In today's new energy logistics vehicle market, the long-distance ranks firmly in the sales crown, and after winning the championship in the 6-party market, a new 7-party VAN will be launched to create a "more capable installation" of "urban distribution 7-party value-added VAN".
On April 21, 2024, the online launch conference of the "True 7 Parties, More Capable of Installation" remote Starbucks V7E new product launch was held, and the new remote Starbucks V7E for the light load and light passenger car market was officially launched, with a power of 38.7 kWh of remote Starbucks V7E and a 48.38 kWh of electricity of 119,800 yuan. After carefully watching the press conference, the bus terminal network found that the product just went on the market to exude the charm of "sales crown", it seems that in the 7 party market, the remote will "kill the Quartet"!
New energy city distribution track, where does the long-distance champion gene come from?
There has never been a shortage of "volume kings" on the logistics vehicle track, and the volume price and volume service are, in the final analysis, to control costs and achieve profitability. After years of development, new energy and intelligence have become effective means for logistics vehicles to reduce costs and increase efficiency, and "electricity is better than oil to earn" is gradually becoming the consensus of the industry.
When it comes to major enterprises in the new energy commercial vehicle industry, remote is definitely a non-negligible existence. With the mission of "focusing on new energy", remote is destined to be extraordinary from the day it enters the game. As the first company in mainland China to focus on new energy commercial vehicles, the new energy products developed in remote and all-scenario positive research and development have covered long-distance trunk line to terminal logistics, with a market share of more than 20%, far exceeding the sum of the second and third places in the industry.
The Starbucks Rewards family is a series of products launched by the company for the light passenger car market. Since the launch of the first remote Starbucks Rewards V in early 2022, the remote Starbucks Rewards family has won 25 monthly sales champions, accumulated a user base of more than 100,000, and withstood the dual test of the market and time.
A careful analysis of the layout of the remote is not difficult to see that the reason why the remote Starbucks Rewards family carries the "champion gene" is related to its technological innovation, product matrix and ecological construction.
Since its establishment in 2014, the company has taken scientific and technological innovation as its guide, continuously strengthened its innovation and research and development capabilities, and occupied the commanding heights of technology. If new energy vehicle companies want to occupy an advantage in the field of technology, the first thing to overcome is the three-electric technology. To this end, the remote full-stack self-developed remote intelligent core three-electric system, which covers the R&D and manufacturing of core products such as battery system, electric drive system, domain control, etc., ensures the leading position of remote in the core field of three-electric system.
In terms of product matrix building, the principle of remote is to adhere to the user's thinking, what kind of car the market needs, what kind of car will be built remotely. For example, before the release of the remote Starbucks V, the minivans of the same level on the market were generally limited to the volume limit of 5 parties, and the remote Starbucks V broke this convention, with 6 square leapfrog space and rich intelligent configuration, bringing users an unprecedented cargo carrying experience.
With the blessing of technology and products, it is logical to build an industry ecology remotely. In fact, "reconstructing the industry pattern with ecology" has always been a remote insistence. Focusing on the three synergies of "vehicles and goods, vehicles and energy, and vehicles and the environment", Yuanyuan is comprehensively building three ecological complexes of "industry ecology, regional small ecology, and terminal microecology" to realize the full scene of "people, vehicles, and freight stations".
It can be seen that two of the above three items can be "fighting" in the "involution" logistics vehicle market, and it is not surprising that the remote Starbucks Rewards family has continuously won the sales crown.
Inheriting the "Champion Gene", Remote Starbucks Rewards V7E "Explosive Reservation"
Before learning about the remote Starbucks Rewards V7E, let's take a look at the past achievements of the remote Starbucks Rewards family. In March 2022, the remote Starbucks Rewards V topped the sales list as soon as it was launched, and after the remote Starbucks Rewards V, the remote Starbucks Rewards F1E was released, and it quickly became the No. 1 in the market segment within six weeks of its launch.
There was a brilliant record of the remote Starbucks Rewards family, and the "explosion" of the remote Starbucks Rewards V7E was also expected. This is because the various configurations are designed for the "champion". In terms of exterior design, the long-range Starbucks V7E draws on Geely's passenger design concept, and the lower window line is divided according to the "golden ratio" rule, which is both atmospheric and fashionable, which greatly enhances the recognition, changes the monotonous black, white and gray color scheme of commercial vehicles, introduces vanilla blue with a refreshing feeling, and reduces the drag coefficient by 5% and increases the cruising range by 2% due to the low wind resistance body design.
The remote Starbucks Rewards V7E has the longest cargo compartment length of 3260mm and a cargo box volume of 7m³ for similar products, making the ultimate use of space, which can meet the needs of all scenarios such as platform logistics and supermarket distribution. At the same time, the rated load of the vehicle 1.3T is leading the industry, leading the load of 4%-8% (that is, 50-100kg) of the same level models.
In terms of the three-electric system, the remote Starbucks Rewards V7E is equipped with the industry's strongest all-in-one highly integrated electric drive system, with an electric drive system efficiency of up to 97.86% and a range of up to 305km under working conditions; when using the remote Starbucks Rewards V7E fast charging, it can be charged with 20-80% of the power in 30 minutes, and the battery life can be 180 kilometers in half an hour. All-round real-time monitoring of battery health status, waiting for the safety of the battery system, and the warranty period of the power battery can reach 10 years or 600,000 kilometers, which is the longest warranty in the industry.
The most important thing in logistics and transportation is cost, and the long-range Starbucks Rewards V7E also has a leading advantage. Let's calculate an economic account together: the down payment of the remote Starbucks Rewards V7E is 11,000 yuan, the annual loan repayment is 27,696 yuan, the annual fuel + maintenance + insurance is 17,065 yuan, and the annual car cost is 44,761 yuan, while the annual car cost of the light passenger car of the same level is 67,860 yuan.
In other words, with the same supply and the same pay, the remote Starbucks Rewards V7E can earn an extra 23,099 yuan per year.
With large cargo space, high transportation efficiency, low operating costs, and beautiful and safe appearance, the design of the remote Starbucks V7E has accurately stepped on the pain points of users, and it is reasonable to think about users and be welcomed by the market.
The remote that has been studying and judging the market depth has come up with a "hot model", what kind of appearance will the next product appear? Let's look forward to the next performance of the remote!