Right now
More and more people prefer to shop online
It has given birth to many Internet celebrities who bring goods through live broadcasts
In Pingyin
There is such an old man
He relied on his love for his hometown
Use the Douyin platform to promote your hometown and bring goods through live broadcasts
While enhancing the popularity of his hometown
He has also become everyone's favorite rural "Internet celebrity"
He is the nearly eighty-year-old Uncle Ma Rongyi Ma
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"Welcome friends to my live broadcast room, hello everyone, I am your Uncle Ma!"
On a warm spring morning, in the small courtyard of the village committee of Dongtang Village, Rose Town, the 77-year-old Ma Rongyi's "live broadcast of the hometown" came again. On the small table in front of the live broadcast screen, many Pingyin local specialties such as peppercorns, millet, noodles, rose and flower cakes are dazzling. In the live broadcast room, Ma Rongyi talked eloquently and wittily, "Pay attention to it, like it, go and see it in the little yellow car, thank you!"
Ma Rongyi is a native of Dongtang Village, and it can be said that he has witnessed the changes and development of the village. Relying on years of hard work, Ma Rongyi raised his daughters to adulthood. Now, the daughters have all started a family, and Ma Rongyi has also lived a leisurely life in his old age. However, he is not satisfied with the current idle life, seeing that the village has begun to develop tourism, he also ponders how to use his own way to contribute to the development of the village.
"At first, these agricultural products could not be sold, and the village said to make a live broadcast room, so that everyone did not have to work hard to sell them, and these agricultural products produced in our village could be sold to all parts of the country in the live broadcast room," Ma Rongyi said. ”
Seeing Uncle Ma's enthusiasm, the village "two committees" also supported him to do live broadcasts. So, with the organization and help of the village cooperative, the old man Ma Rongyi quickly mastered the skills of live streaming after training, and officially became an anchor in the village.
Ma Rongyi's live broadcast products are mainly local specialties in the village, and he is familiar with the growth process, taste characteristics and nutritional value of each product. In the live broadcast, he can not only introduce the characteristics of the product in detail, but also share some interesting rural stories and farming culture.
With a fixed live broadcast time of three hours a day, natural and witty broadcasts, calm and humorous interactions with fans, and life insights full of positive energy that pop up from time to time, Ma Rongyi's live broadcast room has been rising in popularity. In just seven or eight months, the fans of Worry-free Dongtang have reached more than 5,000, the number of likes is close to 50,000, and the number of online users is more than 8,000 at the peak.
Dongtang Village is surrounded by mountains and rivers, with fragrant roses, beautiful natural ecology, and simple village customs and folk customs. In recent years, with the rise of rural tourism, there has been an endless stream of people who come to Dongtang Village for tourism and research, and Ma Rongyi has also served as the "Internet celebrity tour guide" in the village, holding a small red flag to explain the customs of Dongtang Village to the children who are studying.
The cheerful and optimistic Uncle Ma brought a lot of laughter to everyone, but who would have thought that this energetic old man was actually a cancer patient. More than ten years ago, Ma Rongyi was diagnosed with esophageal cancer. In the face of this sudden blow, he did not choose to be depressed, but faced it positively with an optimistic attitude.
The popularity of the live broadcast did not make Ma Rongyi forget his original intention. He always remembered himself as a farmer, an old man who contributed to the development of the village. He hopes that through his live broadcast, more people can understand the charm and value of the village, and at the same time, he hopes to help the villagers in Dongtang Village expand their sales channels and increase their income.
Today, Ma Rongyi has become an iconic figure in the village. His live streaming not only brought new development opportunities to Dongtang Village, but also set a positive example for the villagers to try. Under his leadership, more and more villagers began to try the emerging industry of live streaming to contribute to the prosperity and development of the village.
Mo Dao mulberry night, for the sun is still full of sky. Because of the live broadcast, Ma Rongyi's later life became more and more fulfilling and happy. He said that in order to let more people know Dongtang and enter Dongtang, he is willing to keep sowing like this. Life is endless, struggle is not stopped, I wish Uncle Ma's live broadcast life is more and more exciting, and I also hope that Dongtang Village will have a better tomorrow!