The starting price of the pre-sale of medium and large plug-in hybrid MPVs will be below 200,000 yuan, and Dongfeng will make a ruthless move when it comes up.
On April 18, Dongfeng Fengxing released the new energy Xinghai sequence in Beijing, announcing that the first medium and large plug-in hybrid MPV Xinghai V9 will be available for pre-sale, with a price range of 199,900-279,900 yuan, and a total of 2 sequences and 5 versions will be provided.
In the face of the wave of electrification and intelligence, Dongfeng Fengxing was unwilling to be unwilling, and in November 2022, Dongfeng Fengxing released a new energy strategy - the 'PS-CC Future' plan to comprehensively lay out the new energy track. The company plans to achieve 100% electrification within three years, stop producing gasoline vehicles within five years, and become a mainstream new energy brand preferred by Chinese young people by 2025.
The Xinghai sequence was released, and Fengxing wanted to counterattack
Now, Dongfeng Fengxing has released a new energy Xinghai sequence, the first car Xinghai V9 has started pre-sale, and the medium and large pure electric sedan Xinghai S7 will also make its debut at the Beijing Auto Show. In terms of scale, Dongfeng Fengxing's new energy sector has made great progress. Of course, progress is not only in the car itself, but also in technological innovation and breakthroughs, which are more impactful.
In terms of power, the Mach PHREV can be pure electric, hybrid, and can extend the range, including the Mach E "10-in-1" electric drive system, the industry's most geared 4-speed DHT hybrid special gearbox, and the new Mach 1.5T hybrid engine with a thermal efficiency of up to 45.18%, which is the only hybrid engine in the industry that has been mass-produced and has been authoritatively certified to have a thermal efficiency of more than 45%, ranking first-class in the industry.
In terms of chassis, the EMB+SBW electronic wire control system, jointly developed by Dongfeng Fengxing and "Coordinate System Intelligence" and equipped for the first time in the world, is an ideal solution for the current drive-by-wire chassis technology according to the official statement.
In terms of intelligence, Wind Planet Sea has an industry-leading stargazer head-up display system, with a 50-inch imaging size and 1080 resolution, and richer information display. In addition, functions such as intelligent optical technology and Fx-Driver have also been reported in the media.
Eye-catching labels such as "unique", "first", and "industry-leading" not only give more value to products in terms of comfort, intelligence, and safety, but also meet the communication needs of the traffic era.
Dongfeng Fengxing has set up a special technical team of more than 1,000 people in the early stage of the project, and will continue to invest 20 billion yuan to build the core competitiveness of new energy until 2030, so as to continue to meet the needs of users.
It is understood that Dongfeng Fengxing plans to launch 13 new products by 2025, covering pure electric, hybrid, and extended-range full-power models, and has an all-round layout of the new energy track.
BUFF superimposed, Xinghai V9 is not only the price is really fragrant
As the first car in the new series, Xinghai V9 has shown unique advantages in many aspects.
The front face of the Chinese knot and the front face of the green ladder, which are rich in traditional Chinese aesthetics, conform to the current national fashion and add color to the vehicle.
Chinese knot front face
The front face of Qingyun Ladder
The appearance is high and the inner show is also showy. With the blessing of the Mach 1.5TD hybrid high-efficiency engine, the Xinghai V9 has the longest CLTC comprehensive range of 1300km in its class, and the CLTC pure electric range of 200km, which is convenient for urban shuttle. The 6.15m turning radius and 8.8s 000 acceleration make daily car use more convenient.
As an MPV, in terms of the space experience that users pay attention to, the front row can provide heating, ventilation, massage and other operations, and the main driver can adjust the 10-way electric seat with its own memory function. The second row is equipped with 12-way adjustable seats, the only left and right adjustment design in the same class, and the third row has the only three-row sinking design in the same class. In 2-person mode, the maximum trunk volume of the Wind Planet Sea V9 reaches 2792L.
As far as intelligence is concerned, Wind Planet Sea V9 provides a 41-inch intelligent ultra-clear triple screen, equipped with a high-end intelligent driving assistance system and a smart entertainment interactive experience system, with high-speed NOA function, high-speed road sections can realize intelligent driving, automatic lane change and entry and exit ramps.
MPVs are convenient for the whole family to travel, and safety and nature are the most important. From the use of 1500MPa ultra-high-strength steel protection for key parts of the body, to the armor battery with a structural strength far exceeding the industry standard, as well as the environmentally friendly materials for the interior, Xinghai V9 protects the health and safety of users in an all-round way.
The price "dark horse" stirred the spring water of the MPV market
Xinghai V9 is positioned as a medium and large MPV, with a body size of 5251*1920*1820mm and a wheelbase of 3018mm. However, the price of 199,900-279,900 is really compared with a variety of medium and large new energy MPVs on the current market, such as Denza D9 (339,800-660,000), Zeekrypton 009 (50.00-588,000), Trumpchi E9 (329,800-409,800), Xiaopeng X9 (359,800-419,800), the advantage is not small, and it is not an exaggeration to say that it is a price dark horse.
In fact, such a pricing strategy is easy to understand. Compared with several other products of the same level,Wind Planet SeaV9It is a full newcomer,The brand voice is low,It still needs to be accumulated in terms of traffic,In this way,Entering the market at a very lethal price,Naturally, it has become the most direct and effective means。
Of course, this is not a simple price war, as mentioned earlier, in terms of energy consumption, control, space, intelligence, appearance, etc., Xinghai V9 has merits, and even ranks among the best. In terms of energy consumption, its WLTC pure electric mileage is 80-160KM, and WLTC feed-in fuel consumption is 5.27-5.4L, which is better than the current hot-selling Denza D9 (plug-in hybrid models account for a higher proportion), the latter WLTC pure electric mileage is 75-155KM, and WLTC feed-in fuel consumption is 6.1-6.8L.
"Cheshi Pei Liao" also briefly experienced the new car, which reflects a high level in many aspects, the front face of the Chinese knot is elegant and atmospheric, the interior materials are kind, the texture is full, the seats are soft and comfortable, and the space is abundant. It is understood that the new car may go on sale in May. Whether it can become popular or not, "Cheshi Pei Chat" will pay close attention.