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Preface
April 20, 2024 On a warm spring day,
A grandmother who sticks to tradition and cherishes old things has become the focus of social media.
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Video source: @Shaanxi Metropolis Express
This old woman is not far away,
Pulled the little swan washing machine she used for 28 years to the maintenance site,
I hope to bring this old partner who has witnessed the ups and downs of the family for many years back to life.
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The maintenance staff and the people present expressed great surprise and admiration for this washing machine that has been able to serve so long.
This touching story quickly garnered a lot of attention on social media,
Thousands of netizens expressed their respect for the grandmother and their expectations for the manufacturer through likes and comments.
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The power of social media prompted Little Swan to respond,
They decided to give the grandmother a brand new washing machine for free,
This is a recognition of her loyalty and support for the brand over the years.
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As soon as the incident was posted on the Internet, the comment area instantly exploded!
Netizen: Why don't you change it to a fully automatic one
It's automatic, I don't know how to do it, let alone grandma.
Netizen: My mother uses the same washing machine for the elderly here, I think it's very easy to use...
Netizen: It's not worth much, but it has a good reputation! It's not better than doing millions of advertisements! My family is also a little swan
My little swan moved and fell, otherwise it would have been more than 20 years
Netizen: The little swan I bought when I got married was fake, and it broke down in a few years
Netizen: In today's traffic era, free advertising has become hot, and it depends on who can catch the wealth of the sky
A representative of the Little Swan company said in an interview,
"We are deeply touched and proud at the same time,
Our products are able to accompany a family for so long.
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It's not just a testament to the quality of our products,
It's an affirmation of our brand promise.
Gifting a new washing machine is a form of respect and reward for our grandma's loyalty and commitment to the family. ”
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Repercussions and public comment
This move not only won the grandmother's affectionate gratitude, but also received praise.
Many netizens said that this story inspired them to think about long-lasting and environmentally friendly living.
At the same time, it also reminds everyone to cherish and maintain the items they use more in their daily lives.
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The grandmother's story and the little swan's response sparked a discussion on social networks about sustainable living and corporate social responsibility, bringing a touch of warmth and sincerity to this highly commercialized world.
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Personal opinion
In this rapidly changing consumer culture, the story of a grandmother who took her 28-year-old washing machine to repair is not only a case study of product durability, but also a profound reflection on our modern consumption habits. This incident reflects a broader societal phenomenon: the value of durability and sustainability seems to be being marginalized in the context of the pursuit of the latest technology and continuous upgrading.
The grandmother's behavior challenges the "use-and-forget" culture, which pushes consumers to keep buying new products and ignoring the possibility of maintaining and repairing old items. Her story reminds us that maintaining and repairing what we already have is not only possible, but also an environmentally and economically responsible act. This behavior reduces waste generation, extends the life of products, and can reduce our demand for resources to a great extent.
Little Swan's response shows how businesses can build brand loyalty and a positive image by being responsive to consumer needs. Their decision is not just a smart marketing strategy, but also a commitment to social responsibility. By gifting a new washing machine to the grandmother, Little Swan not only won the goodwill of the public, but also strengthened the reliability of its products and the company's customer service image.
This story sparked a discussion about sustainable living, a topic that everyone should care about. How should we balance the use of old and new technologies, and how should businesses and consumers work together to promote more sustainable consumption patterns?
The old grandmother and her washing machine is not only a heartwarming story about individuals and communities, but also a powerful testament to how we can contribute to the well-being of society and the environment more broadly by preserving and honoring what we have. It's a powerful call to reflect on how individual actions can play a role in shaping a better, more sustainable world.
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summary
The story of the grandmother and her washing machine is not just a kind anecdote about people and products,
It has also sparked an in-depth discussion on how to advance broader social and environmental well-being by upholding and respecting what we have.
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This case highlights the fact that while pursuing technological progress and efficiency,
The importance of keeping old items cherished and maintained, not only helps to protect the environment, but also conserves resources.
Should we pay more attention to the durability and serviceability of our products, rather than simply pursuing the latest technology?
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