with revenue increasing by 245-250% year-on-year.
5. Douyin Kuaishou WeChat held intensive skit meetings
The three major vertical screen short drama broadcasting platforms in China have recently held closed-door meetings or internal invitation meetings to communicate with their respective platforms on the development of short dramas on a small scale and with partners.
The short drama platform is rolling up the theme and content every day. The short drama broadcast platform is intensively involved in policy sharing, attracting domestic short drama companies. Various media outlets also began to roll short drama conferences this week...... Hangzhou, Shanghai, and even Kunming have skit events held this week. Guests, audiences, is it enough......
6、Zhijie S7 intercepted Hu Xiaomi SU7?Huawei responded that I didn't know
Recently, it has been rumored that Huawei Zhijie S7 cut off Hu Xiaomi SU7, now buy any Zhijie S7, after paying the final payment, it will be directly deducted from the car price Xiaomi SU7 lock order non-refundable deposit5000 yuan. According to the visit of Red Star News, the store staff said that there is indeed such a policy, and the contracted stores of Hongmeng Zhixing across the country can apply for customers.
In this regard, Huawei said that they are not aware of this at present, and there are many consumers who go to the store for test drives on weekends, and the ability to deliver on a large scale is also the focus of consumers.
7, Lei Jun responded to being cut off by Zhijie S7: I am really in a hurry to buy a car, and other domestic brands are good
Lei Jun posted on Weibo today to respond to Huawei's Zhijie S7 and Xiaomi SU7. Lei Jun said that at present, the production capacity and delivery speed of Xiaomi SU7 are increasing rapidly, and if users are in a hurry to buy a car, domestic new energy vehicles are a good choice.
Lei Jun also recommended products from several brands, including the Zhijie S7.
8, Zhou Hongyi commented that Jiyue fired Xiaomi car owner employees: It should be encouraged, and it makes no sense to sell and boast
Zhou Hongyi released a video yesterday evening, expressing his views and opinions on the dismissal of employees who bought Xiaomi cars from Jiyue Automobile. Zhou Hongyi believes that the (Jiyue) employees who bought Xiaomi cars at their own expense and spent their own money to experience competitors' products should be praised and encouraged, rather than fired.
Zhou Hongyi said that all brands that make automobiles and digital products, in addition to using their own products, should also go to the industry to experience the better products.
9. BYD's first new energy pickup truck was officially named "SHARK"
BYD officially announced that its first new energy pickup truck will be named "SHARK", which means shark, but the Chinese name has not yet been announced. Equipped with the DMO super hybrid off-road platform, it will focus on overseas markets in the early stage, and is expected to usher in the official release soon.
10. Tencent's "DNF Mobile Game" will be officially launched on May 21
Tencent Games announced that Dungeons & Warriors: Origins will be officially launched on May 21, 2024, and has entered a 30-day countdown.
It is reported that the national server of "DNF Mobile Game" was originally scheduled to be launched on August 12, 2020, but the official issued an emergency announcement on August 10, 2020, and the launch of "DNF Mobile Game" was postponed due to the need to upgrade the in-game anti-addiction system.
On February 2, 2024, "DNF Mobile Game" obtained the edition number issued by the National Press and Publication Administration.
11. Tesla ushered in the tenth year of entering China, with 1.7 million vehicles
Tesla celebrates its 10th anniversary in China today, and 10 years ago today, Tesla had its first 15 Model S owners in China. So far, Tesla has 1.7 million owners in China and 6 million owners worldwide.
It is understood that among the 15 first batch of car owners, including Wang Dongfeng, Chairman and CEO of Forgame Holdings, Yu Yongfu, Chairman and CEO of UC Youshi, Pan Yanming, Executive Vice President of Times Group, Wang Xiaolan, President of Times Group, Xu Liang, Chairman of Oneness Capital, Zhang Han, a famous CCTV TV producer, Li Xiang, founder of Li Auto, Dong Xiaoli, General Manager of Sany Investment, Yin Xidi, Chairman of Lifan Football Club (representative), Li Bin, CEO of Weilai Automobile, Cao Guowei, CEO of Sina, Liang Jianzhang, founder of Ctrip.com, Yu Gang, founder of Yihaodian, Zhang Ruiping, chairman and CEO of eHi Car Rental, and Shao Qingxiao, managing partner of MC China Fund.
12. Huawei's intelligent vehicle solution business will release a new brand on April 24
Huawei's Intelligent Vehicle Solution Official posted a post to interact with seven different car companies from BAIC, Changan, Dongfeng, and GAC, including BAIC Jihu, Changan Automobile, AVATAR, Deep Blue Automobile, VOYAH Automobile, Mengshi Technology, and GAC Trumpchi. It was also announced that Huawei's intelligent vehicle solution conference will be scheduled for April 24.
It is reported that the official website of Huawei's intelligent vehicle solution has been launched.
13, Zhong Xue Gao Linsheng: If you don't run, you don't care, you have to pay off your debts when you sell sweet potatoes
On the evening of April 21, Deng Qingxu, CEO of Sina Finance, posted on Weibo that Lin Sheng, the founder of Zhongxuegao, arrived in Beijing by train overnight when he was limited in height, and the latter said that he had to pay off his debts even if he sold sweet potatoes. Lin Sheng also said, "Don't run, don't worry, don't cowardice". This is the background color of China's private entrepreneurs and China's economy.
According to public information, in March this year, Zhongxuegao Food (Shanghai) Co., Ltd. and its legal representative Lin Sheng were restricted from high consumption, and the enforcement court was the Shanghai Jiading District People's Court. In addition, Tianyan risk information shows that Zhongxuegao Company also has a number of equity freezes and information on the person subject to execution.
14. China Mobile: net profit in the first quarter increased by 5.5% year-on-year, and basic earnings per share were 1.38 yuan
China Mobile announced the first quarter report of 2024, during the reporting period, the company achieved operating income of 263.7 billion yuan, a year-on-year increase of 5.2%, net profit attributable to shareholders of the parent company of 29.6 billion yuan, a year-on-year increase of 5.5%, and basic earnings per share of 1.38 yuan.
15. Chen Shaojie, founder and CEO of Douyu, has been released on bail pending trial
"Science and Technology Innovation Board Daily" learned from people familiar with the matter that Chen Shaojie, founder and CEO of Douyu, has been released on bail pending trial after the Spring Festival this year, but will still be sentenced to actual punishment in the future. Some legal sources have extrapolated from the circumstances of his case that Chen Shaojie's specific sentence may be between 5 and 7 years.
It is reported that in November 2023, Chen Shaojie was arrested by the Chengdu Dujiangyan Public Security Bureau on suspicion of the crime of opening a casino. (Science and Technology Innovation Board Daily)
—— Foreign News ——
1. Musk had hoped to lay off 20% of Tesla's employees
Bloomberg quoted a source familiar with the matter as saying that Tesla CEO Elon Musk had hoped that Tesla would cut 20% of its workforce at one point. Musk believes that this reduction should be matched by a decrease in car deliveries between the fourth quarter of 2023 and the first quarter of 2024.
Earlier this month, Tesla said it delivered 386,810 vehicles in the first quarter of 2024, down 20.1% from the previous quarter. The drop in deliveries was the company's lowest quarterly performance since 2022.
Musk insisted that the layoffs were necessary to keep Tesla lean and innovative and eager for the next growth phase cycle. "There's nothing more annoying to me, but it has to be done," he said.
2. In March, the number of global mobile game downloads increased by 8% month-on-month, and Garena's "Free Fire" ranked first
Sensor Tower today announced the top 10 most downloaded mobile games in the world in March. According to the data, in March, the number of global mobile game downloads on the App Store and Google Play was 4.29 billion, an increase of 8.2% month-on-month. The Indian market ranked No. 1 with 739 million downloads, accounting for 17.2% of the total global downloads. The U.S. market ranked 2nd with 7.9% of downloads, followed by Brazil with 7.8%.
With more than 27 million downloads, Garena's Free Fire (including Free Fire MAX) topped the global mobile game download charts in March. India was the game's largest market, accounting for 32.3% of downloads, followed by Indonesia and Brazil with 17.2% and 7.4%, respectively.
3. Former White House Cyber Policy Chief: Microsoft is a national security threat to the United States
According to foreign news reports, Microsoft's control over IT within the U.S. federal government is so appalling that AJ Grotto, a former White House senior director of cyber policy, thinks it's fair to call Redmond's recent security failures a national security issue.
Grotto said asking Microsoft to make even minor concessions would be a major fight for the Fed.
4. UK regulators say Google Ads privacy reform is insufficient
The U.K.'s privacy regulator said Google's proposed cookie replacement needed to do more to protect consumer privacy, citing internal documents it reviewed.
The Information Commissioner's Office (ICO) wrote in a draft report that Google's proposed technology, called "Privacy Sandbox," leaves some loopholes that could be exploited to breach privacy and identify users who should remain anonymous.
Privacy Sandbox is a program to phase out support for third-party cookies and reduce cross-site and cross-app tracking, while keeping online content free for all. Google plans to completely stop using third-party cookies for users in the second half of 2024.
5. The BBC will invest £6 million in artificial intelligence to help transform education services
The BBC plans to invest millions of dollars in artificial intelligence to transform its education services and attract future license fee payers, according to foreign news reports. After being heavily reliant on desperate parents during the Covid lockdown, the BBC will announce a new £6 million investment in BBC Bitesize to make learning more personalised and interactive from primary school onwards. The money is part of an effort to target young users in their relationships with public service broadcasters.
Helen Foulkes, Head of Education at the BBC, said: "BBC Bitesize is a significant investment to transform it from a truly brilliant, trusted digital textbook to a more personalised learning platform. We are adapting our education services to the digital age so that learning adapts to users.