From April 18th to May 22nd, the 2024 Shanghai (International) Flower Show will be held as scheduled.
This year's Flower Show has adopted an innovative model, with the theme of "Flower 'Collection', Make Shanghai More Beautiful", through the "City-wide Flower Show" model of "3 main venues + 6 sub-venues + N city nodes", to create a grand "city-wide flower event" in the urban public space, bringing an unforgettable spring experience to Shanghai citizens and tourists.
Known as the "Queen of Flowers", Yueji was selected as the theme flower of this year's flower show. Among all the flowers, the moon season is loved for its beauty and ease of cultivation. Its diversity symbolizes the city's spirit of openness, inclusiveness and innovation. During the flower show, a total of more than 550 kinds of moon seasons will decorate every corner of Shanghai, turning the city into a sea of flowers, interpreting the most gorgeous colors of spring.
In addition to the flower display, the 2024 Shanghai (International) Flower Show will also hold a series of cultural exchange activities, aiming to enhance the understanding and interest of citizens and tourists in flowers and related cultures through diversified activities. As one of the enterprises participating in the Shanghai Xuhui Binjiang (main venue) Flower Show, KFC brought a new attempt - the country's first "bangbang" bubble popup store appeared at the flower show. Its sleek, three-dimensional expansion design has successfully attracted the attention of many tourists, bringing them a sense of novelty and intimacy.
In this flower show activity, Kenyue Coffee not only brought the "Apple Bubble American" with good appearance and taste to the scene, but also the highly performative hand-cranked pineapple American, which released the flavor of the product to the greatest extent and had a rich taste level, which not only met the needs of coffee lovers, but also provided a new choice for young people who pursue fresh taste, and opened up new ideas for Chinese coffee with differentiated limited products.
The "City Flower Show" not only showcases the beauty and vitality of the city, but also reflects its inclusive and innovative spirit as a cosmopolitan city, while providing an opportunity for citizens and visitors to get up close and personal with the beauty of nature. This spring, stroll the streets and come to the flower show!