Under the attention of the national sugar and liquor industry, the 110th National Sugar and Liquor Commodity Fair was grandly opened at Chengdu Tianfu International Conference Center. This is a grand event that gathers elites from all over the country and even the global sugar and wine industry, and it is also a grand event to display the culture, technology and innovation of sugar and wine. In this grand trade fair, Wang Zhihe attracted countless attention with his profound heritage and unremitting spirit of innovation.
As a time-honored Chinese brand with a history of 355 years, Wang Zhihe showed its unique charm at this sugar and wine fair. Brought new products such as reduced salt bean curd series, pineapple bean curd, rice sauce bean curd, nutritious cooking wine series, compound seasoning, stinky mandarin fish, bean curd flavored sausage, and Wang Zhihe's core products to participate in the meeting, and carried out tasting activities, making Wang Zhihe's booth a popular "check-in place" for sugar and wine fairs, attracting a large number of dealers and buyers to consult and negotiate, and many dealers signed distribution agreements on the spot.
In this era of rapid change, Wang Zhihe knows that only by continuous innovation can we be invincible in the fierce market competition. Therefore, Wang Zhihe has made bold attempts and innovations in product research and development, marketing strategies, etc. Through the combination of modern technology, Wang Zhihe has successfully integrated traditional craftsmanship with modern technology and launched a series of new products that meet the needs of modern consumers. At the same time, Wang Zhihe also actively expands online sales channels, using the power of the Internet and new media to let more people understand and love Wang Zhihe's products.
Focus on "making Chinese their own taste"
Paint a new background color for consumers' tables
Known as the "barometer" of China's food industry, the Sugar and Wine Fair has become an important stage for major brands to show their strength and quality. During this sugar and wine fair, Wang Zhihe relied on the platform of Shounong Food Group and the time-honored brand pavilion to bring a variety of tasting experiences, showing Wang Zhihe's 355 years of ingenuity to guests from all over the world.
With the continuous upgrading of consumption, consumers pay more attention to the taste, quality and nutritional content of condiments, and the demand for using specific condiments according to different consumption scenarios is increasing. In recent years, Wang Zhihe has focused on product technology research and development and quality control, rapidly promoted the research and development of low-salinity, soybean full nutrition and nutritional health series, realized the application and listing of nutritional cooking wine products such as salt-reduced bean curd products, whole bean curd products and codonopsis cooking wine, shaped a new concept of healthy diet, and created a subdivision of "functional" condiments.