On April 12, the 2023-2024 China Film Big Data and Movie Channel M List Honor Night was held in Jingzhou, Hubei. Looking back at the annual light and shadow history, looking forward to the bright future of films, drawing the grand scene of Chinese films with big data, igniting the bright glory of the night of honor, hundreds of filmmakers gathered in Jingzhou, Hubei Province, for a meeting in one period, to go to the Chinese film spring appointment.
During the event, Chen Zhongwei, chairman and general manager of Hengyuanxiang Group, was a guest in the live broadcast room of financial media, reviewed the history of "Star Sea", and sent a message to the new "Star Sea" young actors, looking forward to their growth and better performance. During the period, Chen Dong also introduced in detail the newly upgraded "Sea of Stars" series of four-season uniforms. In addition, Mr. Chen fully demonstrated the profound and unique cultural heritage of the century-old brand by introducing the deep practice of Hengyuanxiang brand in the field of art aesthetics.
Jiang Yiyi and Hu Lianxin, representatives of the young actors of "The Sea of Stars", appeared in the live broadcast room of the financial media wearing the 2024 "Sea of Stars" spring team uniforms newly created by Hengyuanxiang, and the live interview was hosted by Jin Ze, the host of the movie channel.
Chen Dong first reviewed the cooperation process between Hengyuanxiang and the Movie Channel Rong Media Center and the "Sea of Stars" project since 2020, Hengyuanxiang has tailored hand-knitted sweaters for the first generation of movie stars Zhou Xuan, Shangguan Yunzhu, Wang Danfeng, etc., to designed and created "Star Sea" team uniforms and dresses for young actors, empowering Chinese film fashion culture, and hoping to let the world better understand China's clothing culture through their interpretation of Chinese clothing. Chen Dong believes that the new Chinese style can graft Chinese elements and international clothing trends together to become a new Shanghainese culture, which has an impact on the world's clothing fashion and better shows the image of Chinese modernization to the world.
Chen Dong said that foreign designers are paying more and more attention to Chinese clothing and elements, and as a Chinese enterprise, they must have a sense of mission, clothing is not only the function of keeping warm, but also to express culture and ideas. Subsequently, Chen Dong introduced the new four-season uniforms of the 2024 "Sea of Stars", with the frequency of the film festival increasing, basically covering the four seasons of the year, Hengyuanxiang will provide different costumes according to different seasons to better show the energetic and energetic image of young people. Hengyuanxiang tries to combine design and art, let design go to life, and make products have richer performance, and the "Star Sea Fashion Plan" is part of it.
During the live broadcast, young actors Jiang Yiyi and Hu Lianxin respectively shared their unforgettable experiences in participating in the "Three Days and Three Nights" event, and said that the wind collection uniforms and team uniforms provided by Hengyuanxiang are very comfortable to wear, and the wool material is light and warm.
At the live broadcast site, the 2024 "Fashion Plan of the Sea of Stars" jointly initiated by Hengyuanxiang and the Movie Channel Rong Media Center was officially announced. Wang Cheng, deputy general manager of the movie channel 1905 film network, on behalf of the movie channel, awarded Hengyuanxiang the certificate of co-sponsor of the fashion plan of the Xingchen Sea Young Actor Selection Program. At the same time, Chairman Chen Zhongwei also issued a sincere invitation to the young actors who are about to become a new echelon of the "Sea of Stars".
During the live broadcast recording, Chen Lu, deputy general manager of Hengyuanxiang Group, Luo Zhenxin, deputy general manager of the apparel industry and executive deputy general manager of the velvet industry, Lei Liuyi, chairman of Hengyuanxiang Central China Region, Liang Haibin, Zhang Linfei, Hengyuanxiang Hubei men's clothing distributors, Chen Yuqiu, Wang Qiongxiao, Hengyuanxiang Hubei men's and women's clothing distributor Lei Lei, witnessed this starry moment.