SHANGHAI, April 19, 2024 /PRNewswire/ -- From April 13th to 18th, the 4th China International Consumer Products Expo (hereinafter referred to as the "Consumer Expo") with the theme of "Sharing Open Opportunities and Creating a Better Life" was held in Haikou City, Hainan Province as scheduled. As an opportunity to officially enter the Chinese market, we look forward to in-depth communication with more Chinese partners and consumers through more marketing activities, so as to increase the influence and reputation of the brand.
2AM early search debuted at the French Pavilion of the Consumer Expo
Establishment of diplomatic relations between China and France 60th anniversary, new opportunities in the Chinese marketAs the largest consumer goods exhibition in the Asia-Pacific region and the first national-level exhibition in 2024, the Consumer Expo will attract global attention and share open opportunities with global import brands. With the promotion of favorable policies such as offshore duty-free and customs closure, with the help of the platform, we can better understand Chinese consumers and promote the long-term development of brands in the Chinese market. Mr. Luo Zengbin, Member of the Standing Committee of Hainan Provincial Party Committee, Secretary of Haikou Municipal Party Committee, Mr. Svlvain Fourrière, Consul General of the French Ministry of Commerce in Guangzhou, Mr. Pascal GONDRAND, Business Investment Counsellor of the Commercial Investment Office of the French Embassy in China, and Business Investment Agency of the French Embassy in China visited the 2AM Zaoxun exhibition hall, full of confidence and expectation that 2AM Zaoxun will enter the Chinese market on the occasion of the 60th anniversary of the establishment of diplomatic relations between China and France. The traceability activities have enabled more in-depth exchanges and cooperation between the two markets.
The Consul General of France in Guangzhou, the Secretary of the Standing Committee of Hainan Province, the Secretary of the Haikou Municipal Party Committee, and the Business and Investment Agency of the French Embassy in China visited the 2AM Pavilion
48 years of focus on anti-aging formulas, continuous breakthroughs2AM IS A PIONEERING SCIENTIFIC ANTI-AGING BRAND FOUNDED IN PARIS, FRANCE BY MR. LIONEL DE BENETTI, A FORMULA MASTER WHO HAS BEEN DEEPLY INVOLVED IN THE FIELD OF SKIN ANTI-AGING FOR 48 YEARS.
After his retirement, Mr. Leno wanted to develop streamlined and efficient anti-aging products that were not limited by time to market, product cost, or market trends, so as to free up time for users to cope with busy lives and keep their skin in good condition. The brand takes cellular anti-aging, breaking through conventional, streamlined and efficient as its brand genes to provide consumers with breakthrough skin anti-aging solutions. With nearly 50 years of experience in the front line of formula research and presiding over more than 20 international skin care patent research, 2AM has been actively researching in Paris, radiating to the world, absorbing cutting-edge theories and achievements, insisting on the traceability of raw materials, launching confident and satisfactory products, and leaving the rest to the market for inspection.
The French pioneering scientific anti-aging brand 2AM has attracted much attention
Looking for the essence of the big heroine early, a bottle to repel the collapse, darkness, and linesThe star product 2AM Morning Essence (Black Diamond Double Essence) sits firmly in the C position of the French Pavilion of the Consumer Expo with its independent water and oil double warehouse design, which has attracted much attention and attracted the attention and love of professional media and consumers.
The essence contains 6.2% seven peptides, which effectively resists the signs of aging from the cellular anti-aging pathway, 70% rare wild centella asiatica extract, which maintains the skin barrier with precise and targeted repair, and contains 65% high-concentration turmerin to directly hit the aging core and improve the skin's bottom perception*;
As a streamlined and effective anti-aging essence, the Morning Hunt Essence (Black Diamond Double Essence) not only has outstanding long-term data, but also has passed 28 consecutive days of human efficacy testing, with firmness +13.96%, gloss +15.07%, and texture -25.35%*, and its short-term efficacy is also excellent - it has passed the 6-hour human efficacy test, lightens lines, tightens and elasticizes the skin for 4 hours, strengthens the barrier +80.11% for 4 hours, firms +8.03% for 6 hours, +9.63% elasticity, and +4.35% for apple skin, Translucent +29.9%, forehead lines -3.48%, nasolabial folds -2.17%*.
The essence of the big heroine is 4:1 specializing in the ratio of water and oil, and the design of independent water and oil double warehouse
Looking for the essence of the big heroine early, a bottle to repel the collapse, darkness, and lines
2AM Zaoxun is planning to launch brand traceability activities in the second half of the year, looking forward to taking advantage of the important node of the 60th anniversary of the establishment of diplomatic relations between China and France, to reach consumers more closely, so that there will be more in-depth exchanges and cooperation between the two markets.
* Anti-Aging: Helps the skin resist signs of aging
*The data of the 28-day efficacy report is based on the test report number SHZ22120074-01-C-R2
*Data for the 6-hour efficacy report is source: Report No. SHZ24030186-01-C
*Data from raw materials: 65% is the proportion of active ingredient curcumone in turmeric root extract, 70% is the total content of active ingredients asiaticoside and madecassoside in centella asiatica leaf extract, 6.2% heptapeptide refers to palmitoyl tripeptide-1, palmitoyl tetrapeptide-7, oligopeptide-1, oligopeptide-2, oligopeptide-3, hexapeptide-11, carnosine accounting for 6.2% of the total content in the formula